Rascasse Audience Intelligence

Diving watch Audience in Germany

A data profile of the people who buy, follow and care about Diving watch in Germany — modelled from more than twelve digital signal sources. Diving watch has an estimated audience of 334,768 people in Germany.

The average Diving watch fan in Germany is 38.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Table tennis, Recreational diving, Winona Ryder, with strongest over-indexing on Table tennis (22.25× the country average).

Demographically, the Diving watch audience skews more male with an average age of 38.8, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Diving watch fan in Germany is more male, around 38.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Table tennis.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Diving watch profile in Germany.

Audience size
335K
in Germany
Gender
26.1%
73.9% male
Age
38.8
average years
Country rank
#16047
Topic in Germany
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Diving watch fans

26.1% are female, 73.9% are male, average age 38.8.

Fig. 02

Gender split

26.1%
Female
73.9%
Male
Demographic split for Diving watch audience in Germany
MetricValue
Female26.1%
Male73.9%
Average age38.8
Estimated audience size334,768
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Diving watch audience in Germany
Age bracketShare%
16-1921%
20-2919%
30-3919%
40-4924%
50+18%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Diving watch audience comes from Germany.

Worldwide audience distribution share by country for Diving watch
CountryShare
Japan16.9%
United States12.9%
India9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Diving watch audience in Germany is strongest.

Fig. 05

Top regions by affinity

Diving watch fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~30K1.30×
02Nordrhein-Westfalen~80K1.15×
03Bayern~60K1.13×
04Hamburg~8K1.12×
05Brandenburg~10K1.10×
06Schleswig-Holstein~10K1.07×
07Baden-Württemberg~50K1.05×
08Rheinland-Pfalz~20K1.01×
09Berlin~10K1.00×
10Saarland~4K1.00×
11Bremen~3K0.99×
12Niedersachsen~30K0.98×
13Thüringen~8K0.89×
14Sachsen~10K0.84×
15Sachsen-Anhalt~7K0.84×
16Mecklenburg-Vorpommern~5K0.83×
Fig. 06

Affinity by region

Affinity by region — Diving watch, Germany
0.83×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Diving watch audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Diving watch audience
#·InterestCategoryAffinity×
01Master Scuba DiverSports35.22×
02Open Water DiverTopic35.20×
03Technical divingTopic28.74×
04Deep divingSports28.49×
05Underwater videographyArts & Culture28.12×
06Diving equipmentSports25.98×
07Recreational divingSports24.39×
08Table tennisSports22.25×
09Dive centerTravel & Leisure20.57×
10SpearfishingSports15.99×
11DivingSports13.81×
12Jennifer Love HewittMovies & TV12.78×
13Winona RyderMovies & TV11.88×
14FreedivingSports11.80×
15Underwater photographyTechnology & Electronics11.20×
16Chrono24Shopping11.14×
17Ethan HawkeMovies & TV10.91×
18SnorkelingSports8.93×
19Underwater divingSports8.80×
20FC Bayern MunichSports1.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Diving watch audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Diving watch audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM3.65×
Risk AppetiteTHRILL1.60×
TravellingTHRILL1.59×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Diving watch audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN1.07×
CreativityOPEN1.14×
Convenience OrientationPREMIUM1.19×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Diving watch have in Germany?

Diving watch has an estimated audience of 334,768 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Diving watch fans?

26.1% of Diving watch fans are female, 73.9% are male, with an average age of 38.8 years.

03

Which brands do Diving watch fans like most?

Diving watch fans show strongest brand affinity for Table tennis (22.25×), Recreational diving (24.39×), and Winona Ryder (11.88×) over the country average.

04

Where do Diving watch fans live in Germany?

Diving watch fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Diving watch fans also like?

Beyond Diving watch itself, the audience over-indexes on Recreational diving (24.39×), Winona Ryder (11.88×), Diving (13.81×), and Diving equipment (25.98×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Diving watch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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