Food photography Audience in Germany

Food photography has an estimated audience of 667,390 people in Germany. 58.7% are female, 41.3% are male, average age 35.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Farmers' market, Envato, Flower bouquet, Living room, Underwater photography.
The average Food photography fan in Germany is 35.2 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Farmers' market, Envato, Flower bouquet, with strongest over-indexing on Farmers' market (11.5× the country average). Demographically, the Food photography audience skews more female with an average age of 35.2, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Arts & Culture · Type: Topic
Demographics of Food photography fans
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 35.2 |
| Estimated audience size | 667,390 |
Audience persona
The typical Food photography fan in Germany is more female, around 35.2 years old, with strong Sustainability tendencies and a notable affinity for Farmers' market.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 111,029 | 0.76× |
| Bayern | 90,355 | 0.84× |
| Baden-Württemberg | 81,383 | 0.89× |
| Hessen | 53,753 | 1.06× |
| Berlin | 49,073 | 1.64× |
| Niedersachsen | 40,203 | 0.62× |
| Rheinland-Pfalz | 26,683 | 0.8× |
| Thüringen | 24,888 | 1.46× |
| Hamburg | 19,048 | 1.26× |
| Schleswig-Holstein | 14,219 | 0.59× |
| Sachsen-Anhalt | 13,635 | 0.79× |
| Brandenburg | 13,212 | 0.64× |
| Sachsen | 12,899 | 0.39× |
| Mecklenburg-Vorpommern | 11,447 | 0.9× |
| Saarland | 11,379 | 1.39× |
| Bremen | 11,167 | 1.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Farmers' market | 11.5× | Food & Beverages |
| Envato | 20.5× | Internet & Social Media |
| Flower bouquet | 4.7× | Home & Garden |
| Living room | 3.28× | Home & Garden |
| Underwater photography | 9.8× | Technology & Electronics |
| Photographic filter | 23.03× | Technology & Electronics |
| Hermès | 2.59× | Fashion & Accessoires |
| Cookbook | 3.38× | Food & Beverages |
| Floral design | 5.56× | Home & Garden |
| Photographic studio | 4.43× | Technology & Electronics |
| Organic horticulture | 5.55× | Food & Beverages |
| Frying pan | 6.47× | Home & Garden |
| Cultural history | 4.71× | Arts & Culture |
| Ansel Adams | 26.72× | Arts & Culture |
| Tripod (photography) | 9× | Technology & Electronics |
| IKEA | 1.78× | Home & Garden |
| Eating | 2.65× | Food & Beverages |
| Sex and the City | 2.98× | Movies & TV |
| Dining room | 3.5× | Home & Garden |
| Immobilien | 3.02× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.79 |
| Design Affinity | PREMIUM | 1.79 |
| Pet Ownership | JOY | 1.61 |
| DIY Mentality | THRILL | 1.56 |
| Sports Activity | POWER | 1.54 |
| Quality Awareness | PREMIUM | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.7% |
| China | 7.5% |
| Japan | 7.1% |
See Food photography audiences in other countries
More Arts & Culture audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Food photography have in Germany?
Food photography has an estimated audience of 667,390 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Food photography fans?
58.7% of Food photography fans are female, 41.3% are male, with an average age of 35.2 years.
Which brands do Food photography fans like most?
Food photography fans show strongest brand affinity for Farmers' market (11.5×), Envato (20.5×), and Flower bouquet (4.7×) over the country average.
Where do Food photography fans live in Germany?
Food photography fans in Germany are most concentrated in Nordrhein-Westfalen (reach 111,029), Bayern (reach 90,355), and Baden-Württemberg (reach 81,383). These three regions account for the largest share of the active audience.
What other brands do Food photography fans also like?
Beyond Food photography itself, the audience over-indexes on Envato (20.5×), Flower bouquet (4.7×), Living room (3.28×), and Underwater photography (9.8×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Food photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.