Cutting board Audience in Germany

Cutting board has an estimated audience of 862,931 people in Germany. 56.5% are female, 43.5% are male, average age 42.1. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Adventure park, Kitchen utensil, Dammam, Self storage, Shelf (storage).
The average Cutting board fan in Germany is 42.1 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Adventure park, Kitchen utensil, Dammam, with strongest over-indexing on Adventure park (100.18× the country average). Demographically, the Cutting board audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Quality Awareness, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Home & Garden · Type: Topic
Demographics of Cutting board fans
| Metric | Value |
|---|---|
| Female | 56.5% |
| Male | 43.5% |
| Average age | 42.1 |
| Estimated audience size | 862,931 |
Audience persona
The typical Cutting board fan in Germany is more female, around 42.1 years old, with strong Quality Awareness tendencies and a notable affinity for Adventure park.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 238,820 | 1.72× |
| Nordrhein-Westfalen | 193,533 | 1.02× |
| Baden-Württemberg | 123,878 | 1.05× |
| Niedersachsen | 83,771 | 1× |
| Hessen | 78,737 | 1.2× |
| Sachsen | 54,089 | 1.28× |
| Rheinland-Pfalz | 48,133 | 1.11× |
| Berlin | 37,367 | 0.97× |
| Thüringen | 26,031 | 1.18× |
| Schleswig-Holstein | 23,823 | 0.77× |
| Brandenburg | 18,277 | 0.68× |
| Mecklenburg-Vorpommern | 14,453 | 0.88× |
| Hamburg | 13,495 | 0.69× |
| Sachsen-Anhalt | 13,399 | 0.6× |
| Saarland | 11,715 | 1.11× |
| Bremen | 5,423 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Adventure park | 100.18× | Kids & Family |
| Kitchen utensil | 48.32× | Home & Garden |
| Dammam | 149.14× | Travel & Leisure |
| Self storage | 81.67× | Home & Garden |
| Shelf (storage) | 56.16× | Home & Garden |
| Kitchen knife | 35.81× | Home & Garden |
| Cutlery | 35.76× | Home & Garden |
| Bookcase | 49.28× | Literature |
| Extra Space Storage | 99.53× | Home & Garden |
| Window blind | 20× | Home & Garden |
| Arabic coffee | 23.62× | Food & Beverages |
| Automotive news | 35.95× | Internet & Social Media |
| Knife sharpening | 67.63× | Home & Garden |
| Just Married | 32.9× | Kids & Family |
| Karbala | 36.45× | Travel & Leisure |
| Jeddah | 34.15× | Politics & Society |
| Bubble Shooter | 24.64× | Games |
| 6th of October City | 39.58× | Travel & Leisure |
| Closet | 25.89× | Fashion & Accessoires |
| Northern coast of Egypt | 42.63× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.18 |
| Healthy Lifestyle | BALANCE | 2.14 |
| DIY Mentality | THRILL | 1.85 |
| Design Affinity | PREMIUM | 1.85 |
| Sustainability | BALANCE | 1.72 |
| Urban Lifestyle | OPEN | 1.7 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 27.2% |
| Japan | 5.3% |
| Italy | 5.2% |
See Cutting board audiences in other countries
More Home & Garden audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Cutting board have in Germany?
Cutting board has an estimated audience of 862,931 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Cutting board fans?
56.5% of Cutting board fans are female, 43.5% are male, with an average age of 42.1 years.
Which brands do Cutting board fans like most?
Cutting board fans show strongest brand affinity for Adventure park (100.18×), Kitchen utensil (48.32×), and Dammam (149.14×) over the country average.
Where do Cutting board fans live in Germany?
Cutting board fans in Germany are most concentrated in Bayern (reach 238,820), Nordrhein-Westfalen (reach 193,533), and Baden-Württemberg (reach 123,878). These three regions account for the largest share of the active audience.
What other brands do Cutting board fans also like?
Beyond Cutting board itself, the audience over-indexes on Kitchen utensil (48.32×), Dammam (149.14×), Self storage (81.67×), and Shelf (storage) (56.16×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cutting board. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.