Rascasse Audience Intelligence

Orlando Magic Audience in Germany

A data profile of the people who buy, follow and care about Orlando Magic in Germany — modelled from more than twelve digital signal sources. Orlando Magic has an estimated audience of 644,952 people in Germany.

#24among Basketball in Germany#127among Team in Germany#740in Sports

The average Orlando Magic fan in Germany is 38.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tagesschau, Bonprix, QVC, with strongest over-indexing on Tagesschau (2× the country average).

Demographically, the Orlando Magic audience skews more female with an average age of 38.0, and over-indexes on personality traits such as Creativity, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Orlando Magic fan in Germany is more female, around 38.0 years old, with strong Creativity tendencies and a notable affinity for Tagesschau.

Category: Sports · Type: Team · Subtype: Basketball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Orlando Magic profile in Germany.

Audience size
645K
in Germany
Gender
59.3%♀
40.7% male
Age
38.0
average years
Country rank
#9498
Team in Germany
Fig. 01

Search interest · 12-month trend

+68%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Orlando Magic fans

59.3% are female, 40.7% are male, average age 38.0.

Fig. 02

Gender split

59.3%
Female
40.7%
Male
Demographic split for Orlando Magic audience in Germany
MetricValue
Female59.3%
Male40.7%
Average age38.0
Estimated audience size644,952
Fig. 03

Age distribution

Ø 38.0
average years
Age distribution of the Orlando Magic audience in Germany
Age bracketShare%
16-1924%
20-2918%
30-3920%
40-4921%
50+17%
Fig. 04

Worldwide distribution

6.1%

of the worldwide Orlando Magic audience comes from Germany.

Worldwide audience distribution share by country for Orlando Magic
CountryShare
United States53.7%
United Kingdom7.7%
Brazil6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Orlando Magic audience in Germany is strongest.

Fig. 05

Top regions by affinity

Orlando Magic fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~40K1.56×
02Hamburg~20K1.32×
03Nordrhein-Westfalen~200K1.17×
04Niedersachsen~70K1.08×
05Bayern~100K1.06×
06Rheinland-Pfalz~30K1.03×
07Bremen~5K1.01×
08Hessen~50K1.00×
09Mecklenburg-Vorpommern~10K0.99×
10Schleswig-Holstein~20K0.98×
11Brandenburg~20K0.97×
12Baden-Württemberg~80K0.95×
13Sachsen-Anhalt~10K0.80×
14Sachsen~20K0.77×
15Thüringen~10K0.76×
16Saarland~5K0.70×
Fig. 06

Affinity by region

Affinity by region — Orlando Magic, Germany
0.70×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Orlando Magic audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Orlando Magic audience
#·InterestCategoryAffinity×
01GitHubInternet & Social Media2.41×
02QVCMovies & TV2.36×
03Ernsting's familyShopping2.24×
04Ulla PopkenFashion & Accessoires2.22×
05BonprixShopping2.18×
06Diane KeatonMovies & TV2.09×
07Street OneFashion & Accessoires2.06×
08TagesschauMovies & TV2.00×
09ThermomixHome & Garden1.99×
10Storm of LoveMovies & TV1.95×
11Roland KaiserMusic & Radio1.93×
12Wetter.deHome & Garden1.92×
13Let's Dance (German TV series)Movies & TV1.86×
14TchiboShopping1.75×
15GMX MailInternet & Social Media1.70×
16FressnapfShopping1.63×
17Gute Zeiten, schlechte ZeitenMovies & TV1.61×
18Shop ApothekeShopping1.57×
19C&AShopping1.54×
20TherapyHealth1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Orlando Magic audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Orlando Magic audience · What stands out
TraitClusterDeviationScore
CreativityOPEN1.13×
Family OrientationCONSERVATISM1.12×
DIY MentalityTHRILL1.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Orlando Magic audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.66×
Early Adopter MentalityPOWER0.69×
Urban LifestyleOPEN0.72×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Orlando Magic have in Germany?

Orlando Magic has an estimated audience of 644,952 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Orlando Magic fans?

59.3% of Orlando Magic fans are female, 40.7% are male, with an average age of 38.0 years.

03

Which brands do Orlando Magic fans like most?

Orlando Magic fans show strongest brand affinity for Tagesschau (2×), Bonprix (2.18×), and QVC (2.36×) over the country average.

04

Where do Orlando Magic fans live in Germany?

Orlando Magic fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Orlando Magic fans also like?

Beyond Orlando Magic itself, the audience over-indexes on Bonprix (2.18×), QVC (2.36×), Ernsting's family (2.24×), and Wetter.de (1.92×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Basketball audiences in Germany

See Orlando Magic audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Orlando Magic. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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