A data profile of the people who buy, follow and care about El Gouna in Germany — modelled from more than twelve digital signal sources. El Gouna has an estimated audience of 328,130 people in Germany.
The average El Gouna fan in Germany is 36.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Red Sea, Hurghada, Indeed.com, with strongest over-indexing on Red Sea (33.08× the country average).
Demographically, the El Gouna audience skews balanced with an average age of 36.9, and over-indexes on personality traits such as Individualism, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical El Gouna fan in Germany is balanced, around 36.9 years old, with strong Individualism tendencies and a notable affinity for Red Sea.
The key figures that characterise the El Gouna profile in Germany.
54.4% are female, 45.6% are male, average age 36.9.
| Metric | Value |
|---|---|
| Female | 54.4% |
| Male | 45.6% |
| Average age | 36.9 |
| Estimated audience size | 328,130 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 21% | |
| 30-39 | 21% | |
| 40-49 | 22% | |
| 50+ | 13% |
of the worldwide El Gouna audience comes from Germany.
| Country | Share |
|---|---|
| Egypt | 36.1% |
| Saudi Arabia | 20.6% |
| Kuwait | 5.5% |
Where the El Gouna audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Thüringen | ~10K | 1.24× | |
| 02 | Nordrhein-Westfalen | ~80K | 1.14× | |
| 03 | Sachsen | ~20K | 1.13× | |
| 04 | Sachsen-Anhalt | ~10K | 1.13× | |
| 05 | Hamburg | ~8K | 1.12× | |
| 06 | Mecklenburg-Vorpommern | ~6K | 1.01× | |
| 07 | Bayern | ~50K | 1.00× | |
| 08 | Hessen | ~20K | 1.00× | |
| 09 | Niedersachsen | ~30K | 0.97× | |
| 10 | Schleswig-Holstein | ~10K | 0.97× | |
| 11 | Brandenburg | ~10K | 0.94× | |
| 12 | Berlin | ~10K | 0.92× | |
| 13 | Baden-Württemberg | ~40K | 0.90× | |
| 14 | Rheinland-Pfalz | ~10K | 0.90× | |
| 15 | Bremen | ~2K | 0.85× | |
| 16 | Saarland | ~3K | 0.83× |
The strongest cross-interests of the El Gouna audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tampax | Beauty & Wellness | 38.94× | ||
| 02 | Red Sea | Travel & Leisure | 33.08× | ||
| 03 | Burj Al Arab | Travel & Leisure | 31.00× | ||
| 04 | Hurghada | Travel & Leisure | 30.77× | ||
| 05 | Eyeglass prescription | Health | 23.67× | ||
| 06 | MailChimp | Internet & Social Media | 23.30× | ||
| 07 | Cutting board | Home & Garden | 20.03× | ||
| 08 | Mini Countryman | Cars & Mobility | 20.00× | ||
| 09 | Nissan X-Trail | Cars & Mobility | 20.00× | ||
| 10 | Lebanese cuisine | Food & Beverages | 15.63× | ||
| 11 | Google Trends | Internet & Social Media | 15.58× | ||
| 12 | Beirut | Travel & Leisure | 14.36× | ||
| 13 | Bahrain | Travel & Leisure | 13.86× | ||
| 14 | Taobao | Shopping | 13.57× | ||
| 15 | Arabic pop music | Music & Radio | 8.93× | ||
| 16 | Qatar | Travel & Leisure | 7.63× | ||
| 17 | Indeed.com | Business & Career | 7.38× | ||
| 18 | Saudi Arabia | Travel & Leisure | 7.26× | ||
| 19 | Google News | News | 6.43× | ||
| 20 | Tipico | Games | 4.17× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.85× | |
| Luxury Orientation | PREMIUM | 1.73× | |
| Spirituality | BALANCE | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.82× | |
| Patriotism | CONSERVATISM | 0.85× | |
| Creativity | OPEN | 0.90× |
El Gouna has an estimated audience of 328,130 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
54.4% of El Gouna fans are female, 45.6% are male, with an average age of 36.9 years.
El Gouna fans show strongest brand affinity for Red Sea (33.08×), Hurghada (30.77×), and Indeed.com (7.38×) over the country average.
El Gouna fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.
Beyond El Gouna itself, the audience over-indexes on Hurghada (30.77×), Indeed.com (7.38×), Beirut (14.36×), and Cutting board (20.03×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for El Gouna. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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