A data profile of the people who buy, follow and care about Girona in Germany — modelled from more than twelve digital signal sources. Girona has an estimated audience of 284,761 people in Germany.
The average Girona fan in Germany is 38.9 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include JUNIQE, Lloret de Mar, France Info, with strongest over-indexing on JUNIQE (76.69× the country average).
Demographically, the Girona audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Community Orientation, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Girona fan in Germany is more male, around 38.9 years old, with strong Community Orientation tendencies and a notable affinity for JUNIQE.
The key figures that characterise the Girona profile in Germany.
38.2% are female, 61.8% are male, average age 38.9.
| Metric | Value |
|---|---|
| Female | 38.2% |
| Male | 61.8% |
| Average age | 38.9 |
| Estimated audience size | 284,761 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 26% | |
| 50+ | 18% |
Where the Girona audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~60K | 1.60× | |
| 02 | Nordrhein-Westfalen | ~90K | 1.50× | |
| 03 | Hessen | ~30K | 1.47× | |
| 04 | Rheinland-Pfalz | ~20K | 1.42× | |
| 05 | Bayern | ~60K | 1.36× | |
| 06 | Saarland | ~4K | 1.30× | |
| 07 | Berlin | ~10K | 1.01× | |
| 08 | Hamburg | ~6K | 0.97× | |
| 09 | Niedersachsen | ~20K | 0.90× | |
| 10 | Bremen | ~2K | 0.87× | |
| 11 | Thüringen | ~5K | 0.74× | |
| 12 | Sachsen | ~10K | 0.72× | |
| 13 | Schleswig-Holstein | ~6K | 0.65× | |
| 14 | Brandenburg | ~5K | 0.58× | |
| 15 | Sachsen-Anhalt | ~4K | 0.53× | |
| 16 | Mecklenburg-Vorpommern | ~3K | 0.51× |
The strongest cross-interests of the Girona audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Visit Maui | POI | 134.23× | ||
| 02 | Lloret de Mar | Travel & Leisure | 123.41× | ||
| 03 | France Bleu | News | 112.83× | ||
| 04 | Europe 1 | Music & Radio | 107.61× | ||
| 05 | France Info | Movies & TV | 98.64× | ||
| 06 | Països Catalans | Travel & Leisure | 78.17× | ||
| 07 | JUNIQE | Home & Garden | 76.69× | ||
| 08 | Arab localities in Israel | Topic | 66.20× | ||
| 09 | Carlos Slim | Business & Career | 52.38× | ||
| 10 | Costa Brava | Travel & Leisure | 32.80× | ||
| 11 | La Vie est Belle (1987 film) | Movies & TV | 20.18× | ||
| 12 | Marbella | Travel & Leisure | 20.00× | ||
| 13 | Costa Blanca | Travel & Leisure | 20.00× | ||
| 14 | Turbine | Cars & Mobility | 20.00× | ||
| 15 | Hedge trimmer | Home & Garden | 19.87× | ||
| 16 | Orient Express | Cars & Mobility | 17.76× | ||
| 17 | Porch | Home & Garden | 8.48× | ||
| 18 | Schauinsland Reisen | Travel & Leisure | 8.14× | ||
| 19 | Lidl Reisen | Travel & Leisure | 8.14× | ||
| 20 | Google News | News | 6.45× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.48× | |
| Individualism | JOY | 1.38× | |
| Indulgence | JOY | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.60× | |
| Extroversion | THRILL | 0.61× | |
| Early Adopter Mentality | POWER | 0.64× |
Girona has an estimated audience of 284,761 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
38.2% of Girona fans are female, 61.8% are male, with an average age of 38.9 years.
Girona fans show strongest brand affinity for JUNIQE (76.69×), Lloret de Mar (123.41×), and France Info (98.64×) over the country average.
Girona fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~60K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Girona itself, the audience over-indexes on Lloret de Mar (123.41×), France Info (98.64×), Visit Maui (134.23×), and Europe 1 (107.61×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Girona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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