Electrical network Audience in Germany

Electrical network logo

Electrical network has an estimated audience of 1,291,334 people in Germany. 47.3% are female, 52.7% are male, average age 44.1. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: CAC 40, Home construction, Eden Lake, Indigenous Australian art, Motion Picture Association of America.

The average Electrical network fan in Germany is 44.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include CAC 40, Home construction, Eden Lake, with strongest over-indexing on CAC 40 (4.47× the country average). Demographically, the Electrical network audience skews balanced with an average age of 44.1, and over-indexes on personality traits such as Sustainability, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Electrical network fans

Demographic split for Electrical network audience in Germany
MetricValue
Female47.3%
Male52.7%
Average age44.1
Estimated audience size1,291,334

Audience persona

The typical Electrical network fan in Germany is balanced, around 44.1 years old, with strong Sustainability tendencies and a notable affinity for CAC 40.

Top regions in Germany

Top regions ranked by reach for Electrical network in Germany
RegionReachAffinity
Nordrhein-Westfalen258,5440.92×
Baden-Württemberg242,2941.38×
Bayern191,9480.92×
Niedersachsen119,5530.95×
Hessen100,2791.02×
Sachsen64,8781.02×
Rheinland-Pfalz51,7780.8×
Berlin45,0740.78×
Sachsen-Anhalt35,7201.07×
Schleswig-Holstein34,5900.75×
Thüringen27,8630.85×
Brandenburg27,0870.68×
Hamburg22,1780.76×
Mecklenburg-Vorpommern21,8960.89×
Saarland21,7661.37×
Bremen20,4321.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Electrical network audience
BrandAffinityCategory
CAC 404.47×Business & Career
Home construction2.61×Home & Garden
Eden Lake7.57×Movies & TV
Indigenous Australian art8.04×Arts & Culture
Motion Picture Association of America10.77×Movies & TV
Litter box1.66×Pets & Animals
Intraocular lens10.53×Health
Ma Mère12.7×Movies & TV
Progressive rock1.76×Music & Radio
Minestrone2.63×Food & Beverages
Pillow1.51×Home & Garden
Natural rubber2.12×Cars & Mobility
Este, Veneto2.28×Travel & Leisure
Eindhoven1.97×Travel & Leisure
MK2.63×Music & Radio
Israel1.72×Travel & Leisure
Hostelworld5.28×Travel & Leisure
Jumia6.35×Fashion & Accessoires
Erasmus+4.96×Business & Career
Emil Nolde3.72×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Electrical network audience
TraitClusterScore
SustainabilityBALANCE3.93
Quality AwarenessPREMIUM2.4
Early Adopter MentalityPOWER2.23
Need for SecurityCONSERVATISM1.79
DIY MentalityTHRILL1.61
Family OrientationCONSERVATISM1.61

Worldwide distribution

Worldwide audience distribution share by country for Electrical network
CountryShare
United States24.8%
Brazil9.8%
India8.3%

See Electrical network audiences in other countries

More Technology & Electronics audiences in Germany

Frequently asked questions

How many fans does Electrical network have in Germany?

Electrical network has an estimated audience of 1,291,334 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Electrical network fans?

47.3% of Electrical network fans are female, 52.7% are male, with an average age of 44.1 years.

Which brands do Electrical network fans like most?

Electrical network fans show strongest brand affinity for CAC 40 (4.47×), Home construction (2.61×), and Eden Lake (7.57×) over the country average.

Where do Electrical network fans live in Germany?

Electrical network fans in Germany are most concentrated in Nordrhein-Westfalen (reach 258,544), Baden-Württemberg (reach 242,294), and Bayern (reach 191,948). These three regions account for the largest share of the active audience.

What other brands do Electrical network fans also like?

Beyond Electrical network itself, the audience over-indexes on Home construction (2.61×), Eden Lake (7.57×), Indigenous Australian art (8.04×), and Motion Picture Association of America (10.77×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Electrical network. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.