New Orleans Pelicans Audience in Germany
New Orleans Pelicans has an estimated audience of 317,313 people in Germany. 49.9% are female, 50.1% are male, average age 24.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Utah Jazz, New York Knicks, Philadelphia 76ers, Portland Trail Blazers, Indiana Pacers.
The average New Orleans Pelicans fan in Germany is 24.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Utah Jazz, New York Knicks, Philadelphia 76ers, with strongest over-indexing on Utah Jazz (113.13× the country average). Demographically, the New Orleans Pelicans audience skews balanced with an average age of 24.7, and over-indexes on personality traits such as Early Adopter Mentality, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of New Orleans Pelicans fans
| Metric | Value |
|---|---|
| Female | 49.9% |
| Male | 50.1% |
| Average age | 24.7 |
| Estimated audience size | 317,313 |
Audience persona
The typical New Orleans Pelicans fan in Germany is balanced, around 24.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Utah Jazz.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 77,475 | 1.12× |
| Bayern | 59,466 | 1.17× |
| Baden-Württemberg | 48,194 | 1.11× |
| Niedersachsen | 35,605 | 1.16× |
| Hessen | 29,235 | 1.21× |
| Berlin | 19,128 | 1.35× |
| Rheinland-Pfalz | 15,791 | 0.99× |
| Sachsen | 12,582 | 0.81× |
| Schleswig-Holstein | 11,080 | 0.97× |
| Hamburg | 10,588 | 1.48× |
| Brandenburg | 7,511 | 0.76× |
| Thüringen | 7,422 | 0.92× |
| Sachsen-Anhalt | 5,717 | 0.7× |
| Mecklenburg-Vorpommern | 3,804 | 0.63× |
| Bremen | 2,687 | 0.99× |
| Saarland | 2,521 | 0.65× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Utah Jazz | 113.13× | Sports |
| New York Knicks | 89.7× | Sports |
| Philadelphia 76ers | 95.54× | Sports |
| Portland Trail Blazers | 93.47× | Sports |
| Indiana Pacers | 117.27× | Sports |
| San Antonio Spurs | 90.09× | Sports |
| Phoenix Suns | 80.03× | Sports |
| Atlanta Hawks | 93.01× | Sports |
| Charlotte Hornets | 78.22× | Sports |
| Los Angeles Clippers | 77.8× | Sports |
| Washington Wizards | 80.04× | Sports |
| Cleveland Cavaliers | 61.62× | Sports |
| Memphis Grizzlies | 100.47× | Sports |
| Victor Wembanyama | 83.49× | Sports |
| Houston Rockets | 47.98× | Sports |
| Detroit Pistons | 76.13× | Sports |
| Miami Heat | 51.7× | Sports |
| Dallas Mavericks | 51.36× | Sports |
| FIBA EuroBasket | 46.71× | Sports |
| Denver Nuggets | 29.25× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.16 |
| Spirituality | BALANCE | 1.25 |
| Travelling | THRILL | 1.09 |
| Luxury Orientation | PREMIUM | 1.08 |
| Sports Activity | POWER | 1.05 |
| Social Media Usage | JOY | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 58.5% |
| Brazil | 10.1% |
| Canada | 3.5% |
See New Orleans Pelicans audiences in other countries
More Basketball audiences in Germany
- NBA (5,399,543)
- Fenerbahçe Men's Basketball (4,667,064)
- Germany men's national basketball team (2,851,400)
- Basketball (ball) (2,716,388)
- NBA Finals (2,509,336)
Frequently asked questions
How many fans does New Orleans Pelicans have in Germany?
New Orleans Pelicans has an estimated audience of 317,313 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of New Orleans Pelicans fans?
49.9% of New Orleans Pelicans fans are female, 50.1% are male, with an average age of 24.7 years.
Which brands do New Orleans Pelicans fans like most?
New Orleans Pelicans fans show strongest brand affinity for Utah Jazz (113.13×), New York Knicks (89.7×), and Philadelphia 76ers (95.54×) over the country average.
Where do New Orleans Pelicans fans live in Germany?
New Orleans Pelicans fans in Germany are most concentrated in Nordrhein-Westfalen (reach 77,475), Bayern (reach 59,466), and Baden-Württemberg (reach 48,194). These three regions account for the largest share of the active audience.
What other brands do New Orleans Pelicans fans also like?
Beyond New Orleans Pelicans itself, the audience over-indexes on New York Knicks (89.7×), Philadelphia 76ers (95.54×), Portland Trail Blazers (93.47×), and Indiana Pacers (117.27×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for New Orleans Pelicans. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.