Rascasse Audience Intelligence

Miley Cyrus Audience in Germany

A data profile of the people who buy, follow and care about Miley Cyrus in Germany — modelled from more than twelve digital signal sources. Miley Cyrus has an estimated audience of 2,204,449 people in Germany.

#24among Pop in Germany#231among Person in Germany#243in Music & Radio

The average Miley Cyrus fan in Germany is 28.4 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Sabrina Carpenter, TikTok, Zara Larsson, with strongest over-indexing on Sabrina Carpenter (19.8× the country average).

Demographically, the Miley Cyrus audience skews balanced with an average age of 28.4, and over-indexes on personality traits such as Extroversion, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Miley Cyrus fan in Germany is balanced, around 28.4 years old, with strong Extroversion tendencies and a notable affinity for Sabrina Carpenter.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Miley Cyrus profile in Germany.

Audience size
2.2M
in Germany
Gender
53.8%♀
46.2% male
Age
28.4
average years
Country rank
#3021
Person in Germany
Fig. 01

Search interest · 12-month trend

-39%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Miley Cyrus fans

53.8% are female, 46.2% are male, average age 28.4.

Fig. 02

Gender split

53.8%
Female
46.2%
Male
Demographic split for Miley Cyrus audience in Germany
MetricValue
Female53.8%
Male46.2%
Average age28.4
Estimated audience size2,204,449
Fig. 03

Age distribution

Ø 28.4
average years
Age distribution of the Miley Cyrus audience in Germany
Age bracketShare%
16-1952%
20-2922%
30-3913%
40-499%
50+5%
Fig. 04

Worldwide distribution

7.5%

of the worldwide Miley Cyrus audience comes from Germany.

Worldwide audience distribution share by country for Miley Cyrus
CountryShare
United States38.0%
Germany7.5%
United Kingdom6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Miley Cyrus audience in Germany is strongest.

Fig. 05

Top regions by affinity

Miley Cyrus fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~100K1.05×
02Bayern~400K1.04×
03Niedersachsen~200K1.04×
04Berlin~100K1.04×
05Hamburg~60K1.04×
06Nordrhein-Westfalen~500K1.03×
07Schleswig-Holstein~90K1.03×
08Brandenburg~80K1.03×
09Hessen~200K1.00×
10Rheinland-Pfalz~100K1.00×
11Sachsen-Anhalt~60K1.00×
12Thüringen~60K0.97×
13Mecklenburg-Vorpommern~40K0.97×
14Baden-Württemberg~300K0.96×
15Saarland~30K0.93×
16Bremen~20K0.88×
Fig. 06

Affinity by region

Affinity by region — Miley Cyrus, Germany
0.88×1.00×1.05×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Miley Cyrus audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Miley Cyrus audience
#·InterestCategoryAffinity×
01Sabrina CarpenterMusic & Radio19.80×
02MØMusic & Radio19.75×
03Descendants (2015 film)Movies & TV17.48×
04Hailee SteinfeldMovies & TV17.42×
05Meghan TrainorMusic & Radio15.09×
06Lily AllenMusic & Radio15.01×
07Zara LarssonMusic & Radio14.69×
08HalseyMusic & Radio14.62×
09Charli XCXMusic & Radio14.24×
10Katy PerryMusic & Radio7.74×
11Scooby-DooMovies & TV7.57×
12Billie EilishMusic & Radio7.03×
13Picture bookLiterature6.79×
14ZendayaMovies & TV6.67×
15YouTube MusicInternet & Social Media6.02×
16Taylor SwiftMusic & Radio5.13×
17TikTokInternet & Social Media3.39×
18Harry PotterMovies & TV2.59×
19Consumer electronicsTechnology & Electronics1.64×
20Food and drinkFood & Beverages1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Miley Cyrus audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Miley Cyrus audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.89×
SustainabilityBALANCE1.61×
Early Adopter MentalityPOWER1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Miley Cyrus audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.78×
DIY MentalityTHRILL0.87×
Need for SecurityCONSERVATISM0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Miley Cyrus have in Germany?

Miley Cyrus has an estimated audience of 2,204,449 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Miley Cyrus fans?

53.8% of Miley Cyrus fans are female, 46.2% are male, with an average age of 28.4 years.

03

Which brands do Miley Cyrus fans like most?

Miley Cyrus fans show strongest brand affinity for Sabrina Carpenter (19.8×), TikTok (3.39×), and Zara Larsson (14.69×) over the country average.

04

Where do Miley Cyrus fans live in Germany?

Miley Cyrus fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Miley Cyrus fans also like?

Beyond Miley Cyrus itself, the audience over-indexes on TikTok (3.39×), Zara Larsson (14.69×), Picture book (6.79×), and Hailee Steinfeld (17.42×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pop audiences in Germany

See Miley Cyrus audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Miley Cyrus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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