Web fiction Audience in Germany
Web fiction has an estimated audience of 971,052 people in Germany. 65.7% are female, 34.3% are male, average age 43.3. Top brand affinities: Artistic inspiration, Rossmann, Progressive rock, Pro-Ject, Dog breed.
Top brand affinities include Artistic inspiration, Rossmann, Progressive rock, with strongest over-indexing on Artistic inspiration (3.27× the country average). Demographically, the Web fiction audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Tradition, Family Orientation.
Category: Literature · Type: Topic · Subtype: Literary genre
Demographics of Web fiction fans
| Metric | Value |
|---|---|
| Female | 65.7% |
| Male | 34.3% |
| Average age | 43.3 |
| Estimated audience size | 971,052 |
Audience persona
The typical Web fiction fan in Germany is more female, around 43.3 years old, with strong Tradition tendencies and a notable affinity for Artistic inspiration.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Artistic inspiration | 3.27× | Arts & Culture |
| Rossmann | 1.88× | Shopping |
| Progressive rock | 3.19× | Music & Radio |
| Pro-Ject | 12.88× | Music & Radio |
| Dog breed | 1.71× | Pets & Animals |
| Home Office | 1.88× | Business & Career |
| Škoda Kodiaq | 3× | Cars & Mobility |
| Gil Ofarim | 1.64× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Zamalek SC | 6.26× | Sports |
| Collectable | 1.58× | Kids & Family |
| Este, Veneto | 2.28× | Travel & Leisure |
| aslan | 6.27× | Literature |
| Sixx | 2.53× | Movies & TV |
| Ireen Sheer | 2.03× | Music & Radio |
| Go for It (film) | 6.22× | Movies & TV |
| Socialist Federal Republic of Yugoslavia | 2.87× | Politics & Society |
| Nationality | 1.81× | Politics & Society |
| Gaelic football | 2.68× | Sports |
| Mackenzie Foy | 3.1× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.9 |
| Family Orientation | CONSERVATISM | 1.64 |
| Pet Ownership | JOY | 1.62 |
| DIY Mentality | THRILL | 1.61 |
| Creativity | OPEN | 1.59 |
| Community Orientation | OPEN | 1.59 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.0% |
| Japan | 12.3% |
| Indonesia | 6.5% |
See Web fiction audiences in other countries
More Literary genre audiences in Germany
- Humour (12,050,199)
- Fiction books (9,137,692)
- Fairy tale (7,195,530)
- Bestseller (6,261,458)
- Manga (5,559,993)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Web fiction. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.