Rascasse Audience Intelligence

Cheetah Audience in Germany

A data profile of the people who buy, follow and care about Cheetah in Germany — modelled from more than twelve digital signal sources. Cheetah has an estimated audience of 307,207 people in Germany.

#6076among Topic in Germany#277in Pets & Animals

The average Cheetah fan in Germany is 43.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include The Kills, Humanoid robot, FANUC, with strongest over-indexing on The Kills (107.48× the country average).

Demographically, the Cheetah audience skews more male with an average age of 43.0, and over-indexes on personality traits such as Patriotism, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Cheetah fan in Germany is more male, around 43.0 years old, with strong Patriotism tendencies and a notable affinity for The Kills.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cheetah profile in Germany.

Audience size
307K
in Germany
Gender
39.9%♀
60.1% male
Age
43.0
average years
Country rank
#17028
Topic in Germany
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cheetah fans

39.9% are female, 60.1% are male, average age 43.0.

Fig. 02

Gender split

39.9%
Female
60.1%
Male
Demographic split for Cheetah audience in Germany
MetricValue
Female39.9%
Male60.1%
Average age43.0
Estimated audience size307,207
Fig. 03

Age distribution

Ø 43.0
average years
Age distribution of the Cheetah audience in Germany
Age bracketShare%
16-1911%
20-2915%
30-3923%
40-4927%
50+25%
Fig. 04

Worldwide distribution

2.8%

of the worldwide Cheetah audience comes from Germany.

Worldwide audience distribution share by country for Cheetah
CountryShare
United States21.3%
Ethiopia9.9%
United Kingdom5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cheetah audience in Germany is strongest.

Fig. 05

Top regions by affinity

Cheetah fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~80K1.15×
02Baden-Württemberg~50K1.15×
03Bayern~50K1.10×
04Rheinland-Pfalz~20K1.10×
05Hessen~30K1.07×
06Hamburg~7K1.05×
07Niedersachsen~30K1.04×
08Schleswig-Holstein~10K1.00×
09Berlin~10K0.98×
10Bremen~3K0.98×
11Saarland~4K0.97×
12Sachsen~10K0.96×
13Brandenburg~9K0.92×
14Thüringen~7K0.92×
15Mecklenburg-Vorpommern~5K0.89×
16Sachsen-Anhalt~6K0.79×
Fig. 06

Affinity by region

Affinity by region — Cheetah, Germany
0.79×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cheetah audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cheetah audience
#·InterestCategoryAffinity×
01The KillsMusic & Radio107.48×
02Olivia JeanMusic & Radio107.48×
03FANUCBusiness & Career87.37×
04Humanoid robotTechnology & Electronics72.30×
05Robot weldingHome & Garden57.40×
06Industrial robotBusiness & Career42.84×
07Ethiopia national football teamSports20.05×
08LovingMusic & Radio20.00×
09Skin (musician)Music & Radio20.00×
10DeftonesMusic & Radio20.00×
11Character (arts)Arts & Culture16.91×
12PressureBusiness & Career15.35×
13Hebrew languagePolitics & Society11.52×
14RobotTechnology & Electronics10.49×
15Market economyPolitics & Society10.35×
16Electrical networkTechnology & Electronics10.25×
17RoboticsTechnology & Electronics9.28×
18FactoryBusiness & Career5.43×
19CommerzbankBusiness & Career3.01×
20dB’sMusic & Radio1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cheetah audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cheetah audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.89×
DIY MentalityTHRILL1.76×
Convenience OrientationPREMIUM1.70×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cheetah audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.97×
SustainabilityBALANCE1.09×
TravellingTHRILL1.09×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cheetah have in Germany?

Cheetah has an estimated audience of 307,207 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Cheetah fans?

39.9% of Cheetah fans are female, 60.1% are male, with an average age of 43.0 years.

03

Which brands do Cheetah fans like most?

Cheetah fans show strongest brand affinity for The Kills (107.48×), Humanoid robot (72.3×), and FANUC (87.37×) over the country average.

04

Where do Cheetah fans live in Germany?

Cheetah fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~50K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Cheetah fans also like?

Beyond Cheetah itself, the audience over-indexes on Humanoid robot (72.3×), FANUC (87.37×), Robot welding (57.4×), and Industrial robot (42.84×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in Germany

See Cheetah audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cheetah. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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