Rascasse Audience Intelligence

Utah Jazz Audience in Germany

A data profile of the people who buy, follow and care about Utah Jazz in Germany — modelled from more than twelve digital signal sources. Utah Jazz has an estimated audience of 452,629 people in Germany.

#42among Basketball in Germany#191among Team in Germany#1004in Sports

The average Utah Jazz fan in Germany is 23.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Phoenix Suns, Green Bay Packers, Milwaukee Bucks, with strongest over-indexing on Phoenix Suns (32.62× the country average).

Demographically, the Utah Jazz audience skews balanced with an average age of 23.8, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Utah Jazz fan in Germany is balanced, around 23.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Phoenix Suns.

Category: Sports · Type: Team · Subtype: Basketball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Utah Jazz profile in Germany.

Audience size
453K
in Germany
Gender
53.9%♀
46.1% male
Age
23.8
average years
Country rank
#12698
Team in Germany
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Utah Jazz fans

53.9% are female, 46.1% are male, average age 23.8.

Fig. 02

Gender split

53.9%
Female
46.1%
Male
Demographic split for Utah Jazz audience in Germany
MetricValue
Female53.9%
Male46.1%
Average age23.8
Estimated audience size452,629
Fig. 03

Age distribution

Ø 23.8
average years
Age distribution of the Utah Jazz audience in Germany
Age bracketShare%
16-1975%
20-2912%
30-396%
40-494%
50+3%
Fig. 04

Worldwide distribution

2.4%

of the worldwide Utah Jazz audience comes from Germany.

Worldwide audience distribution share by country for Utah Jazz
CountryShare
United States58.3%
Brazil5.4%
Canada4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Utah Jazz audience in Germany is strongest.

Fig. 05

Top regions by affinity

Utah Jazz fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~50K1.32×
02Berlin~20K1.17×
03Bremen~4K1.14×
04Nordrhein-Westfalen~100K1.11×
05Baden-Württemberg~70K1.11×
06Hamburg~10K1.09×
07Niedersachsen~50K1.06×
08Bayern~80K1.04×
09Rheinland-Pfalz~20K1.02×
10Schleswig-Holstein~20K0.99×
11Sachsen~20K0.91×
12Thüringen~10K0.90×
13Brandenburg~10K0.87×
14Mecklenburg-Vorpommern~7K0.85×
15Saarland~5K0.85×
16Sachsen-Anhalt~9K0.80×
Fig. 06

Affinity by region

Affinity by region — Utah Jazz, Germany
0.80×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Utah Jazz audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Utah Jazz audience
#·InterestCategoryAffinity×
01New Orleans PelicansSports34.92×
02Green Bay PackersSports32.74×
03Phoenix SunsSports32.62×
04Philadelphia EaglesSports30.02×
05San Antonio SpursSports29.70×
06Milwaukee BucksSports29.07×
07Indianapolis ColtsSports28.01×
08Charlotte HornetsSports27.98×
09Cleveland CavaliersSports27.09×
10Kansas City ChiefsSports26.86×
11Philadelphia 76ersSports26.75×
12Luka DoncicSports25.79×
13Dallas MavericksSports25.79×
14Oklahoma City ThunderSports25.47×
15Cooper FlaggSports25.33×
16Victor WembanyamaSports24.85×
17Tampa Bay BuccaneersSports24.75×
18Tom BradySports23.72×
19Houston RocketsSports22.46×
20New England PatriotsSports21.94×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Utah Jazz audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Utah Jazz audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.28×
Risk AppetiteTHRILL1.23×
Sports ActivityPOWER1.06×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Utah Jazz audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.48×
IndividualismJOY0.56×
ExtroversionTHRILL0.57×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Utah Jazz have in Germany?

Utah Jazz has an estimated audience of 452,629 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Utah Jazz fans?

53.9% of Utah Jazz fans are female, 46.1% are male, with an average age of 23.8 years.

03

Which brands do Utah Jazz fans like most?

Utah Jazz fans show strongest brand affinity for Phoenix Suns (32.62×), Green Bay Packers (32.74×), and Milwaukee Bucks (29.07×) over the country average.

04

Where do Utah Jazz fans live in Germany?

Utah Jazz fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Utah Jazz fans also like?

Beyond Utah Jazz itself, the audience over-indexes on Green Bay Packers (32.74×), Milwaukee Bucks (29.07×), San Antonio Spurs (29.7×), and Kansas City Chiefs (26.86×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Basketball audiences in Germany

See Utah Jazz audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Utah Jazz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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