Detroit Pistons Audience in Germany

Detroit Pistons has an estimated audience of 294,697 people in Germany. 52.2% are female, 47.8% are male, average age 24.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Utah Jazz, New York Knicks, Portland Trail Blazers, Philadelphia 76ers, Indiana Pacers.
The average Detroit Pistons fan in Germany is 24.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Utah Jazz, New York Knicks, Portland Trail Blazers, with strongest over-indexing on Utah Jazz (96.36× the country average). Demographically, the Detroit Pistons audience skews balanced with an average age of 24.9, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Team · Subtype: Basketball
Demographics of Detroit Pistons fans
| Metric | Value |
|---|---|
| Female | 52.2% |
| Male | 47.8% |
| Average age | 24.9 |
| Estimated audience size | 294,697 |
Audience persona
The typical Detroit Pistons fan in Germany is balanced, around 24.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Utah Jazz.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 74,313 | 1.15× |
| Bayern | 51,687 | 1.09× |
| Baden-Württemberg | 42,639 | 1.06× |
| Niedersachsen | 37,345 | 1.3× |
| Hessen | 28,407 | 1.26× |
| Berlin | 16,867 | 1.28× |
| Rheinland-Pfalz | 15,662 | 1.06× |
| Sachsen | 11,667 | 0.81× |
| Schleswig-Holstein | 11,125 | 1.05× |
| Hamburg | 8,866 | 1.33× |
| Brandenburg | 6,911 | 0.76× |
| Thüringen | 5,902 | 0.79× |
| Sachsen-Anhalt | 5,586 | 0.73× |
| Mecklenburg-Vorpommern | 3,696 | 0.66× |
| Bremen | 2,584 | 1.03× |
| Saarland | 2,315 | 0.64× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Utah Jazz | 96.36× | Sports |
| New York Knicks | 76.69× | Sports |
| Portland Trail Blazers | 82.54× | Sports |
| Philadelphia 76ers | 80.25× | Sports |
| Indiana Pacers | 101.64× | Sports |
| San Antonio Spurs | 78.23× | Sports |
| Phoenix Suns | 68.3× | Sports |
| Atlanta Hawks | 80.77× | Sports |
| New Orleans Pelicans | 77.73× | Sports |
| Charlotte Hornets | 66.82× | Sports |
| Washington Wizards | 70.65× | Sports |
| Los Angeles Clippers | 63.13× | Sports |
| Cleveland Cavaliers | 52.73× | Sports |
| Memphis Grizzlies | 85.49× | Sports |
| Miami Heat | 43.53× | Sports |
| Victor Wembanyama | 66.68× | Sports |
| Houston Rockets | 38.53× | Sports |
| Dallas Mavericks | 41.32× | Sports |
| Denver Nuggets | 24.16× | Sports |
| Cooper Flagg | 42.42× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.77 |
| Luxury Orientation | PREMIUM | 1.24 |
| Patriotism | CONSERVATISM | 1.2 |
| Price Sensitivity | PREMIUM | 1.19 |
| Urban Lifestyle | OPEN | 1.12 |
| Social Media Usage | JOY | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.5% |
| Brazil | 4.8% |
| Canada | 4.7% |
See Detroit Pistons audiences in other countries
More Basketball audiences in Germany
- NBA (5,399,543)
- Fenerbahçe Men's Basketball (4,667,064)
- Germany men's national basketball team (2,851,400)
- Basketball (ball) (2,716,388)
- NBA Finals (2,509,336)
Frequently asked questions
How many fans does Detroit Pistons have in Germany?
Detroit Pistons has an estimated audience of 294,697 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Detroit Pistons fans?
52.2% of Detroit Pistons fans are female, 47.8% are male, with an average age of 24.9 years.
Which brands do Detroit Pistons fans like most?
Detroit Pistons fans show strongest brand affinity for Utah Jazz (96.36×), New York Knicks (76.69×), and Portland Trail Blazers (82.54×) over the country average.
Where do Detroit Pistons fans live in Germany?
Detroit Pistons fans in Germany are most concentrated in Nordrhein-Westfalen (reach 74,313), Bayern (reach 51,687), and Baden-Württemberg (reach 42,639). These three regions account for the largest share of the active audience.
What other brands do Detroit Pistons fans also like?
Beyond Detroit Pistons itself, the audience over-indexes on New York Knicks (76.69×), Portland Trail Blazers (82.54×), Philadelphia 76ers (80.25×), and Indiana Pacers (101.64×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Detroit Pistons. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.