Coin Master Audience in Germany
Coin Master has an estimated audience of 814,632 people in Germany. 44.6% are female, 55.4% are male, average age 33.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: IServ, Toy block, Lego City, Coin, Lego Minifigures (theme).
The average Coin Master fan in Germany is 33.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include IServ, Toy block, Lego City, with strongest over-indexing on IServ (8.66× the country average). Demographically, the Coin Master audience skews more male with an average age of 33.2, and over-indexes on personality traits such as Price Sensitivity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Video game
Demographics of Coin Master fans
| Metric | Value |
|---|---|
| Female | 44.6% |
| Male | 55.4% |
| Average age | 33.2 |
| Estimated audience size | 814,632 |
Audience persona
The typical Coin Master fan in Germany is more male, around 33.2 years old, with strong Price Sensitivity tendencies and a notable affinity for IServ.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 246,146 | 1.38× |
| Bayern | 121,633 | 0.93× |
| Baden-Württemberg | 94,132 | 0.85× |
| Niedersachsen | 83,758 | 1.06× |
| Rheinland-Pfalz | 56,573 | 1.39× |
| Hessen | 53,407 | 0.86× |
| Sachsen-Anhalt | 36,906 | 1.75× |
| Sachsen | 32,692 | 0.82× |
| Schleswig-Holstein | 28,118 | 0.96× |
| Berlin | 24,949 | 0.68× |
| Brandenburg | 18,912 | 0.75× |
| Thüringen | 15,830 | 0.76× |
| Hamburg | 15,810 | 0.86× |
| Mecklenburg-Vorpommern | 12,366 | 0.8× |
| Saarland | 9,585 | 0.96× |
| Bremen | 8,375 | 1.2× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| IServ | 8.66× | Technology & Electronics |
| Toy block | 25.37× | |
| Lego City | 17.48× | Kids & Family |
| Coin | 8.3× | Business & Career |
| Lego Minifigures (theme) | 19.21× | Kids & Family |
| Gundam model | 21.4× | Cars & Mobility |
| Angry Birds | 11.31× | Games |
| City-building game | 11.51× | Games |
| Harry Potter | 1.5× | Movies & TV |
| Uno (card game) | 9.11× | Games |
| Parenthood (film) | 12.37× | Movies & TV |
| Country pop | 10.55× | Music & Radio |
| Ludo (board game) | 18.02× | Games |
| Lego Marvel Super Heroes | 11.38× | Kids & Family |
| Fishdom | 8× | Games |
| Hay Day | 8.55× | Games |
| Fairy Tail | 7.16× | Literature |
| Lego City Undercover | 17.85× | Games |
| Quantum field theory | 22.38× | Business & Career |
| Age of Empires (video game) | 13.34× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.09 |
| Patriotism | CONSERVATISM | 1.05 |
| Urban Lifestyle | OPEN | 0.99 |
| Sports Activity | POWER | 0.92 |
| Individualism | JOY | 0.91 |
| Social Media Usage | JOY | 0.89 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.9% |
| United Kingdom | 8.2% |
| France | 6.3% |
See Coin Master audiences in other countries
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Frequently asked questions
How many fans does Coin Master have in Germany?
Coin Master has an estimated audience of 814,632 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Coin Master fans?
44.6% of Coin Master fans are female, 55.4% are male, with an average age of 33.2 years.
Which brands do Coin Master fans like most?
Coin Master fans show strongest brand affinity for IServ (8.66×), Toy block (25.37×), and Lego City (17.48×) over the country average.
Where do Coin Master fans live in Germany?
Coin Master fans in Germany are most concentrated in Nordrhein-Westfalen (reach 246,146), Bayern (reach 121,633), and Baden-Württemberg (reach 94,132). These three regions account for the largest share of the active audience.
What other brands do Coin Master fans also like?
Beyond Coin Master itself, the audience over-indexes on Toy block (25.37×), Lego City (17.48×), Coin (8.3×), and Lego Minifigures (theme) (19.21×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Coin Master. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.