Cheetah Audience in Germany

Cheetah has an estimated audience of 307,207 people in Germany. 39.9% are female, 60.1% are male, average age 43.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The Kills, Humanoid robot, FANUC, Robot welding, Industrial robot.
The average Cheetah fan in Germany is 43.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The Kills, Humanoid robot, FANUC, with strongest over-indexing on The Kills (107.48× the country average). Demographically, the Cheetah audience skews more male with an average age of 43.0, and over-indexes on personality traits such as Family Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Pets & Animals · Type: Topic
Demographics of Cheetah fans
| Metric | Value |
|---|---|
| Female | 39.9% |
| Male | 60.1% |
| Average age | 43.0 |
| Estimated audience size | 307,207 |
Audience persona
The typical Cheetah fan in Germany is more male, around 43.0 years old, with strong Family Orientation tendencies and a notable affinity for The Kills.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 80,269 | 1.19× |
| Bayern | 55,728 | 1.13× |
| Baden-Württemberg | 49,776 | 1.19× |
| Niedersachsen | 31,751 | 1.06× |
| Hessen | 25,698 | 1.1× |
| Rheinland-Pfalz | 17,171 | 1.12× |
| Sachsen | 14,370 | 0.95× |
| Berlin | 13,153 | 0.96× |
| Schleswig-Holstein | 11,067 | 1× |
| Brandenburg | 8,522 | 0.89× |
| Hamburg | 7,516 | 1.08× |
| Thüringen | 6,909 | 0.88× |
| Sachsen-Anhalt | 6,074 | 0.76× |
| Mecklenburg-Vorpommern | 4,983 | 0.85× |
| Saarland | 3,581 | 0.95× |
| Bremen | 2,302 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Kills | 107.48× | Music & Radio |
| Humanoid robot | 72.3× | Technology & Electronics |
| FANUC | 87.37× | Business & Career |
| Robot welding | 57.4× | Home & Garden |
| Industrial robot | 42.84× | Business & Career |
| Character (arts) | 16.91× | Arts & Culture |
| Ethiopia national football team | 20.05× | Sports |
| Hebrew language | 11.52× | Politics & Society |
| Skin (musician) | 20× | Music & Radio |
| Robot | 10.49× | Technology & Electronics |
| Olivia Jean | 107.48× | Music & Radio |
| Electrical network | 10.25× | Technology & Electronics |
| Commerzbank | 3.01× | Business & Career |
| Robotics | 9.28× | Technology & Electronics |
| Factory | 5.43× | Business & Career |
| Borussia Dortmund | 1.76× | Sports |
| Deftones | 20× | Music & Radio |
| Pressure | 15.35× | Business & Career |
| Market economy | 10.35× | Politics & Society |
| MDG | 55.84× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.59 |
| Need for Security | CONSERVATISM | 1.55 |
| Pet Ownership | JOY | 1.54 |
| Tradition | CONSERVATISM | 1.54 |
| Extroversion | THRILL | 1.5 |
| Spirituality | BALANCE | 1.48 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.4% |
| Ethiopia | 9.9% |
| United Kingdom | 5.6% |
See Cheetah audiences in other countries
More Pets & Animals audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Cheetah have in Germany?
Cheetah has an estimated audience of 307,207 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Cheetah fans?
39.9% of Cheetah fans are female, 60.1% are male, with an average age of 43.0 years.
Which brands do Cheetah fans like most?
Cheetah fans show strongest brand affinity for The Kills (107.48×), Humanoid robot (72.3×), and FANUC (87.37×) over the country average.
Where do Cheetah fans live in Germany?
Cheetah fans in Germany are most concentrated in Nordrhein-Westfalen (reach 80,269), Bayern (reach 55,728), and Baden-Württemberg (reach 49,776). These three regions account for the largest share of the active audience.
What other brands do Cheetah fans also like?
Beyond Cheetah itself, the audience over-indexes on Humanoid robot (72.3×), FANUC (87.37×), Robot welding (57.4×), and Industrial robot (42.84×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cheetah. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.