Rascasse Audience Intelligence

DEL2 Audience in Germany

A data profile of the people who buy, follow and care about DEL2 in Germany — modelled from more than twelve digital signal sources. DEL2 has an estimated audience of 415,994 people in Germany.

The average DEL2 fan in Germany is 37.7 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Sachsen.

Top brand affinities include Dynamo Dresden, Eisbären Berlin, Stanley Cup, with strongest over-indexing on Dynamo Dresden (7.97× the country average).

Demographically, the DEL2 audience skews more male with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical DEL2 fan in Germany is more male, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Dynamo Dresden.

Category: Sports · Type: Event · Subtype: Ice hockey

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the DEL2 profile in Germany.

Audience size
416K
in Germany
Gender
23.4%
76.6% male
Age
37.7
average years
Country rank
#13558
Event in Germany
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of DEL2 fans

23.4% are female, 76.6% are male, average age 37.7.

Fig. 02

Gender split

23.4%
Female
76.6%
Male
Demographic split for DEL2 audience in Germany
MetricValue
Female23.4%
Male76.6%
Average age37.7
Estimated audience size415,994
Fig. 03

Age distribution

Ø 37.7
average years
Age distribution of the DEL2 audience in Germany
Age bracketShare%
16-1920%
20-2920%
30-3924%
40-4924%
50+11%
Fig. 04

Worldwide distribution

78.7%

of the worldwide DEL2 audience comes from Germany.

Worldwide audience distribution share by country for DEL2
CountryShare
Germany78.7%
Austria5.0%
Italy2.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the DEL2 audience in Germany is strongest.

Fig. 05

Top regions by affinity

DEL2 fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~90K4.03×
02Bayern~200K3.50×
03Hessen~60K1.87×
04Baden-Württemberg~80K1.35×
05Thüringen~10K1.20×
06Nordrhein-Westfalen~100K1.18×
07Brandenburg~10K0.91×
08Bremen~1K0.38×
09Niedersachsen~10K0.34×
10Berlin~6K0.31×
11Sachsen-Anhalt~3K0.27×
12Mecklenburg-Vorpommern~2K0.27×
13Rheinland-Pfalz~5K0.24×
14Saarland~1K0.23×
15Hamburg~2K0.21×
16Schleswig-Holstein~3K0.18×
Fig. 06

Affinity by region

Affinity by region — DEL2, Germany
0.18×1.00×4.03×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the DEL2 audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for DEL2 audience
#·InterestCategoryAffinity×
01Vegas Golden KnightsSports71.79×
02New Jersey DevilsSports57.97×
03Toronto Maple LeafsSports47.55×
04Utah MammothSports44.94×
05Buffalo SabresSports44.76×
06Eisbären BerlinSports20.00×
07Stanley CupSports20.00×
08Kölner HaieSports20.00×
09Krefeld PinguineSports20.00×
10Edmonton OilersSports20.00×
11Aaron RodgersSports20.00×
12Indiana PacersSports20.00×
13Ice skatingSports14.75×
14Ice Hockey World ChampionshipsSports11.05×
15NHLSports8.79×
16Robin WilliamsMovies & TV8.05×
17Dynamo DresdenSports7.97×
183. LigaSports4.75×
19SportschauSports3.65×
20SV Werder BremenSports2.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the DEL2 audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by DEL2 audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.38×
SpiritualityBALANCE1.32×
Risk AppetiteTHRILL1.27×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by DEL2 audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.55×
Price SensitivityPREMIUM0.58×
CreativityOPEN0.64×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does DEL2 have in Germany?

DEL2 has an estimated audience of 415,994 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of DEL2 fans?

23.4% of DEL2 fans are female, 76.6% are male, with an average age of 37.7 years.

03

Which brands do DEL2 fans like most?

DEL2 fans show strongest brand affinity for Dynamo Dresden (7.97×), Eisbären Berlin (20×), and Stanley Cup (20×) over the country average.

04

Where do DEL2 fans live in Germany?

DEL2 fans in Germany are most concentrated in Bayern (reach ~200K), Nordrhein-Westfalen (reach ~100K), and Sachsen (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do DEL2 fans also like?

Beyond DEL2 itself, the audience over-indexes on Eisbären Berlin (20×), Stanley Cup (20×), Kölner Haie (20×), and Ice skating (14.75×) compared to the Germany average.

Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for DEL2. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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