Portland Trail Blazers Audience in Germany
Portland Trail Blazers has an estimated audience of 462,706 people in Germany. 40.2% are female, 59.8% are male, average age 25.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Sacramento Kings, Memphis Grizzlies, Indiana Pacers, Dallas Mavericks, Cleveland Cavaliers.
The average Portland Trail Blazers fan in Germany is 25.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Sacramento Kings, Memphis Grizzlies, Indiana Pacers, with strongest over-indexing on Sacramento Kings (66.89× the country average). Demographically, the Portland Trail Blazers audience skews more male with an average age of 25.0, and over-indexes on personality traits such as Early Adopter Mentality, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of Portland Trail Blazers fans
| Metric | Value |
|---|---|
| Female | 40.2% |
| Male | 59.8% |
| Average age | 25.0 |
| Estimated audience size | 462,706 |
Audience persona
The typical Portland Trail Blazers fan in Germany is more male, around 25.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Sacramento Kings.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 104,798 | 1.04× |
| Bayern | 98,905 | 1.33× |
| Baden-Württemberg | 87,129 | 1.38× |
| Niedersachsen | 51,130 | 1.14× |
| Hessen | 43,566 | 1.24× |
| Berlin | 30,289 | 1.46× |
| Rheinland-Pfalz | 21,558 | 0.93× |
| Sachsen | 19,297 | 0.85× |
| Schleswig-Holstein | 15,018 | 0.9× |
| Hamburg | 13,603 | 1.3× |
| Brandenburg | 9,993 | 0.7× |
| Thüringen | 7,438 | 0.63× |
| Sachsen-Anhalt | 7,331 | 0.61× |
| Bremen | 5,088 | 1.29× |
| Saarland | 4,242 | 0.75× |
| Mecklenburg-Vorpommern | 4,077 | 0.46× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sacramento Kings | 66.89× | Sports |
| Memphis Grizzlies | 68.12× | Sports |
| Indiana Pacers | 49.76× | Sports |
| Dallas Mavericks | 33.68× | Sports |
| Cleveland Cavaliers | 34.64× | Sports |
| San Antonio Spurs | 37.27× | Sports |
| Houston Rockets | 29.91× | Sports |
| Oklahoma City Thunder | 30.28× | Sports |
| Olympiacos B.C. | 48.01× | Sports |
| Miami Heat | 28.78× | Sports |
| Charlotte Hornets | 34.34× | Sports |
| Cooper Flagg | 32.6× | Sports |
| Klay Thompson | 69.6× | Sports |
| Orlando Magic | 26.74× | Sports |
| Phoenix Suns | 28.18× | Sports |
| Atlanta Hawks | 35.1× | Sports |
| Anthony Davis (basketball) | 55.26× | Sports |
| Washington Wizards | 34.67× | Sports |
| Transfermarkt | 6.02× | Sports |
| Luka Doncic | 33.68× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.2 |
| Spirituality | BALANCE | 1.18 |
| Price Sensitivity | PREMIUM | 1.17 |
| Patriotism | CONSERVATISM | 1.13 |
| Luxury Orientation | PREMIUM | 1.12 |
| Sustainability | BALANCE | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 59.3% |
| Brazil | 5.0% |
| Canada | 3.5% |
See Portland Trail Blazers audiences in other countries
- Portland Trail Blazers — United States
- Portland Trail Blazers — United Kingdom
- Portland Trail Blazers — France
- Portland Trail Blazers — Italy
- Portland Trail Blazers — Spain
- Portland Trail Blazers — Brazil
- Portland Trail Blazers — Japan
- Portland Trail Blazers — South Korea
- Portland Trail Blazers — India
More Basketball audiences in Germany
- NBA (5,399,543)
- Fenerbahçe Men's Basketball (4,667,064)
- Germany men's national basketball team (2,851,400)
- Basketball (ball) (2,716,388)
- NBA Finals (2,509,336)
Frequently asked questions
How many fans does Portland Trail Blazers have in Germany?
Portland Trail Blazers has an estimated audience of 462,706 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Portland Trail Blazers fans?
40.2% of Portland Trail Blazers fans are female, 59.8% are male, with an average age of 25.0 years.
Which brands do Portland Trail Blazers fans like most?
Portland Trail Blazers fans show strongest brand affinity for Sacramento Kings (66.89×), Memphis Grizzlies (68.12×), and Indiana Pacers (49.76×) over the country average.
Where do Portland Trail Blazers fans live in Germany?
Portland Trail Blazers fans in Germany are most concentrated in Nordrhein-Westfalen (reach 104,798), Bayern (reach 98,905), and Baden-Württemberg (reach 87,129). These three regions account for the largest share of the active audience.
What other brands do Portland Trail Blazers fans also like?
Beyond Portland Trail Blazers itself, the audience over-indexes on Memphis Grizzlies (68.12×), Indiana Pacers (49.76×), Dallas Mavericks (33.68×), and Cleveland Cavaliers (34.64×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Portland Trail Blazers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.