Rascasse Audience Intelligence

Food photography Audience in United States

A data profile of the people who buy, follow and care about Food photography in United States — modelled from more than twelve digital signal sources. Food photography has an estimated audience of 3,795,290 people in United States.

#4449among Topic in United States#92in Arts & Culture

The average Food photography fan in United States is 34.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Movies, Underwater videography, Doordash, with strongest over-indexing on Movies (1.51× the country average).

Demographically, the Food photography audience skews more female with an average age of 34.3, and over-indexes on personality traits such as Indulgence, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Food photography fan in United States is more female, around 34.3 years old, with strong Indulgence tendencies and a notable affinity for Movies.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Food photography profile in United States.

Audience size
3.8M
in United States
Gender
69.6%♀
30.4% male
Age
34.3
average years
Country rank
#8396
Topic in United States
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Food photography fans

69.6% are female, 30.4% are male, average age 34.3.

Fig. 02

Gender split

69.6%
Female
30.4%
Male
Demographic split for Food photography audience in United States
MetricValue
Female69.6%
Male30.4%
Average age34.3
Estimated audience size3,795,290
Fig. 03

Age distribution

Ø 34.3
average years
Age distribution of the Food photography audience in United States
Age bracketShare%
16-1926%
20-2928%
30-3921%
40-4916%
50+9%
Fig. 04

Worldwide distribution

17.7%

of the worldwide Food photography audience comes from United States.

Worldwide audience distribution share by country for Food photography
CountryShare
United States17.7%
China7.5%
Japan7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Food photography audience in United States is strongest.

Fig. 05

Top regions by affinity

Food photography fans by region: top regions in United States
#RegionReachAffinity×
01Utah~50K1.61×
02Washington~100K1.44×
03California~500K1.23×
04Texas~400K1.23×
05Idaho~20K1.22×
06Kansas~30K1.17×
07Minnesota~60K1.14×
08New York~200K1.13×
09South Dakota~10K1.12×
10Hawaii~20K1.11×
11New Jersey~100K1.08×
12Oregon~50K1.08×
13Colorado~60K1.04×
14Virginia~90K1.03×
15West Virginia~20K1.01×
16Montana~10K1.01×
17Florida~300K1.00×
18Arizona~80K1.00×
19Nevada~40K1.00×
20Alaska~8K1.00×
21Georgia~100K0.99×
22Ohio~100K0.99×
23Wisconsin~60K0.99×
24Vermont~7K0.99×
25North Dakota~8K0.98×
26South Carolina~50K0.96×
27Washington, District of Columbia~10K0.96×
28Missouri~60K0.95×
29Arkansas~30K0.95×
30Pennsylvania~100K0.94×
31Illinois~100K0.94×
32Indiana~70K0.94×
33Connecticut~40K0.94×
34Nebraska~20K0.94×
35New Hampshire~10K0.94×
36Rhode Island~10K0.94×
37Delaware~10K0.94×
38Oklahoma~40K0.93×
39Maine~10K0.93×
40Massachusetts~70K0.92×
41Maryland~60K0.92×
42Louisiana~50K0.92×
43Kentucky~40K0.92×
44North Carolina~100K0.91×
45Alabama~50K0.91×
46New Mexico~20K0.90×
47Michigan~90K0.89×
48Mississippi~30K0.89×
49Iowa~30K0.88×
50Tennessee~60K0.82×
Fig. 06

Affinity by region

Affinity by region — Food photography, United States
0.82×1.00×1.61×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Food photography audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Food photography audience
#·InterestCategoryAffinity×
01Underwater videographyArts & Culture21.00×
02500pxInternet & Social Media11.19×
03Recreational dive sitesTravel & Leisure10.45×
04Red Digital Cinema Camera CompanyTechnology & Electronics4.10×
05Eyelash extensionsBeauty & Wellness2.91×
06DoordashFood & Beverages2.87×
07Local foodFood & Beverages2.45×
08FoodieFood & Beverages2.24×
097-ElevenShopping2.17×
10Take-outFood & Beverages2.14×
11Trader Joe'sShopping2.06×
12Whole Foods MarketShopping1.96×
13Culinary artArts & Culture1.95×
14Texas RoadhouseFood & Beverages1.90×
15Macy'sShopping1.81×
16GmailInternet & Social Media1.74×
17Personal financeBusiness & Career1.57×
18CuisineFood & Beverages1.57×
19RestaurantsFood & Beverages1.55×
20MoviesMovies & TV1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Food photography audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Food photography audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY3.81×
Urban LifestyleOPEN1.72×
Quality AwarenessPREMIUM1.70×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Food photography audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.81×
Pet OwnershipJOY0.90×
MindfulnessBALANCE1.05×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Food photography have in United States?

Food photography has an estimated audience of 3,795,290 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Food photography fans?

69.6% of Food photography fans are female, 30.4% are male, with an average age of 34.3 years.

03

Which brands do Food photography fans like most?

Food photography fans show strongest brand affinity for Movies (1.51×), Underwater videography (21×), and Doordash (2.87×) over the country average.

04

Where do Food photography fans live in United States?

Food photography fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Food photography fans also like?

Beyond Food photography itself, the audience over-indexes on Underwater videography (21×), Doordash (2.87×), Personal finance (1.57×), and Restaurants (1.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Arts & Culture audiences in United States

See Food photography audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Food photography. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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