Indiana Pacers Audience in Germany
Indiana Pacers has an estimated audience of 288,238 people in Germany. 55.0% are female, 45.0% are male, average age 26.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Sacramento Kings, Portland Trail Blazers, Stanley Cup, Oklahoma City Thunder, Buffalo Bills.
The average Indiana Pacers fan in Germany is 26.6 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Sacramento Kings, Portland Trail Blazers, Stanley Cup, with strongest over-indexing on Sacramento Kings (60.68× the country average). Demographically, the Indiana Pacers audience skews balanced with an average age of 26.6, and over-indexes on personality traits such as Early Adopter Mentality, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of Indiana Pacers fans
| Metric | Value |
|---|---|
| Female | 55.0% |
| Male | 45.0% |
| Average age | 26.6 |
| Estimated audience size | 288,238 |
Audience persona
The typical Indiana Pacers fan in Germany is balanced, around 26.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Sacramento Kings.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 75,387 | 1.2× |
| Bayern | 45,454 | 0.98× |
| Baden-Württemberg | 39,675 | 1.01× |
| Niedersachsen | 28,131 | 1× |
| Hessen | 27,325 | 1.24× |
| Berlin | 16,222 | 1.26× |
| Rheinland-Pfalz | 15,324 | 1.06× |
| Sachsen | 12,572 | 0.89× |
| Thüringen | 11,014 | 1.5× |
| Schleswig-Holstein | 10,054 | 0.97× |
| Hamburg | 7,526 | 1.16× |
| Brandenburg | 7,131 | 0.8× |
| Sachsen-Anhalt | 4,147 | 0.56× |
| Mecklenburg-Vorpommern | 2,994 | 0.54× |
| Bremen | 2,969 | 1.2× |
| Saarland | 2,226 | 0.63× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sacramento Kings | 60.68× | Sports |
| Portland Trail Blazers | 47.83× | Sports |
| Stanley Cup | 35.02× | Sports |
| Oklahoma City Thunder | 38.52× | Sports |
| Buffalo Bills | 41.5× | Sports |
| Washington Wizards | 47.93× | Sports |
| Cleveland Cavaliers | 35.75× | Sports |
| Memphis Grizzlies | 60.39× | Sports |
| Vancouver Canucks | 59.17× | Sports |
| Dallas Mavericks | 31.5× | Sports |
| Houston Rockets | 28.25× | Sports |
| Charlotte Hornets | 37.37× | Sports |
| Carlos Alcaraz | 14.53× | Sports |
| Detroit Red Wings | 54.39× | Sports |
| San Antonio Spurs | 34.19× | Sports |
| Arizona Cardinals | 55.83× | Sports |
| Kansas City Royals | 59.88× | Sports |
| Miami Heat | 27.73× | Sports |
| Utah Jazz | 32.43× | Sports |
| Edmonton Oilers | 29.59× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.25 |
| Price Sensitivity | PREMIUM | 1.24 |
| Patriotism | CONSERVATISM | 1.2 |
| Luxury Orientation | PREMIUM | 1.2 |
| Sports Activity | POWER | 1.08 |
| Sustainability | BALANCE | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 60.6% |
| Brazil | 4.1% |
| Canada | 3.6% |
See Indiana Pacers audiences in other countries
More Basketball audiences in Germany
- NBA (5,399,543)
- Fenerbahçe Men's Basketball (4,667,064)
- Germany men's national basketball team (2,851,400)
- Basketball (ball) (2,716,388)
- NBA Finals (2,509,336)
Frequently asked questions
How many fans does Indiana Pacers have in Germany?
Indiana Pacers has an estimated audience of 288,238 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Indiana Pacers fans?
55.0% of Indiana Pacers fans are female, 45.0% are male, with an average age of 26.6 years.
Which brands do Indiana Pacers fans like most?
Indiana Pacers fans show strongest brand affinity for Sacramento Kings (60.68×), Portland Trail Blazers (47.83×), and Stanley Cup (35.02×) over the country average.
Where do Indiana Pacers fans live in Germany?
Indiana Pacers fans in Germany are most concentrated in Nordrhein-Westfalen (reach 75,387), Bayern (reach 45,454), and Baden-Württemberg (reach 39,675). These three regions account for the largest share of the active audience.
What other brands do Indiana Pacers fans also like?
Beyond Indiana Pacers itself, the audience over-indexes on Portland Trail Blazers (47.83×), Stanley Cup (35.02×), Oklahoma City Thunder (38.52×), and Buffalo Bills (41.5×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Indiana Pacers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.