A data profile of the people who buy, follow and care about DEL2 in Germany — modelled from more than twelve digital signal sources. DEL2 has an estimated audience of 415,994 people in Germany.
The average DEL2 fan in Germany is 37.7 years old, more male, and lives primarily in Bayern.
The audience is concentrated in Bayern, Nordrhein-Westfalen, Sachsen.
Top brand affinities include Dynamo Dresden, Eisbären Berlin, Stanley Cup, with strongest over-indexing on Dynamo Dresden (7.97× the country average).
Demographically, the DEL2 audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical DEL2 fan in Germany is more male, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Dynamo Dresden.
The key figures that characterise the DEL2 profile in Germany.
23.4% are female, 76.6% are male, average age 37.7.
| Metric | Value |
|---|---|
| Female | 23.4% |
| Male | 76.6% |
| Average age | 37.7 |
| Estimated audience size | 415,994 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 20% | |
| 30-39 | 24% | |
| 40-49 | 24% | |
| 50+ | 11% |
of the worldwide DEL2 audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 78.7% |
| Austria | 5.0% |
| Italy | 2.2% |
Where the DEL2 audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~90K | 4.03× | |
| 02 | Bayern | ~200K | 3.50× | |
| 03 | Hessen | ~60K | 1.87× | |
| 04 | Baden-Württemberg | ~80K | 1.35× | |
| 05 | Thüringen | ~10K | 1.20× | |
| 06 | Nordrhein-Westfalen | ~100K | 1.18× | |
| 07 | Brandenburg | ~10K | 0.91× | |
| 08 | Bremen | ~1K | 0.38× | |
| 09 | Niedersachsen | ~10K | 0.34× | |
| 10 | Berlin | ~6K | 0.31× | |
| 11 | Sachsen-Anhalt | ~3K | 0.27× | |
| 12 | Mecklenburg-Vorpommern | ~2K | 0.27× | |
| 13 | Rheinland-Pfalz | ~5K | 0.24× | |
| 14 | Saarland | ~1K | 0.23× | |
| 15 | Hamburg | ~2K | 0.21× | |
| 16 | Schleswig-Holstein | ~3K | 0.18× |
The strongest cross-interests of the DEL2 audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Vegas Golden Knights | Sports | 71.79× | ||
| 02 | New Jersey Devils | Sports | 57.97× | ||
| 03 | Toronto Maple Leafs | Sports | 47.55× | ||
| 04 | Utah Mammoth | Sports | 44.94× | ||
| 05 | Buffalo Sabres | Sports | 44.76× | ||
| 06 | Eisbären Berlin | Sports | 20.00× | ||
| 07 | Stanley Cup | Sports | 20.00× | ||
| 08 | Kölner Haie | Sports | 20.00× | ||
| 09 | Krefeld Pinguine | Sports | 20.00× | ||
| 10 | Edmonton Oilers | Sports | 20.00× | ||
| 11 | Aaron Rodgers | Sports | 20.00× | ||
| 12 | Indiana Pacers | Sports | 20.00× | ||
| 13 | Ice skating | Sports | 14.75× | ||
| 14 | Ice Hockey World Championships | Sports | 11.05× | ||
| 15 | NHL | Sports | 8.79× | ||
| 16 | Robin Williams | Movies & TV | 8.05× | ||
| 17 | Dynamo Dresden | Sports | 7.97× | ||
| 18 | 3. Liga | Sports | 4.75× | ||
| 19 | Sportschau | Sports | 3.65× | ||
| 20 | SV Werder Bremen | Sports | 2.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.38× | |
| Spirituality | BALANCE | 1.32× | |
| Risk Appetite | THRILL | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.55× | |
| Price Sensitivity | PREMIUM | 0.58× | |
| Creativity | OPEN | 0.64× |
DEL2 has an estimated audience of 415,994 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
23.4% of DEL2 fans are female, 76.6% are male, with an average age of 37.7 years.
DEL2 fans show strongest brand affinity for Dynamo Dresden (7.97×), Eisbären Berlin (20×), and Stanley Cup (20×) over the country average.
DEL2 fans in Germany are most concentrated in Bayern (reach ~200K), Nordrhein-Westfalen (reach ~100K), and Sachsen (reach ~90K). These three regions account for the largest share of the active audience.
Beyond DEL2 itself, the audience over-indexes on Eisbären Berlin (20×), Stanley Cup (20×), Kölner Haie (20×), and Ice skating (14.75×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for DEL2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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