Rascasse Audience Intelligence

Die wilden Kerle Audience in Germany

A data profile of the people who buy, follow and care about Die wilden Kerle in Germany — modelled from more than twelve digital signal sources. Die wilden Kerle has an estimated audience of 772,933 people in Germany.

The average Die wilden Kerle fan in Germany is 38.8 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include True Detective, Hugendubel, Vagabond (manga), with strongest over-indexing on True Detective (7.41× the country average).

Demographically, the Die wilden Kerle audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Quality Awareness, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Die wilden Kerle fan in Germany is more female, around 38.8 years old, with strong Quality Awareness tendencies and a notable affinity for True Detective.

Category: Kids & Family · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Die wilden Kerle profile in Germany.

Audience size
773K
in Germany
Gender
65.7%
34.3% male
Age
38.8
average years
Country rank
#8139
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Die wilden Kerle viewers

65.7% are female, 34.3% are male, average age 38.8.

Fig. 02

Gender split

65.7%
Female
34.3%
Male
Demographic split for Die wilden Kerle audience in Germany
MetricValue
Female65.7%
Male34.3%
Average age38.8
Estimated audience size772,933
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Die wilden Kerle audience in Germany
Age bracketShare%
16-1919%
20-2920%
30-3923%
40-4922%
50+17%
Fig. 04

Worldwide distribution

78.9%

of the worldwide Die wilden Kerle audience comes from Germany.

Worldwide audience distribution share by country for Die wilden Kerle
CountryShare
Germany78.9%
Austria7.8%
Switzerland5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Die wilden Kerle audience in Germany is strongest.

Fig. 05

Top regions by affinity

Die wilden Kerle fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~20K1.17×
02Thüringen~20K1.12×
03Sachsen~40K1.11×
04Niedersachsen~90K1.09×
05Mecklenburg-Vorpommern~20K1.09×
06Brandenburg~30K1.07×
07Nordrhein-Westfalen~200K1.03×
08Schleswig-Holstein~30K1.01×
09Bayern~100K1.00×
10Saarland~10K1.00×
11Rheinland-Pfalz~40K0.97×
12Baden-Württemberg~100K0.90×
13Hessen~50K0.88×
14Berlin~30K0.86×
15Bremen~6K0.86×
16Hamburg~20K0.85×
Fig. 06

Affinity by region

Affinity by region — Die wilden Kerle, Germany
0.85×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Die wilden Kerle audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Die wilden Kerle audience
#·InterestCategoryAffinity×
01Jojo MoyesLiterature17.15×
02Kiki's Delivery ServiceMovies & TV16.97×
03Vagabond (manga)Literature15.94×
04Teen dramaMovies & TV9.63×
05True DetectiveMovies & TV7.41×
06GoodreadsLiterature6.89×
07Dylan O'BrienMovies & TV6.00×
08Winona RyderMovies & TV5.95×
09Audible.comLiterature5.17×
10Young-adult fictionLiterature5.16×
11HugendubelShopping4.85×
12Patrick SwayzeMovies & TV4.68×
13Non-fiction booksLiterature4.61×
14Crime fictionLiterature4.47×
15AudiobookLiterature3.88×
16Scooby-DooMovies & TV3.48×
17Robert RedfordMovies & TV3.22×
18EssoCars & Mobility2.45×
19Harry PotterMovies & TV1.67×
20TagesschauMovies & TV1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Die wilden Kerle audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Die wilden Kerle audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.51×
MindfulnessBALANCE1.41×
SustainabilityBALANCE1.37×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Die wilden Kerle audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.87×
Price SensitivityPREMIUM0.88×
Design AffinityPREMIUM0.90×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Die wilden Kerle have in Germany?

Die wilden Kerle has an estimated audience of 772,933 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Die wilden Kerle viewers?

65.7% of Die wilden Kerle fans are female, 34.3% are male, with an average age of 38.8 years.

03

Which brands do Die wilden Kerle fans like most?

Die wilden Kerle fans show strongest brand affinity for True Detective (7.41×), Hugendubel (4.85×), and Vagabond (manga) (15.94×) over the country average.

04

Where do Die wilden Kerle fans live in Germany?

Die wilden Kerle fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Die wilden Kerle fans also like?

Beyond Die wilden Kerle itself, the audience over-indexes on Hugendubel (4.85×), Vagabond (manga) (15.94×), Winona Ryder (5.95×), and Audible.com (5.17×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Die wilden Kerle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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