Underwater photography Audience in Germany

Underwater photography has an estimated audience of 1,061,433 people in Germany. 49.4% are female, 50.6% are male, average age 39.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Snorkeling, Charlie Hunnam, Standup paddleboarding, Diving, Modern architecture.

The average Underwater photography fan in Germany is 39.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Snorkeling, Charlie Hunnam, Standup paddleboarding, with strongest over-indexing on Snorkeling (27.75× the country average). Demographically, the Underwater photography audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Risk Appetite, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Underwater photography fans

Demographic split for Underwater photography audience in Germany
MetricValue
Female49.4%
Male50.6%
Average age39.5
Estimated audience size1,061,433

Audience persona

The typical Underwater photography fan in Germany is balanced, around 39.5 years old, with strong Risk Appetite tendencies and a notable affinity for Snorkeling.

Top regions in Germany

Top regions ranked by reach for Underwater photography in Germany
RegionReachAffinity
Nordrhein-Westfalen138,9310.6×
Bayern109,5090.64×
Baden-Württemberg106,0780.73×
Niedersachsen51,3360.5×
Hessen45,3060.56×
Brandenburg37,6331.14×
Rheinland-Pfalz35,2440.66×
Berlin34,9070.74×
Thüringen33,5531.24×
Sachsen31,2820.6×
Sachsen-Anhalt29,9701.09×
Schleswig-Holstein29,5860.78×
Saarland27,1172.08×
Mecklenburg-Vorpommern26,3591.3×
Bremen25,4232.8×
Hamburg18,0220.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Underwater photography audience
BrandAffinityCategory
Snorkeling27.75×Sports
Charlie Hunnam18.91×Movies & TV
Standup paddleboarding12.71×Sports
Diving12.86×Sports
Modern architecture4.78×Arts & Culture
Royal Caribbean Cruises Ltd.15.81×Travel & Leisure
Freediving9.29×Sports
Spiegel Online2.36×News
Bungee jumping16.8×Sports
Kitesurfing9.42×Sports
Scooby-Doo5.13×Movies & TV
Do it yourself (DIY)2.28×Home & Garden
Backpacking (travel)4.28×Travel & Leisure
Outdoors3.82×Travel & Leisure
Airbnb2.24×Travel & Leisure
Livemusic2.93×Music & Radio
Ski resort3.54×Travel & Leisure
Natural foods3.89×Food & Beverages
Skyscanner3.79×Travel & Leisure
Pet store3.07×Pets & Animals

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Underwater photography audience
TraitClusterScore
Risk AppetiteTHRILL3.36
SustainabilityBALANCE2.22
TravellingTHRILL2.11
Luxury OrientationPREMIUM1.87
DIY MentalityTHRILL1.74
Sports ActivityPOWER1.66

Worldwide distribution

Worldwide audience distribution share by country for Underwater photography
CountryShare
United States16.5%
Japan11.5%
China7.4%

See Underwater photography audiences in other countries

More Technology & Electronics audiences in Germany

Frequently asked questions

How many fans does Underwater photography have in Germany?

Underwater photography has an estimated audience of 1,061,433 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Underwater photography fans?

49.4% of Underwater photography fans are female, 50.6% are male, with an average age of 39.5 years.

Which brands do Underwater photography fans like most?

Underwater photography fans show strongest brand affinity for Snorkeling (27.75×), Charlie Hunnam (18.91×), and Standup paddleboarding (12.71×) over the country average.

Where do Underwater photography fans live in Germany?

Underwater photography fans in Germany are most concentrated in Nordrhein-Westfalen (reach 138,931), Bayern (reach 109,509), and Baden-Württemberg (reach 106,078). These three regions account for the largest share of the active audience.

What other brands do Underwater photography fans also like?

Beyond Underwater photography itself, the audience over-indexes on Charlie Hunnam (18.91×), Standup paddleboarding (12.71×), Diving (12.86×), and Modern architecture (4.78×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Underwater photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.