Snorkeling Audience in Germany
Snorkeling has an estimated audience of 1,979,637 people in Germany. 49.1% are female, 50.9% are male, average age 39.0. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Freediving, Underwater diving, Windsurfing, Underwater photography, Scuba diving.
The average Snorkeling fan in Germany is 39.0 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Freediving, Underwater diving, Windsurfing, with strongest over-indexing on Freediving (27.23× the country average). Demographically, the Snorkeling audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Sustainability, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic · Subtype: Sport
Demographics of Snorkeling fans
| Metric | Value |
|---|---|
| Female | 49.1% |
| Male | 50.9% |
| Average age | 39.0 |
| Estimated audience size | 1,979,637 |
Audience persona
The typical Snorkeling fan in Germany is balanced, around 39.0 years old, with strong Sustainability tendencies and a notable affinity for Freediving.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 366,259 | 1.15× |
| Baden-Württemberg | 322,509 | 1.19× |
| Nordrhein-Westfalen | 264,583 | 0.61× |
| Niedersachsen | 195,613 | 1.02× |
| Hessen | 166,485 | 1.1× |
| Sachsen | 110,270 | 1.14× |
| Berlin | 103,119 | 1.17× |
| Rheinland-Pfalz | 99,897 | 1.01× |
| Schleswig-Holstein | 75,943 | 1.07× |
| Brandenburg | 56,592 | 0.92× |
| Hamburg | 50,831 | 1.14× |
| Thüringen | 47,920 | 0.95× |
| Sachsen-Anhalt | 45,147 | 0.88× |
| Mecklenburg-Vorpommern | 30,961 | 0.82× |
| Bremen | 18,430 | 1.09× |
| Saarland | 18,258 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Freediving | 27.23× | Sports |
| Underwater diving | 20.26× | Sports |
| Windsurfing | 15.98× | Sports |
| Underwater photography | 27.88× | Technology & Electronics |
| Scuba diving | 15.31× | Travel & Leisure |
| Recreational diving | 27.25× | Sports |
| Woolworths | 8.64× | Shopping |
| Standup paddleboarding | 13.85× | Sports |
| Diving | 14.45× | Sports |
| Underwater sports | 32.11× | Sports |
| Kitesurfing | 11.23× | Sports |
| Outdoor recreation | 2.11× | Sports |
| Houseplant | 4.73× | Home & Garden |
| Maltese (dog) | 4.6× | Pets & Animals |
| Sports | 1.77× | Sports |
| Underwater videography | 21.95× | Arts & Culture |
| Skyscanner | 4.5× | Travel & Leisure |
| Diving equipment | 15.87× | Sports |
| Wildlife photography | 3.86× | Technology & Electronics |
| Fitness and figure competition | 4.26× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.2 |
| Travelling | THRILL | 2.15 |
| Luxury Orientation | PREMIUM | 1.78 |
| DIY Mentality | THRILL | 1.65 |
| Sports Activity | POWER | 1.57 |
| Design Affinity | PREMIUM | 1.5 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.0% |
| Japan | 10.7% |
| China | 5.9% |
See Snorkeling audiences in other countries
More Sport audiences in Germany
- Soccer (21,821,139)
- American football (15,078,573)
- Basketball (12,761,477)
- Golf (11,418,178)
- Swimming (9,658,593)
Frequently asked questions
How many fans does Snorkeling have in Germany?
Snorkeling has an estimated audience of 1,979,637 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Snorkeling fans?
49.1% of Snorkeling fans are female, 50.9% are male, with an average age of 39.0 years.
Which brands do Snorkeling fans like most?
Snorkeling fans show strongest brand affinity for Freediving (27.23×), Underwater diving (20.26×), and Windsurfing (15.98×) over the country average.
Where do Snorkeling fans live in Germany?
Snorkeling fans in Germany are most concentrated in Bayern (reach 366,259), Baden-Württemberg (reach 322,509), and Nordrhein-Westfalen (reach 264,583). These three regions account for the largest share of the active audience.
What other brands do Snorkeling fans also like?
Beyond Snorkeling itself, the audience over-indexes on Underwater diving (20.26×), Windsurfing (15.98×), Underwater photography (27.88×), and Scuba diving (15.31×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Snorkeling. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.