A data profile of the people who buy, follow and care about Recreational dive sites in Germany — modelled from more than twelve digital signal sources. Recreational dive sites has an estimated audience of 289,097 people in Germany.
Recreational dive sites has an estimated audience of 289,097 people in Germany. 40.0% are female, 60.0% are male, average age 44.6. Top brand affinities: Boat show, Hurghada, Hasselblad, Diving, Nature.
Top brand affinities include Boat show, Hurghada, Hasselblad, with strongest over-indexing on Boat show (57.91× the country average).
Demographically, the Recreational dive sites audience skews more male with an average age of 44.6, and over-indexes on personality traits such as Risk Appetite, Extroversion.
The typical Recreational dive sites fan in Germany is more male, around 44.6 years old, with strong Risk Appetite tendencies and a notable affinity for Boat show.
The key figures that characterise the Recreational dive sites profile in Germany.
40.0% are female, 60.0% are male, average age 44.6.
| Metric | Value |
|---|---|
| Female | 40.0% |
| Male | 60.0% |
| Average age | 44.6 |
| Estimated audience size | 289,097 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 11% | |
| 30-39 | 20% | |
| 40-49 | 32% | |
| 50+ | 28% |
of the worldwide Recreational dive sites audience comes from Germany.
| Country | Share |
|---|---|
| United States | 38.9% |
| United Kingdom | 7.0% |
| Germany | 5.2% |
The strongest cross-interests of the Recreational dive sites audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Boat show | Travel & Leisure | 57.91× | ||
| 02 | Hasselblad | Technology & Electronics | 34.38× | ||
| 03 | Hurghada | Travel & Leisure | 32.08× | ||
| 04 | Pentax | Technology & Electronics | 24.55× | ||
| 05 | Dive center | Travel & Leisure | 23.83× | ||
| 06 | Manfrotto | Technology & Electronics | 21.28× | ||
| 07 | Wetsuit | Sports | 18.21× | ||
| 08 | Diving | Sports | 16.67× | ||
| 09 | Motorboat | Cars & Mobility | 12.35× | ||
| 10 | Snorkeling | Sports | 11.31× | ||
| 11 | Fujifilm | Technology & Electronics | 9.76× | ||
| 12 | Sonnenklar.TV | Travel & Leisure | 6.01× | ||
| 13 | Windsurfing | Sports | 4.96× | ||
| 14 | HolidayCheck | Travel & Leisure | 4.68× | ||
| 15 | Nature | Home & Garden | 4.23× | ||
| 16 | Family | Kids & Family | 2.94× | ||
| 17 | Technology & Electronics | 2.85× | |||
| 18 | Vacations | Travel & Leisure | 2.80× | ||
| 19 | Tagesschau | Movies & TV | 2.03× | ||
| 20 | Germany | Travel & Leisure | 1.91× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 1.94× | |
| Extroversion | THRILL | 1.92× | |
| Quality Awareness | PREMIUM | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.58× | |
| Mindfulness | BALANCE | 0.73× | |
| Indulgence | JOY | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Recreational dive sites. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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