Rascasse Audience Intelligence

Age of Empires Audience in United States

A data profile of the people who buy, follow and care about Age of Empires in United States — modelled from more than twelve digital signal sources. Age of Empires has an estimated audience of 1,336,610 people in United States.

#3among Strategy in United States#205among Video / Board Game in United States#411in Games

The average Age of Empires fan in United States is 32.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Clash Royale, Action-adventure game, Action role-playing game, with strongest over-indexing on Clash Royale (46.04× the country average).

Demographically, the Age of Empires audience skews more male with an average age of 32.3, and over-indexes on personality traits such as Urban Lifestyle, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Age of Empires fan in United States is more male, around 32.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for Clash Royale.

Category: Games · Type: Video / Board Game · Subtype: Strategy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Age of Empires profile in United States.

Audience size
1.3M
in United States
Gender
42.6%♀
57.4% male
Age
32.3
average years
Country rank
#19324
Video / Board Game in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Age of Empires fans

42.6% are female, 57.4% are male, average age 32.3.

Fig. 02

Gender split

42.6%
Female
57.4%
Male
Demographic split for Age of Empires audience in United States
MetricValue
Female42.6%
Male57.4%
Average age32.3
Estimated audience size1,336,610
Fig. 03

Age distribution

Ø 32.3
average years
Age distribution of the Age of Empires audience in United States
Age bracketShare%
16-1936%
20-2924%
30-3917%
40-4914%
50+8%
Fig. 04

Worldwide distribution

17.1%

of the worldwide Age of Empires audience comes from United States.

Worldwide audience distribution share by country for Age of Empires
CountryShare
United States17.1%
Japan17.1%
Brazil9.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Age of Empires audience in United States is strongest.

Fig. 05

Top regions by affinity

Age of Empires fans by region: top regions in United States
#RegionReachAffinity×
01Utah~20K1.63×
02Washington~40K1.48×
03Alaska~4K1.41×
04Idaho~9K1.36×
05Oregon~20K1.34×
06Montana~5K1.34×
07Colorado~20K1.13×
08Maine~5K1.12×
09Oklahoma~20K1.11×
10Missouri~20K1.08×
11Arizona~30K1.06×
12Minnesota~20K1.06×
13Kansas~10K1.06×
14North Dakota~3K1.06×
15Nebraska~7K1.05×
16Iowa~10K1.04×
17Rhode Island~4K1.04×
18California~200K1.03×
19South Dakota~3K1.03×
20Virginia~30K1.02×
21Wisconsin~20K1.02×
22New Hampshire~5K1.01×
23Massachusetts~30K0.98×
24Texas~100K0.97×
25Arkansas~10K0.97×
26Washington, District of Columbia~4K0.97×
27Florida~90K0.96×
28Illinois~40K0.96×
29Michigan~30K0.96×
30Vermont~2K0.95×
31Indiana~20K0.94×
32Kentucky~20K0.94×
33Connecticut~10K0.94×
34Tennessee~20K0.92×
35New York~70K0.91×
36Ohio~40K0.91×
37Nevada~10K0.89×
38New Mexico~6K0.88×
39West Virginia~5K0.86×
40Hawaii~5K0.86×
41Pennsylvania~40K0.83×
42Maryland~20K0.83×
43Alabama~20K0.83×
44North Carolina~30K0.82×
45New Jersey~30K0.82×
46South Carolina~20K0.79×
47Delaware~3K0.79×
48Georgia~30K0.76×
49Louisiana~10K0.70×
50Mississippi~8K0.69×
Fig. 06

Affinity by region

Affinity by region — Age of Empires, United States
0.69×1.00×1.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Age of Empires audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Age of Empires audience
#·InterestCategoryAffinity×
01Age of Empires IIIGames60.01×
02Clash RoyaleGames46.04×
03Brawl StarsGames39.34×
04Supercell (video game company)Games36.40×
05Boom BeachGames33.61×
06Total War (series)Games31.40×
07Civilization (series)Games30.07×
08Cormac McCarthyLiterature28.34×
09Massively multiplayer online real-time strategy gameGames21.86×
10Turn-based strategyGames14.61×
11Action role-playing gameGames13.52×
12WarcraftGames12.54×
13Action-adventure gameGames12.16×
14Real-time strategyGames11.36×
15GamingGames9.57×
16Strategy video gameGames8.03×
17TwitchGames7.16×
18GamesGames2.40×
19ReadingLiterature2.15×
20Arts and musicArts & Culture2.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Age of Empires audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Age of Empires audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.58×
Social Media UsageJOY1.56×
Healthy LifestyleBALANCE1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Age of Empires audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.72×
CreativityOPEN0.77×
Quality AwarenessPREMIUM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Age of Empires have in United States?

Age of Empires has an estimated audience of 1,336,610 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Age of Empires fans?

42.6% of Age of Empires fans are female, 57.4% are male, with an average age of 32.3 years.

03

Which brands do Age of Empires fans like most?

Age of Empires fans show strongest brand affinity for Clash Royale (46.04×), Action-adventure game (12.16×), and Action role-playing game (13.52×) over the country average.

04

Where do Age of Empires fans live in United States?

Age of Empires fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Age of Empires fans also like?

Beyond Age of Empires itself, the audience over-indexes on Action-adventure game (12.16×), Action role-playing game (13.52×), Massively multiplayer online real-time strategy game (21.86×), and Real-time strategy (11.36×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Age of Empires audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Age of Empires. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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