A data profile of the people who buy, follow and care about Eko Fresh in Germany — modelled from more than twelve digital signal sources. Eko Fresh has an estimated audience of 306,978 people in Germany.
The average Eko Fresh fan in Germany is 26.5 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Haftbefehl, Germany, Soccer, with strongest over-indexing on Haftbefehl (10.39× the country average).
Demographically, the Eko Fresh audience skews more male with an average age of 26.5, and over-indexes on personality traits such as Early Adopter Mentality, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Eko Fresh fan in Germany is more male, around 26.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Haftbefehl.
The key figures that characterise the Eko Fresh profile in Germany.
32.3% are female, 67.7% are male, average age 26.5.
| Metric | Value |
|---|---|
| Female | 32.3% |
| Male | 67.7% |
| Average age | 26.5 |
| Estimated audience size | 306,978 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 56% | |
| 20-29 | 23% | |
| 30-39 | 12% | |
| 40-49 | 5% | |
| 50+ | 3% |
of the worldwide Eko Fresh audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 78.0% |
| Austria | 4.0% |
| Switzerland | 2.7% |
Where the Eko Fresh audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~100K | 1.37× | |
| 02 | Schleswig-Holstein | ~10K | 1.15× | |
| 03 | Niedersachsen | ~40K | 1.13× | |
| 04 | Brandenburg | ~10K | 1.08× | |
| 05 | Rheinland-Pfalz | ~20K | 1.05× | |
| 06 | Sachsen-Anhalt | ~8K | 1.02× | |
| 07 | Mecklenburg-Vorpommern | ~6K | 0.99× | |
| 08 | Saarland | ~4K | 0.99× | |
| 09 | Sachsen | ~20K | 0.95× | |
| 10 | Thüringen | ~8K | 0.95× | |
| 11 | Bremen | ~3K | 0.94× | |
| 12 | Baden-Württemberg | ~40K | 0.93× | |
| 13 | Hessen | ~20K | 0.89× | |
| 14 | Berlin | ~10K | 0.89× | |
| 15 | Hamburg | ~6K | 0.89× | |
| 16 | Bayern | ~40K | 0.83× |
The strongest cross-interests of the Eko Fresh audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Haftbefehl | Music & Radio | 10.39× | ||
| 02 | Bushido | Music & Radio | 8.54× | ||
| 03 | Ikkimel | Music & Radio | 7.81× | ||
| 04 | Vincent Kompany | Sports | 7.38× | ||
| 05 | Süper Lig | Sports | 7.36× | ||
| 06 | Fenerbahçe S.K. | Sports | 6.26× | ||
| 07 | Finch | Music & Radio | 6.09× | ||
| 08 | Fenerbahçe Men's Basketball | Sports | 5.68× | ||
| 09 | Harry Kane | Sports | 4.10× | ||
| 10 | Tipico | Games | 3.97× | ||
| 11 | Transport | Cars & Mobility | 3.23× | ||
| 12 | Germany | Travel & Leisure | 3.05× | ||
| 13 | Soccer | Sports | 3.00× | ||
| 14 | AutoScout24 | Cars & Mobility | 2.49× | ||
| 15 | FIFA World Cup | Sports | 2.02× | ||
| 16 | TikTok | Internet & Social Media | 1.95× | ||
| 17 | Movies | Movies & TV | 1.91× | ||
| 18 | Borussia Dortmund | Sports | 1.91× | ||
| 19 | Outdoor recreation | Sports | 1.76× | ||
| 20 | Arts and music | Arts & Culture | 1.63× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.48× | |
| Social Media Usage | JOY | 1.38× | |
| Luxury Orientation | PREMIUM | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.73× | |
| Community Orientation | OPEN | 0.75× | |
| Sustainability | BALANCE | 0.81× |
Eko Fresh has an estimated audience of 306,978 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
32.3% of Eko Fresh fans are female, 67.7% are male, with an average age of 26.5 years.
Eko Fresh fans show strongest brand affinity for Haftbefehl (10.39×), Germany (3.05×), and Soccer (3×) over the country average.
Eko Fresh fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~40K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Eko Fresh itself, the audience over-indexes on Germany (3.05×), Soccer (3×), Finch (6.09×), and Ikkimel (7.81×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Eko Fresh. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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