Rascasse Audience Intelligence

Riddle Audience in Germany

A data profile of the people who buy, follow and care about Riddle in Germany — modelled from more than twelve digital signal sources. Riddle has an estimated audience of 2,563,542 people in Germany.

The average Riddle fan in Germany is 42.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include SV Werder Bremen, Brain teaser, Nature, with strongest over-indexing on SV Werder Bremen (3.57× the country average).

Demographically, the Riddle audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Extroversion, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Riddle fan in Germany is balanced, around 42.6 years old, with strong Extroversion tendencies and a notable affinity for SV Werder Bremen.

Category: Games · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Riddle profile in Germany.

Audience size
2.6M
in Germany
Gender
50.9%
49.1% male
Age
42.6
average years
Country rank
#2573
Topic in Germany
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Riddle fans

50.9% are female, 49.1% are male, average age 42.6.

Fig. 02

Gender split

50.9%
Female
49.1%
Male
Demographic split for Riddle audience in Germany
MetricValue
Female50.9%
Male49.1%
Average age42.6
Estimated audience size2,563,542
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Riddle audience in Germany
Age bracketShare%
16-1910%
20-2918%
30-3924%
40-4923%
50+26%
Fig. 04

Worldwide distribution

12.7%

of the worldwide Riddle audience comes from Germany.

Worldwide audience distribution share by country for Riddle
CountryShare
United States29.5%
Germany12.7%
United Kingdom8.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Riddle audience in Germany is strongest.

Fig. 05

Top regions by affinity

Riddle fans by region: top regions in Germany
#RegionReachAffinity×
01Thüringen~80K1.29×
02Bremen~30K1.20×
03Niedersachsen~300K1.13×
04Sachsen~100K1.07×
05Nordrhein-Westfalen~600K1.02×
06Schleswig-Holstein~90K1.02×
07Sachsen-Anhalt~70K0.99×
08Baden-Württemberg~300K0.98×
09Rheinland-Pfalz~100K0.97×
10Mecklenburg-Vorpommern~50K0.97×
11Bayern~400K0.96×
12Saarland~30K0.93×
13Hessen~200K0.89×
14Brandenburg~70K0.89×
15Berlin~100K0.87×
16Hamburg~50K0.87×
Fig. 06

Affinity by region

Affinity by region — Riddle, Germany
0.87×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Riddle audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Riddle audience
#·InterestCategoryAffinity×
01Brain teaserBusiness & Career22.50×
02BayerHealth8.75×
03SpVgg Greuther FürthSports4.80×
04SV Werder BremenSports3.57×
05CrosswordGames3.50×
06NatureHome & Garden3.03×
07SportschauSports2.54×
08DessertsFood & Beverages2.53×
09VacationsTravel & Leisure2.51×
10TattoosFashion & Accessoires2.44×
11TipicoGames2.20×
12TagesschauMovies & TV2.04×
13FamilyKids & Family1.91×
14TransfermarktSports1.88×
15RedditInternet & Social Media1.86×
16Netto Marken-DiscountShopping1.85×
17RyanairTravel & Leisure1.84×
18XInternet & Social Media1.61×
19Harry PotterMovies & TV1.58×
20Do it yourself (DIY)Home & Garden1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Riddle audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Riddle audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.45×
Need for SecurityCONSERVATISM1.43×
SpiritualityBALANCE1.35×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Riddle audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.70×
Risk AppetiteTHRILL0.76×
Sports ActivityPOWER0.76×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Riddle have in Germany?

Riddle has an estimated audience of 2,563,542 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Riddle fans?

50.9% of Riddle fans are female, 49.1% are male, with an average age of 42.6 years.

03

Which brands do Riddle fans like most?

Riddle fans show strongest brand affinity for SV Werder Bremen (3.57×), Brain teaser (22.5×), and Nature (3.03×) over the country average.

04

Where do Riddle fans live in Germany?

Riddle fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~400K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Riddle fans also like?

Beyond Riddle itself, the audience over-indexes on Brain teaser (22.5×), Nature (3.03×), Tagesschau (2.04×), and Sportschau (2.54×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Riddle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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