Rascasse Audience Intelligence

Curtain Audience in Germany

A data profile of the people who buy, follow and care about Curtain in Germany — modelled from more than twelve digital signal sources. Curtain has an estimated audience of 2,912,513 people in Germany.

#1339among Topic in Germany#188in Home & Garden

The average Curtain fan in Germany is 39.5 years old, more female, and lives primarily in Bayern.

The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen.

Top brand affinities include Shopping, dB’s, Discount stores, with strongest over-indexing on Shopping (2.06× the country average).

Demographically, the Curtain audience skews more female with an average age of 39.5, and over-indexes on personality traits such as Pet Ownership, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Curtain fan in Germany is more female, around 39.5 years old, with strong Pet Ownership tendencies and a notable affinity for Shopping.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Curtain profile in Germany.

Audience size
2.9M
in Germany
Gender
70.2%♀
29.8% male
Age
39.5
average years
Country rank
#2205
Topic in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Curtain fans

70.2% are female, 29.8% are male, average age 39.5.

Fig. 02

Gender split

70.2%
Female
29.8%
Male
Demographic split for Curtain audience in Germany
MetricValue
Female70.2%
Male29.8%
Average age39.5
Estimated audience size2,912,513
Fig. 03

Age distribution

Ø 39.5
average years
Age distribution of the Curtain audience in Germany
Age bracketShare%
16-1915%
20-2922%
30-3923%
40-4922%
50+18%
Fig. 04

Worldwide distribution

4.9%

of the worldwide Curtain audience comes from Germany.

Worldwide audience distribution share by country for Curtain
CountryShare
United States6.5%
Italy4.9%
Germany4.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Curtain audience in Germany is strongest.

Fig. 05

Top regions by affinity

Curtain fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~800K1.75×
02Baden-Württemberg~600K1.57×
03Berlin~100K1.09×
04Rheinland-Pfalz~200K1.05×
05Hessen~200K1.02×
06Saarland~30K0.98×
07Hamburg~60K0.96×
08Nordrhein-Westfalen~600K0.93×
09Bremen~20K0.91×
10Sachsen~100K0.88×
11Brandenburg~80K0.87×
12Thüringen~60K0.86×
13Sachsen-Anhalt~60K0.83×
14Niedersachsen~200K0.81×
15Mecklenburg-Vorpommern~40K0.78×
16Schleswig-Holstein~80K0.77×
Fig. 06

Affinity by region

Affinity by region — Curtain, Germany
0.77×1.00×1.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Curtain audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Curtain audience
#·InterestCategoryAffinity×
01Discount storesShopping2.36×
02ShoppingShopping2.06×
03BeautyBeauty & Wellness2.06×
04FamilyKids & Family2.05×
05Online shoppingShopping2.04×
06DesignHome & Garden2.03×
07BusinessBusiness & Career2.03×
08Fitness and wellnessSports1.95×
09ClothingFashion & Accessoires1.94×
10GermanyTravel & Leisure1.73×
11FoodFood & Beverages1.71×
12Food and drinkFood & Beverages1.68×
13VehiclesCars & Mobility1.67×
14Consumer electronicsTechnology & Electronics1.66×
15Outdoor recreationSports1.66×
16dB’sMusic & Radio1.60×
17SportsSports1.59×
18EntertainmentMovies & TV1.58×
19Arts and musicArts & Culture1.55×
20Business and industryBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Curtain audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Curtain audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.89×
Price SensitivityPREMIUM1.84×
Design AffinityPREMIUM1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Curtain audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM1.14×
Need for SecurityCONSERVATISM1.18×
Urban LifestyleOPEN1.22×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Curtain have in Germany?

Curtain has an estimated audience of 2,912,513 people in Germany, concentrated in Bayern and Baden-Württemberg.

02

What is the gender split and age of Curtain fans?

70.2% of Curtain fans are female, 29.8% are male, with an average age of 39.5 years.

03

Which brands do Curtain fans like most?

Curtain fans show strongest brand affinity for Shopping (2.06×), dB’s (1.6×), and Discount stores (2.36×) over the country average.

04

Where do Curtain fans live in Germany?

Curtain fans in Germany are most concentrated in Bayern (reach ~800K), Baden-Württemberg (reach ~600K), and Nordrhein-Westfalen (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Curtain fans also like?

Beyond Curtain itself, the audience over-indexes on dB’s (1.6×), Discount stores (2.36×), Design (2.03×), and Online shopping (2.04×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in Germany

See Curtain audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Curtain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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