A data profile of the people who buy, follow and care about Elizabeth II in Germany — modelled from more than twelve digital signal sources. Elizabeth II has an estimated audience of 401,833 people in Germany.
Elizabeth II fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Catherine, Duchess of Cambridge.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Catherine, Duchess of Cambridge, Beauty, Buckingham Palace, with strongest over-indexing on Catherine, Duchess of Cambridge (8.93× the country average).
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Elizabeth II fan in Germany shows strong Convenience Orientation tendencies and a notable affinity for Catherine, Duchess of Cambridge.
The key figures that characterise the Elizabeth II profile in Germany.
| Metric | Value |
|---|---|
| Estimated audience size | 401,833 |
of the worldwide Elizabeth II audience comes from Germany.
| Country | Share |
|---|---|
| United States | 23.3% |
| India | 14.6% |
| France | 13.3% |
Where the Elizabeth II audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~9K | 1.11× | |
| 02 | Niedersachsen | ~30K | 1.07× | |
| 03 | Thüringen | ~9K | 1.07× | |
| 04 | Mecklenburg-Vorpommern | ~7K | 1.07× | |
| 05 | Schleswig-Holstein | ~10K | 1.04× | |
| 06 | Brandenburg | ~10K | 1.02× | |
| 07 | Nordrhein-Westfalen | ~70K | 0.99× | |
| 08 | Bayern | ~50K | 0.99× | |
| 09 | Rheinland-Pfalz | ~20K | 0.99× | |
| 10 | Sachsen | ~20K | 0.99× | |
| 11 | Bremen | ~3K | 0.99× | |
| 12 | Saarland | ~4K | 0.97× | |
| 13 | Berlin | ~10K | 0.96× | |
| 14 | Hessen | ~20K | 0.93× | |
| 15 | Baden-Württemberg | ~40K | 0.92× | |
| 16 | Hamburg | ~6K | 0.89× |
The strongest cross-interests of the Elizabeth II audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Buckingham Palace | Travel & Leisure | 25.00× | ||
| 02 | Monarchy of the United Kingdom | Politics & Society | 18.51× | ||
| 03 | Web fiction | Literature | 9.06× | ||
| 04 | Catherine, Duchess of Cambridge | Politics & Society | 8.93× | ||
| 05 | The Crown (TV series) | Movies & TV | 8.05× | ||
| 06 | The Gilded Age | Movies & TV | 5.17× | ||
| 07 | Downton Abbey | Movies & TV | 5.17× | ||
| 08 | Meghan Markle | Fashion & Accessoires | 4.80× | ||
| 09 | Bruce Willis | Movies & TV | 3.76× | ||
| 10 | Country | Travel & Leisure | 3.56× | ||
| 11 | Berlin | Travel & Leisure | 3.11× | ||
| 12 | Bulgaria | Travel & Leisure | 2.85× | ||
| 13 | Wikipedia | Internet & Social Media | 2.30× | ||
| 14 | Beauty | Beauty & Wellness | 2.16× | ||
| 15 | Tagesschau | Movies & TV | 1.98× | ||
| 16 | ZDF | Movies & TV | 1.92× | ||
| 17 | Clothing | Fashion & Accessoires | 1.51× | ||
| 18 | Design | Home & Garden | 1.51× | ||
| 19 | Online shopping | Shopping | 1.51× | ||
| 20 | Photography | Arts & Culture | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 2.11× | |
| Spirituality | BALANCE | 1.85× | |
| Tradition | CONSERVATISM | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.93× | |
| Sports Activity | POWER | 0.98× | |
| Luxury Orientation | PREMIUM | 1.01× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Elizabeth II. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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