Rascasse Audience Intelligence

Red Digital Cinema Camera Company Target Market in United States

A data profile of the people who buy, follow and care about Red Digital Cinema Camera Company in United States — modelled from more than twelve digital signal sources. Red Digital Cinema Camera Company has an estimated audience of 12,774,890 people in United States.

#272among Brand in United States#137in Technology & Electronics

The average Red Digital Cinema Camera Company fan in United States is 34.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Single-lens reflex camera, Canon, Videography, with strongest over-indexing on Single-lens reflex camera (22.37× the country average).

Demographically, the Red Digital Cinema Camera Company audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Patriotism, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Red Digital Cinema Camera Company fan in United States is more male, around 34.5 years old, with strong Patriotism tendencies and a notable affinity for Single-lens reflex camera.

Category: Technology & Electronics · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Red Digital Cinema Camera Company profile in United States.

Audience size
12.8M
in United States
Gender
37.1%♀
62.9% male
Age
34.5
average years
Country rank
#2787
Brand in United States
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Red Digital Cinema Camera Company

37.1% are female, 62.9% are male, average age 34.5.

Fig. 02

Gender split

37.1%
Female
62.9%
Male
Demographic split for Red Digital Cinema Camera Company audience in United States
MetricValue
Female37.1%
Male62.9%
Average age34.5
Estimated audience size12,774,890
Fig. 03

Age distribution

Ø 34.5
average years
Age distribution of the Red Digital Cinema Camera Company audience in United States
Age bracketShare%
16-1931%
20-2924%
30-3918%
40-4914%
50+13%
Fig. 04

Worldwide distribution

67.9%

of the worldwide Red Digital Cinema Camera Company audience comes from United States.

Worldwide audience distribution share by country for Red Digital Cinema Camera Company
CountryShare
United States67.9%
India6.9%
United Kingdom4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Red Digital Cinema Camera Company audience in United States is strongest.

Fig. 05

Top regions by affinity

Red Digital Cinema Camera Company customers by region in United States
#RegionReachAffinity×
01California~100K1.79×
02Utah~7K1.41×
03Georgia~20K1.34×
04Hawaii~3K1.34×
05Washington~10K1.31×
06Nevada~6K1.27×
07Colorado~10K1.23×
08Oregon~7K1.18×
09New York~30K1.16×
10Florida~40K1.11×
11Arizona~10K1.06×
12Idaho~3K1.06×
13Alaska~1K1.05×
14Tennessee~10K1.04×
15Washington, District of Columbia~2K1.03×
16Texas~50K1.02×
17Vermont<1K1.02×
18Montana~1K1.01×
19Massachusetts~10K1.00×
20Maryland~9K1.00×
21Oklahoma~6K1.00×
22New Mexico~3K1.00×
23New Jersey~10K0.99×
24Illinois~20K0.97×
25Michigan~10K0.97×
26New Hampshire~2K0.97×
27North Carolina~20K0.96×
28Rhode Island~2K0.96×
29Virginia~10K0.95×
30Connecticut~5K0.95×
31Mississippi~4K0.94×
32Maine~2K0.94×
33South Dakota~1K0.94×
34North Dakota~1K0.94×
35Louisiana~6K0.93×
36Arkansas~4K0.93×
37Nebraska~2K0.93×
38Delaware~1K0.93×
39Alabama~7K0.91×
40West Virginia~2K0.91×
41Indiana~9K0.90×
42Minnesota~7K0.90×
43Kansas~4K0.90×
44Missouri~7K0.88×
45Kentucky~6K0.88×
46Iowa~4K0.88×
47Wisconsin~7K0.87×
48Ohio~10K0.86×
49Pennsylvania~10K0.85×
50South Carolina~7K0.85×
Fig. 06

Affinity by region

Affinity by region — Red Digital Cinema Camera Company, United States
0.85×1.00×1.79×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Red Digital Cinema Camera Company audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Red Digital Cinema Camera Company audience
#·InterestCategoryAffinity×
01Camera stabilizerTechnology & Electronics36.98×
02Zoom lensTechnology & Electronics23.73×
03Wide-angle lensTechnology & Electronics23.67×
04Single-lens reflex cameraTechnology & Electronics22.37×
05GimbalTechnology & Electronics21.09×
06VSCOTechnology & Electronics20.67×
07CanonTechnology & Electronics15.72×
08NikonTechnology & Electronics12.71×
09VideographyInternet & Social Media8.28×
10GoProTechnology & Electronics7.68×
11FlickrInternet & Social Media6.50×
12Micro CenterShopping6.29×
13Digital cameraTechnology & Electronics5.06×
14Minnesota WildSports4.74×
15ClarinetMusic & Radio4.21×
16InnovationBusiness & Career2.64×
17Bass guitarMusic & Radio2.56×
18Planet FitnessSports2.35×
19SupermanMovies & TV2.06×
20Do it yourself (DIY)Home & Garden1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Red Digital Cinema Camera Company audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Red Digital Cinema Camera Company audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.12×
Design AffinityPREMIUM1.86×
Risk AppetiteTHRILL1.84×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Red Digital Cinema Camera Company audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.68×
Family OrientationCONSERVATISM0.75×
IndulgenceJOY0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Red Digital Cinema Camera Company's target market in United States?

Red Digital Cinema Camera Company's target market in United States covers an estimated 12,774,890 people, concentrated in California and Texas.

02

What is the gender split and age of Red Digital Cinema Camera Company customers?

37.1% of the Red Digital Cinema Camera Company audience are female, 62.9% are male, with an average age of 34.5 years.

03

Which brands do Red Digital Cinema Camera Company fans like most?

Red Digital Cinema Camera Company fans show strongest brand affinity for Single-lens reflex camera (22.37×), Canon (15.72×), and Videography (8.28×) over the country average.

04

Where do Red Digital Cinema Camera Company fans live in United States?

Red Digital Cinema Camera Company fans in United States are most concentrated in California (reach ~100K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Red Digital Cinema Camera Company fans also like?

Beyond Red Digital Cinema Camera Company itself, the audience over-indexes on Canon (15.72×), Videography (8.28×), VSCO (20.67×), and Zoom lens (23.73×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Red Digital Cinema Camera Company audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Red Digital Cinema Camera Company. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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