A data profile of the people who buy, follow and care about Hurghada in Germany — modelled from more than twelve digital signal sources. Hurghada has an estimated audience of 692,716 people in Germany.
The average Hurghada fan in Germany is 41.1 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include El Gouna, Recreational dive sites, Marsa Alam, with strongest over-indexing on El Gouna (30.77× the country average).
Demographically, the Hurghada audience skews more female with an average age of 41.1, and over-indexes on personality traits such as Travelling, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Hurghada fan in Germany is more female, around 41.1 years old, with strong Travelling tendencies and a notable affinity for El Gouna.
The key figures that characterise the Hurghada profile in Germany.
62.2% are female, 37.8% are male, average age 41.1.
| Metric | Value |
|---|---|
| Female | 62.2% |
| Male | 37.8% |
| Average age | 41.1 |
| Estimated audience size | 692,716 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 17% | |
| 30-39 | 22% | |
| 40-49 | 27% | |
| 50+ | 20% |
of the worldwide Hurghada audience comes from Germany.
| Country | Share |
|---|---|
| Egypt | 28.2% |
| Saudi Arabia | 7.2% |
| Germany | 6.6% |
Where the Hurghada audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~20K | 1.18× | |
| 02 | Sachsen | ~40K | 1.17× | |
| 03 | Hamburg | ~20K | 1.11× | |
| 04 | Bayern | ~100K | 1.06× | |
| 05 | Brandenburg | ~20K | 1.06× | |
| 06 | Thüringen | ~20K | 1.04× | |
| 07 | Nordrhein-Westfalen | ~200K | 1.02× | |
| 08 | Baden-Württemberg | ~100K | 1.01× | |
| 09 | Berlin | ~30K | 1.00× | |
| 10 | Hessen | ~50K | 0.97× | |
| 11 | Niedersachsen | ~60K | 0.96× | |
| 12 | Schleswig-Holstein | ~20K | 0.96× | |
| 13 | Rheinland-Pfalz | ~30K | 0.92× | |
| 14 | Mecklenburg-Vorpommern | ~10K | 0.92× | |
| 15 | Bremen | ~5K | 0.83× | |
| 16 | Saarland | ~7K | 0.81× |
The strongest cross-interests of the Hurghada audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sharm el-Sheikh | Travel & Leisure | 34.14× | ||
| 02 | Recreational dive sites | Travel & Leisure | 32.08× | ||
| 03 | Marsa Alam | Travel & Leisure | 32.06× | ||
| 04 | Sahl Hasheesh | Travel & Leisure | 31.57× | ||
| 05 | El Gouna | Travel & Leisure | 30.77× | ||
| 06 | Northern coast of Egypt | Travel & Leisure | 16.03× | ||
| 07 | Red Sea | Travel & Leisure | 10.88× | ||
| 08 | Sonnenklar.TV | Travel & Leisure | 6.15× | ||
| 09 | Egypt | Travel & Leisure | 4.89× | ||
| 10 | HolidayCheck | Travel & Leisure | 4.38× | ||
| 11 | TUI | Travel & Leisure | 3.79× | ||
| 12 | Rulantica | Travel & Leisure | 3.37× | ||
| 13 | SunExpress | Travel & Leisure | 3.26× | ||
| 14 | Eurowings | Travel & Leisure | 2.44× | ||
| 15 | Resort | Travel & Leisure | 2.26× | ||
| 16 | Ryanair | Travel & Leisure | 2.17× | ||
| 17 | Gute Zeiten, schlechte Zeiten | Movies & TV | 1.98× | ||
| 18 | CHECK24 | Business & Career | 1.91× | ||
| 19 | Lufthansa | Travel & Leisure | 1.91× | ||
| 20 | Google Maps | Internet & Social Media | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.30× | |
| Family Orientation | CONSERVATISM | 1.16× | |
| Extroversion | THRILL | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.52× | |
| Early Adopter Mentality | POWER | 0.63× | |
| Indulgence | JOY | 0.68× |
Hurghada has an estimated audience of 692,716 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
62.2% of Hurghada fans are female, 37.8% are male, with an average age of 41.1 years.
Hurghada fans show strongest brand affinity for El Gouna (30.77×), Recreational dive sites (32.08×), and Marsa Alam (32.06×) over the country average.
Hurghada fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Hurghada itself, the audience over-indexes on Recreational dive sites (32.08×), Marsa Alam (32.06×), Sharm el-Sheikh (34.14×), and Sonnenklar.TV (6.15×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Hurghada. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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