Clash of Clans Audience in United States

Clash of Clans logo

Clash of Clans has an estimated audience of 3,204,321 people in United States. 35.9% are female, 64.1% are male, average age 28.8. Top regions: California, Texas, Florida. Top brand affinities: Clash Royale, New Boyz, Supercell (video game company), Brawl Stars, Boom Beach.

The average Clash of Clans fan in United States is 28.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Clash Royale, New Boyz, Supercell (video game company), with strongest over-indexing on Clash Royale (177.29× the country average). Demographically, the Clash of Clans audience skews more male with an average age of 28.8, and over-indexes on personality traits such as Patriotism, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Casual game

Demographics of Clash of Clans fans

Demographic split for Clash of Clans audience in United States
MetricValue
Female35.9%
Male64.1%
Average age28.8
Estimated audience size3,204,321

Audience persona

The typical Clash of Clans fan in United States is more male, around 28.8 years old, with strong Patriotism tendencies and a notable affinity for Clash Royale.

Top regions in United States

Top regions ranked by reach for Clash of Clans in United States
RegionReachAffinity
California628,1711.78×
Texas283,3261.03×
Florida196,8820.91×
New York163,8760.92×
Illinois109,2941.02×
Arizona98,3921.5×
Virginia95,9631.23×
Pennsylvania95,1950.88×
Ohio95,0680.96×
North Carolina90,6520.94×
Georgia88,2590.89×
Michigan82,2140.98×
New Jersey70,7790.87×
Washington70,5911.1×
Tennessee56,1960.87×
Missouri53,3001.03×
Indiana53,2380.91×
Massachusetts52,4600.83×
Oklahoma52,1981.47×
Louisiana51,8481.25×
Colorado49,2940.98×
Oregon48,5841.32×
Wisconsin46,5530.97×
Nevada44,7381.44×
Minnesota43,0660.94×
Maryland41,7020.76×
South Carolina38,7330.8×
Kentucky36,2620.9×
Alabama35,8310.8×
Kansas32,3391.28×
Utah30,3511.06×
Iowa29,4211.11×
Arkansas28,5711.08×
Connecticut28,2050.88×
Mississippi21,3520.81×
Nebraska19,9311.24×
Idaho16,0761×
New Mexico14,3630.89×
West Virginia13,0080.87×
Hawaii12,6760.92×
Rhode Island11,0461.08×
New Hampshire10,1370.8×
Washington, District of Columbia9,7561.01×
Maine8,8160.77×
Montana7,3600.83×
Alaska6,9881.02×
Delaware6,8080.77×
South Dakota6,7220.91×
North Dakota6,2400.95×
Vermont3,9570.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Clash of Clans audience
BrandAffinityCategory
Clash Royale177.29×Games
New Boyz644.37×Music & Radio
Supercell (video game company)160.65×Games
Brawl Stars174.69×Games
Boom Beach94.54×Games
Twitch15.15×Games
X-COM78.58×Games
Warcraft33.34×Games
World of Warcraft19.63×Games
Age of Empires57.33×Games
Age of Mythology105.45×Games
Sniper Elite87.66×Games
Age of Empires III90.45×Games
Massively multiplayer online real-time strategy game19.99×Games
TikTok4.2×Internet & Social Media
Final Fantasy15.05×Games
Prenuptial agreement75.53×Politics & Society
League of Legends10.28×Games
Jewel (singer)21.07×Music & Radio
ARMA 2107.84×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Clash of Clans audience
TraitClusterScore
PatriotismCONSERVATISM1.1
Social Media UsageJOY0.93
Sports ActivityPOWER0.81
Early Adopter MentalityPOWER0.81
Convenience OrientationPREMIUM0.81
Luxury OrientationPREMIUM0.78

Worldwide distribution

Worldwide audience distribution share by country for Clash of Clans
CountryShare
United States19.3%
France9.5%
Japan7.4%

See Clash of Clans audiences in other countries

More Casual game audiences in United States

Frequently asked questions

How many fans does Clash of Clans have in United States?

Clash of Clans has an estimated audience of 3,204,321 people in United States, concentrated in California and Texas.

What is the gender split and age of Clash of Clans fans?

35.9% of Clash of Clans fans are female, 64.1% are male, with an average age of 28.8 years.

Which brands do Clash of Clans fans like most?

Clash of Clans fans show strongest brand affinity for Clash Royale (177.29×), New Boyz (644.37×), and Supercell (video game company) (160.65×) over the country average.

Where do Clash of Clans fans live in United States?

Clash of Clans fans in United States are most concentrated in California (reach 628,171), Texas (reach 283,326), and Florida (reach 196,882). These three regions account for the largest share of the active audience.

What other brands do Clash of Clans fans also like?

Beyond Clash of Clans itself, the audience over-indexes on New Boyz (644.37×), Supercell (video game company) (160.65×), Brawl Stars (174.69×), and Boom Beach (94.54×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Clash of Clans. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.