Recreational dive sites Audience in United States
Recreational dive sites has an estimated audience of 2,169,447 people in United States. 41.5% are female, 58.5% are male, average age 44.5. Top regions: California. Top brand affinities: Grinch, Goop, Vocal harmony, Wok, Israel.
The average Recreational dive sites fan in United States is 44.5 years old, more male, and lives primarily in California. The audience is concentrated in California. Top brand affinities include Grinch, Goop, Vocal harmony, with strongest over-indexing on Grinch (9.38× the country average). Demographically, the Recreational dive sites audience skews more male with an average age of 44.5, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 1 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Topic
Demographics of Recreational dive sites fans
| Metric | Value |
|---|---|
| Female | 41.5% |
| Male | 58.5% |
| Average age | 44.5 |
| Estimated audience size | 2,169,447 |
Audience persona
The typical Recreational dive sites fan in United States is more male, around 44.5 years old, with strong Patriotism tendencies and a notable affinity for Grinch.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 238,574 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Grinch | 9.38× | Movies & TV |
| Goop | 10.6× | Internet & Social Media |
| Vocal harmony | 8.64× | Music & Radio |
| Wok | 11.51× | Food & Beverages |
| Israel | 3.6× | Travel & Leisure |
| Governor of Michigan | 11.79× | Politics & Society |
| Hibachi | 12.23× | Food & Beverages |
| Voter registration | 6.08× | Politics & Society |
| El Paso County, Colorado | 15.91× | Travel & Leisure |
| Grace Slick | 10.58× | Music & Radio |
| Google Home | 7.64× | Technology & Electronics |
| Natural rubber | 2.23× | Cars & Mobility |
| Alaska | 1.78× | Travel & Leisure |
| Cherish (group) | 10.64× | Music & Radio |
| headspace | 9.09× | Health |
| Nebraska Cornhuskers football | 3.49× | Sports |
| No Escape (1994 film) | 10.52× | Movies & TV |
| UK garage | 5.06× | Music & Radio |
| Hipster | 8.9× | Politics & Society |
| edureka | 32.49× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.21 |
| Travelling | THRILL | 2.37 |
| Sustainability | BALANCE | 2.06 |
| Risk Appetite | THRILL | 1.72 |
| Luxury Orientation | PREMIUM | 1.68 |
| Convenience Orientation | PREMIUM | 1.65 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.9% |
| United Kingdom | 7.0% |
| Germany | 5.2% |
See Recreational dive sites audiences in other countries
- Recreational dive sites — Germany
- Recreational dive sites — United Kingdom
- Recreational dive sites — France
- Recreational dive sites — Italy
- Recreational dive sites — Spain
- Recreational dive sites — Brazil
- Recreational dive sites — Japan
- Recreational dive sites — South Korea
- Recreational dive sites — India
More Travel & Leisure audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Recreational dive sites. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.