Clash of Clans Audience in Germany

Clash of Clans logo

Clash of Clans has an estimated audience of 782,837 people in Germany. 37.1% are female, 62.9% are male, average age 31.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Riddle, Massively multiplayer online real-time strategy game, Epic Games, Turn-based strategy, CHECK24.

The average Clash of Clans fan in Germany is 31.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Riddle, Massively multiplayer online real-time strategy game, Epic Games, with strongest over-indexing on Riddle (6.21× the country average). Demographically, the Clash of Clans audience skews more male with an average age of 31.2, and over-indexes on personality traits such as Price Sensitivity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Casual game

Demographics of Clash of Clans fans

Demographic split for Clash of Clans audience in Germany
MetricValue
Female37.1%
Male62.9%
Average age31.2
Estimated audience size782,837

Audience persona

The typical Clash of Clans fan in Germany is more male, around 31.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Riddle.

Top regions in Germany

Top regions ranked by reach for Clash of Clans in Germany
RegionReachAffinity
Nordrhein-Westfalen181,0571.06×
Bayern136,2821.08×
Baden-Württemberg113,9621.07×
Niedersachsen81,1901.07×
Hessen76,9841.29×
Sachsen41,7121.09×
Rheinland-Pfalz36,9620.94×
Berlin30,8720.88×
Schleswig-Holstein28,062
Brandenburg24,8621.02×
Thüringen19,4210.97×
Sachsen-Anhalt18,6080.92×
Hamburg16,1460.91×
Mecklenburg-Vorpommern13,3240.89×
Saarland9,0940.95×
Bremen5,7610.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Clash of Clans audience
BrandAffinityCategory
Riddle6.21×Games
Massively multiplayer online real-time strategy game8.67×Games
Epic Games5.06×Games
Turn-based strategy7.25×Games
CHECK241.85×Business & Career
SupermanMovies & TV
SimCity9.84×Games
The Sims (video game)9.18×Games
Video game publisher6.11×Games
World of Warcraft2.76×Games
Mobile game1.88×Games
Wargaming8.3×Games
Supercell (video game company)8.2×Games
Inside Out (2015 film)6.79×Movies & TV
Suspenders6.41×Fashion & Accessoires
Monopoly (game)6.6×Games
Dead Island 24.75×Games
Otaku3.03×Literature
Miniature wargaming4.59×Games
Real-time strategy2.6×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Clash of Clans audience
TraitClusterScore
Price SensitivityPREMIUM1.42
PatriotismCONSERVATISM1.27
Social Media UsageJOY1.08
Luxury OrientationPREMIUM1.06
IndulgenceJOY1.05
Urban LifestyleOPEN0.92

Worldwide distribution

Worldwide audience distribution share by country for Clash of Clans
CountryShare
United States19.3%
France9.5%
Japan7.4%

See Clash of Clans audiences in other countries

More Casual game audiences in Germany

Frequently asked questions

How many fans does Clash of Clans have in Germany?

Clash of Clans has an estimated audience of 782,837 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Clash of Clans fans?

37.1% of Clash of Clans fans are female, 62.9% are male, with an average age of 31.2 years.

Which brands do Clash of Clans fans like most?

Clash of Clans fans show strongest brand affinity for Riddle (6.21×), Massively multiplayer online real-time strategy game (8.67×), and Epic Games (5.06×) over the country average.

Where do Clash of Clans fans live in Germany?

Clash of Clans fans in Germany are most concentrated in Nordrhein-Westfalen (reach 181,057), Bayern (reach 136,282), and Baden-Württemberg (reach 113,962). These three regions account for the largest share of the active audience.

What other brands do Clash of Clans fans also like?

Beyond Clash of Clans itself, the audience over-indexes on Massively multiplayer online real-time strategy game (8.67×), Epic Games (5.06×), Turn-based strategy (7.25×), and CHECK24 (1.85×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Clash of Clans. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.