Recreational diving Audience in Germany
Recreational diving has an estimated audience of 677,251 people in Germany. 43.1% are female, 56.9% are male, average age 31.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Snorkeling, Diving, Standup paddleboarding, Satire, Maine Coon.
The average Recreational diving fan in Germany is 31.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Snorkeling, Diving, Standup paddleboarding, with strongest over-indexing on Snorkeling (27.41× the country average). Demographically, the Recreational diving audience skews more male with an average age of 31.5, and over-indexes on personality traits such as Sustainability, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Recreational diving fans
| Metric | Value |
|---|---|
| Female | 43.1% |
| Male | 56.9% |
| Average age | 31.5 |
| Estimated audience size | 677,251 |
Audience persona
The typical Recreational diving fan in Germany is more male, around 31.5 years old, with strong Sustainability tendencies and a notable affinity for Snorkeling.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 93,845 | 0.63× |
| Bayern | 67,528 | 0.62× |
| Baden-Württemberg | 53,183 | 0.58× |
| Niedersachsen | 38,022 | 0.58× |
| Hessen | 28,499 | 0.55× |
| Rheinland-Pfalz | 22,553 | 0.66× |
| Thüringen | 20,389 | 1.18× |
| Sachsen-Anhalt | 19,802 | 1.13× |
| Schleswig-Holstein | 18,543 | 0.76× |
| Brandenburg | 18,353 | 0.87× |
| Sachsen | 18,054 | 0.54× |
| Saarland | 17,987 | 2.16× |
| Mecklenburg-Vorpommern | 17,416 | 1.35× |
| Bremen | 17,259 | 2.98× |
| Berlin | 17,144 | 0.57× |
| Hamburg | 12,711 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Snorkeling | 27.41× | Sports |
| Diving | 14.65× | Sports |
| Standup paddleboarding | 12.35× | Sports |
| Satire | 7.82× | Literature |
| Maine Coon | 5.57× | Pets & Animals |
| Freediving | 9.29× | Sports |
| German television comedy | 6.6× | Movies & TV |
| Livemusic | 3.67× | Music & Radio |
| Spiegel Online | 2.17× | News |
| Kitesurfing | 8.89× | Sports |
| Street photography | 3.73× | Technology & Electronics |
| Country rap | 5.64× | Music & Radio |
| Airbnb | 2.19× | Travel & Leisure |
| Do it yourself (DIY) | 1.98× | Home & Garden |
| Backpacking (travel) | 3.89× | Travel & Leisure |
| Allgäu | 5.15× | Travel & Leisure |
| Ski resort | 3.35× | Travel & Leisure |
| Outdoors | 3.51× | Travel & Leisure |
| Property finder | 3.24× | Home & Garden |
| IHF World Men's Handball Championship | 2.95× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.09 |
| Travelling | THRILL | 2 |
| Luxury Orientation | PREMIUM | 1.72 |
| Sports Activity | POWER | 1.67 |
| DIY Mentality | THRILL | 1.55 |
| Urban Lifestyle | OPEN | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.4% |
| Japan | 7.8% |
| United Kingdom | 5.5% |
See Recreational diving audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Recreational diving have in Germany?
Recreational diving has an estimated audience of 677,251 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Recreational diving fans?
43.1% of Recreational diving fans are female, 56.9% are male, with an average age of 31.5 years.
Which brands do Recreational diving fans like most?
Recreational diving fans show strongest brand affinity for Snorkeling (27.41×), Diving (14.65×), and Standup paddleboarding (12.35×) over the country average.
Where do Recreational diving fans live in Germany?
Recreational diving fans in Germany are most concentrated in Nordrhein-Westfalen (reach 93,845), Bayern (reach 67,528), and Baden-Württemberg (reach 53,183). These three regions account for the largest share of the active audience.
What other brands do Recreational diving fans also like?
Beyond Recreational diving itself, the audience over-indexes on Diving (14.65×), Standup paddleboarding (12.35×), Satire (7.82×), and Maine Coon (5.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Recreational diving. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.