Rascasse Audience Intelligence

New Orleans Pelicans Audience in Germany

A data profile of the people who buy, follow and care about New Orleans Pelicans in Germany — modelled from more than twelve digital signal sources. New Orleans Pelicans has an estimated audience of 317,302 people in Germany.

#63among Basketball in Germany#268among Team in Germany#1316in Sports

The average New Orleans Pelicans fan in Germany is 24.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Utah Jazz, New York Knicks, Philadelphia 76ers, with strongest over-indexing on Utah Jazz (113.13× the country average).

Demographically, the New Orleans Pelicans audience skews balanced with an average age of 24.7, and over-indexes on personality traits such as Need for Security, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical New Orleans Pelicans fan in Germany is balanced, around 24.7 years old, with strong Need for Security tendencies and a notable affinity for Utah Jazz.

Category: Sports · Type: Team · Subtype: Basketball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the New Orleans Pelicans profile in Germany.

Audience size
317K
in Germany
Gender
49.9%♀
50.1% male
Age
24.7
average years
Country rank
#16635
Team in Germany
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of New Orleans Pelicans fans

49.9% are female, 50.1% are male, average age 24.7.

Fig. 02

Gender split

49.9%
Female
50.1%
Male
Demographic split for New Orleans Pelicans audience in Germany
MetricValue
Female49.9%
Male50.1%
Average age24.7
Estimated audience size317,302
Fig. 03

Age distribution

Ø 24.7
average years
Age distribution of the New Orleans Pelicans audience in Germany
Age bracketShare%
16-1971%
20-2913%
30-398%
40-496%
50+3%
Fig. 04

Worldwide distribution

2.2%

of the worldwide New Orleans Pelicans audience comes from Germany.

Worldwide audience distribution share by country for New Orleans Pelicans
CountryShare
United States58.2%
Brazil10.1%
Canada3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the New Orleans Pelicans audience in Germany is strongest.

Fig. 05

Top regions by affinity

New Orleans Pelicans fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~10K1.37×
02Berlin~20K1.29×
03Hessen~30K1.18×
04Bayern~60K1.13×
05Nordrhein-Westfalen~80K1.11×
06Baden-Württemberg~50K1.10×
07Niedersachsen~30K1.09×
08Rheinland-Pfalz~20K1.03×
09Bremen~3K1.01×
10Schleswig-Holstein~10K0.99×
11Thüringen~8K0.93×
12Sachsen~10K0.86×
13Brandenburg~8K0.85×
14Saarland~3K0.85×
15Mecklenburg-Vorpommern~5K0.82×
16Sachsen-Anhalt~7K0.79×
Fig. 06

Affinity by region

Affinity by region — New Orleans Pelicans, Germany
0.79×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the New Orleans Pelicans audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for New Orleans Pelicans audience
#·InterestCategoryAffinity×
01Indiana PacersSports117.27×
02Utah JazzSports113.13×
03Memphis GrizzliesSports100.47×
04Philadelphia 76ersSports95.54×
05Portland Trail BlazersSports93.47×
06Atlanta HawksSports93.01×
07San Antonio SpursSports90.09×
08New York KnicksSports89.70×
09Victor WembanyamaSports83.49×
10Washington WizardsSports80.04×
11Phoenix SunsSports80.03×
12Charlotte HornetsSports78.22×
13Los Angeles ClippersSports77.80×
14Detroit PistonsSports76.13×
15Cleveland CavaliersSports61.62×
16Miami HeatSports51.70×
17Luka DoncicSports51.36×
18Dallas MavericksSports51.36×
19Houston RocketsSports47.98×
20FIBA EuroBasketSports46.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the New Orleans Pelicans audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by New Orleans Pelicans audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.27×
MindfulnessBALANCE2.06×
Early Adopter MentalityPOWER1.93×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by New Orleans Pelicans audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.57×
Design AffinityPREMIUM0.65×
Family OrientationCONSERVATISM0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does New Orleans Pelicans have in Germany?

New Orleans Pelicans has an estimated audience of 317,302 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of New Orleans Pelicans fans?

49.9% of New Orleans Pelicans fans are female, 50.1% are male, with an average age of 24.7 years.

03

Which brands do New Orleans Pelicans fans like most?

New Orleans Pelicans fans show strongest brand affinity for Utah Jazz (113.13×), New York Knicks (89.7×), and Philadelphia 76ers (95.54×) over the country average.

04

Where do New Orleans Pelicans fans live in Germany?

New Orleans Pelicans fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do New Orleans Pelicans fans also like?

Beyond New Orleans Pelicans itself, the audience over-indexes on New York Knicks (89.7×), Philadelphia 76ers (95.54×), San Antonio Spurs (90.09×), and Portland Trail Blazers (93.47×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Basketball audiences in Germany

See New Orleans Pelicans audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for New Orleans Pelicans. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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