Dental hygienist Audience in Germany
Dental hygienist has an estimated audience of 13,364 people in Germany. 62.1% are female, 37.9% are male, average age 42.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tooth brushing, McCafé, Mouthwash, Toothbrush, Real property.
The average Dental hygienist fan in Germany is 42.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tooth brushing, McCafé, Mouthwash, with strongest over-indexing on Tooth brushing (33.04× the country average). Demographically, the Dental hygienist audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Pet Ownership, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: NGO / Political Party
Demographics of Dental hygienist fans
| Metric | Value |
|---|---|
| Female | 62.1% |
| Male | 37.9% |
| Average age | 42.9 |
| Estimated audience size | 13,364 |
Audience persona
The typical Dental hygienist fan in Germany is more female, around 42.9 years old, with strong Pet Ownership tendencies and a notable affinity for Tooth brushing.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 49,792 | 0.99× |
| Bayern | 43,390 | 1.17× |
| Baden-Württemberg | 40,884 | 1.3× |
| Hessen | 35,502 | 2.02× |
| Niedersachsen | 17,104 | 0.76× |
| Berlin | 13,204 | 1.28× |
| Rheinland-Pfalz | 11,748 | 1.02× |
| Sachsen | 7,383 | 0.65× |
| Brandenburg | 6,955 | 0.97× |
| Schleswig-Holstein | 6,820 | 0.82× |
| Hamburg | 5,003 | 0.96× |
| Thüringen | 3,653 | 0.62× |
| Sachsen-Anhalt | 3,548 | 0.59× |
| Mecklenburg-Vorpommern | 2,760 | 0.63× |
| Bremen | 2,576 | 1.31× |
| Saarland | 2,505 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tooth brushing | 33.04× | Health |
| McCafé | 27.57× | Food & Beverages |
| Mouthwash | 19.83× | Health |
| Toothbrush | 14.51× | Beauty & Wellness |
| Real property | 8.84× | Home & Garden |
| Kristen Bell | 20× | Movies & TV |
| Preventive healthcare | 8.35× | Health |
| Hugh Jackman | 16.86× | Movies & TV |
| General practitioner | 17.51× | Health |
| James Marsden | 20× | Movies & TV |
| Yvonne Strahovski | 20× | Movies & TV |
| Restorative dentistry | 28.59× | Health |
| Natural foods | 5.11× | Food & Beverages |
| Ryanair | 2.94× | Travel & Leisure |
| Clint Eastwood | 6.08× | Movies & TV |
| The Departed | 16.65× | Movies & TV |
| Fear and Loathing in Las Vegas (film) | 20× | Movies & TV |
| His Dark Materials | 17.73× | Movies & TV |
| Pets | 1.77× | Pets & Animals |
| Image scanner | 10.8× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.77 |
| Indulgence | JOY | 1.58 |
| Price Sensitivity | PREMIUM | 1.55 |
| LGBTQ+ Identity | OPEN | 1.52 |
| Sports Activity | POWER | 1.52 |
| Design Affinity | PREMIUM | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 56.3% |
| United Kingdom | 16.9% |
| Canada | 6.8% |
See Dental hygienist audiences in other countries
More Health audiences in Germany
- Bundesagentur für Arbeit (8,888,790)
- Social Democratic Party of Germany (4,131,229)
- Bundestag (2,991,250)
- NATO (2,979,964)
- Bundeswehr (2,360,598)
Frequently asked questions
How many fans does Dental hygienist have in Germany?
Dental hygienist has an estimated audience of 13,364 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Dental hygienist fans?
62.1% of Dental hygienist fans are female, 37.9% are male, with an average age of 42.9 years.
Which brands do Dental hygienist fans like most?
Dental hygienist fans show strongest brand affinity for Tooth brushing (33.04×), McCafé (27.57×), and Mouthwash (19.83×) over the country average.
Where do Dental hygienist fans live in Germany?
Dental hygienist fans in Germany are most concentrated in Nordrhein-Westfalen (reach 49,792), Bayern (reach 43,390), and Baden-Württemberg (reach 40,884). These three regions account for the largest share of the active audience.
What other brands do Dental hygienist fans also like?
Beyond Dental hygienist itself, the audience over-indexes on McCafé (27.57×), Mouthwash (19.83×), Toothbrush (14.51×), and Real property (8.84×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Dental hygienist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.