Rascasse Audience Intelligence

Cindy Crawford Audience in Germany

A data profile of the people who buy, follow and care about Cindy Crawford in Germany — modelled from more than twelve digital signal sources. Cindy Crawford has an estimated audience of 480,121 people in Germany.

The average Cindy Crawford fan in Germany is 34.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Lena Dunham, Adriana Lima, Claudia Schiffer, with strongest over-indexing on Lena Dunham (61.46× the country average).

Demographically, the Cindy Crawford audience skews more female with an average age of 34.0, and over-indexes on personality traits such as Quality Awareness, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Cindy Crawford fan in Germany is more female, around 34.0 years old, with strong Quality Awareness tendencies and a notable affinity for Lena Dunham.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cindy Crawford profile in Germany.

Audience size
480K
in Germany
Gender
58.9%
41.1% male
Age
34.0
average years
Country rank
#12140
Person in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cindy Crawford fans

58.9% are female, 41.1% are male, average age 34.0.

Fig. 02

Gender split

58.9%
Female
41.1%
Male
Demographic split for Cindy Crawford audience in Germany
MetricValue
Female58.9%
Male41.1%
Average age34.0
Estimated audience size480,121
Fig. 03

Age distribution

Ø 34.0
average years
Age distribution of the Cindy Crawford audience in Germany
Age bracketShare%
16-1937%
20-2916%
30-3918%
40-4917%
50+12%
Fig. 04

Worldwide distribution

5.5%

of the worldwide Cindy Crawford audience comes from Germany.

Worldwide audience distribution share by country for Cindy Crawford
CountryShare
United States34.6%
Germany5.5%
Spain5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cindy Crawford audience in Germany is strongest.

Fig. 05

Top regions by affinity

Cindy Crawford fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~30K1.20×
02Bayern~90K1.17×
03Hessen~40K1.13×
04Nordrhein-Westfalen~100K1.09×
05Baden-Württemberg~70K1.08×
06Hamburg~10K1.07×
07Rheinland-Pfalz~20K1.00×
08Schleswig-Holstein~20K0.98×
09Saarland~6K0.96×
10Bremen~4K0.96×
11Niedersachsen~40K0.95×
12Brandenburg~10K0.95×
13Sachsen-Anhalt~10K0.91×
14Thüringen~10K0.88×
15Sachsen~20K0.86×
16Mecklenburg-Vorpommern~8K0.86×
Fig. 06

Affinity by region

Affinity by region — Cindy Crawford, Germany
0.86×1.00×1.20×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cindy Crawford audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cindy Crawford audience
#·InterestCategoryAffinity×
01Howard SternMovies & TV62.51×
02Lena DunhamMovies & TV61.46×
03Perez HiltonInternet & Social Media52.47×
04Steve CarellMovies & TV34.10×
05Irina ShaykFashion & Accessoires32.93×
06Alessandra AmbrosioFashion & Accessoires32.16×
07Miranda KerrFashion & Accessoires29.43×
08Ashley Graham (model)Fashion & Accessoires27.26×
09Adriana LimaFashion & Accessoires23.15×
10Claudia SchifferFashion & Accessoires22.34×
11Heike MakatschMovies & TV22.34×
12Chloe (film)Movies & TV20.00×
13Kate MossFashion & Accessoires17.97×
14Yayoi KusamaArts & Culture17.93×
15Rosie Huntington-WhiteleyFashion & Accessoires16.69×
16Meghan MarkleFashion & Accessoires13.13×
17Leonardo da VinciArts & Culture10.35×
18EuphoriaMovies & TV9.94×
19ZendayaMovies & TV9.94×
20Health And BeautyBeauty & Wellness6.05×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cindy Crawford audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Cindy Crawford audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.75×
Design AffinityPREMIUM2.56×
Community OrientationOPEN1.42×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Cindy Crawford audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.78×
Risk AppetiteTHRILL0.85×
DIY MentalityTHRILL0.92×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Cindy Crawford have in Germany?

Cindy Crawford has an estimated audience of 480,121 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Cindy Crawford fans?

58.9% of Cindy Crawford fans are female, 41.1% are male, with an average age of 34.0 years.

03

Which brands do Cindy Crawford fans like most?

Cindy Crawford fans show strongest brand affinity for Lena Dunham (61.46×), Adriana Lima (23.15×), and Claudia Schiffer (22.34×) over the country average.

04

Where do Cindy Crawford fans live in Germany?

Cindy Crawford fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Cindy Crawford fans also like?

Beyond Cindy Crawford itself, the audience over-indexes on Adriana Lima (23.15×), Claudia Schiffer (22.34×), Yayoi Kusama (17.93×), and Heike Makatsch (22.34×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Cindy Crawford. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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