FarmVille Audience in Germany
FarmVille has an estimated audience of 532,850 people in Germany. 57.8% are female, 42.2% are male, average age 36.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Hay Day, Spray painting, Coral Island, Candy Crush Saga, Self storage.
The average FarmVille fan in Germany is 36.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Hay Day, Spray painting, Coral Island, with strongest over-indexing on Hay Day (25.99× the country average). Demographically, the FarmVille audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Price Sensitivity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Casual game
Demographics of FarmVille fans
| Metric | Value |
|---|---|
| Female | 57.8% |
| Male | 42.2% |
| Average age | 36.1 |
| Estimated audience size | 532,850 |
Audience persona
The typical FarmVille fan in Germany is more female, around 36.1 years old, with strong Price Sensitivity tendencies and a notable affinity for Hay Day.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 96,072 | 0.82× |
| Bayern | 67,179 | 0.78× |
| Baden-Württemberg | 61,429 | 0.84× |
| Thüringen | 61,370 | 4.52× |
| Niedersachsen | 42,801 | 0.83× |
| Hessen | 36,728 | 0.9× |
| Berlin | 22,910 | 0.96× |
| Rheinland-Pfalz | 22,712 | 0.85× |
| Schleswig-Holstein | 18,211 | 0.95× |
| Sachsen | 17,941 | 0.69× |
| Sachsen-Anhalt | 9,092 | 0.66× |
| Brandenburg | 9,051 | 0.55× |
| Hamburg | 8,715 | 0.72× |
| Mecklenburg-Vorpommern | 5,331 | 0.52× |
| Saarland | 4,122 | 0.63× |
| Bremen | 3,467 | 0.76× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hay Day | 25.99× | Games |
| Spray painting | 25.98× | Arts & Culture |
| Coral Island | 49.59× | Games |
| Candy Crush Saga | 7.62× | Games |
| Self storage | 9.32× | Home & Garden |
| Fishdom | 10.95× | Games |
| ImmoScout24 | 1.96× | Home & Garden |
| Online games | 2.34× | Games |
| Simulation games | 4.31× | Games |
| Free-to-play | 11.64× | Games |
| CrazyGames | 2.34× | Games |
| Browser games | 5.43× | Games |
| Architecture & Design | 2.25× | Business & Career |
| Real-time strategy | 3.25× | Games |
| Massively multiplayer online games | 3.12× | Games |
| Wood carving | 3.94× | Home & Garden |
| Strategy games | 3.07× | Games |
| Crazy Games | 2.63× | Games |
| Massively multiplayer online role-playing games | 2.96× | Games |
| Diner Dash | 17.44× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.2 |
| Family Orientation | CONSERVATISM | 1.06 |
| Extroversion | THRILL | 1.04 |
| Career Orientation | POWER | 0.94 |
| Risk Appetite | THRILL | 0.9 |
| Pet Ownership | JOY | 0.87 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.0% |
| Germany | 7.8% |
| United Kingdom | 7.0% |
See FarmVille audiences in other countries
More Casual game audiences in Germany
- Minesweeper (2,603,029)
- Akinator (823,100)
- Clash of Clans (782,838)
- Fishdom (696,097)
- Hay Day (590,965)
Frequently asked questions
How many fans does FarmVille have in Germany?
FarmVille has an estimated audience of 532,850 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of FarmVille fans?
57.8% of FarmVille fans are female, 42.2% are male, with an average age of 36.1 years.
Which brands do FarmVille fans like most?
FarmVille fans show strongest brand affinity for Hay Day (25.99×), Spray painting (25.98×), and Coral Island (49.59×) over the country average.
Where do FarmVille fans live in Germany?
FarmVille fans in Germany are most concentrated in Nordrhein-Westfalen (reach 96,072), Bayern (reach 67,179), and Baden-Württemberg (reach 61,429). These three regions account for the largest share of the active audience.
What other brands do FarmVille fans also like?
Beyond FarmVille itself, the audience over-indexes on Spray painting (25.98×), Coral Island (49.59×), Candy Crush Saga (7.62×), and Self storage (9.32×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for FarmVille. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.