A data profile of the people who buy, follow and care about Girona in Spain — modelled from more than twelve digital signal sources. Girona has an estimated audience of 3,926,743 people in Spain.
The average Girona fan in Spain is 45.2 years old, more female, and lives primarily in Catalonia.
The audience is concentrated in Catalonia, Community of Madrid, Andalusia.
Top brand affinities include Humidifier, Shetland pony, Girona FC, with strongest over-indexing on Humidifier (78.41× the country average).
Demographically, the Girona audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Price Sensitivity, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Girona fan in Spain is more female, around 45.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Humidifier.
The key figures that characterise the Girona profile in Spain.
58.6% are female, 41.4% are male, average age 45.2.
| Metric | Value |
|---|---|
| Female | 58.6% |
| Male | 41.4% |
| Average age | 45.2 |
| Estimated audience size | 3,926,743 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 14% | |
| 30-39 | 21% | |
| 40-49 | 27% | |
| 50+ | 32% |
of the worldwide Girona audience comes from Spain.
| Country | Share |
|---|---|
| Spain | 31.3% |
| Brazil | 6.7% |
| Colombia | 3.7% |
Where the Girona audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Catalonia | ~3M | 9.86× | |
| 02 | Aragon | ~60K | 0.61× | |
| 03 | Comunidad Valenciana | ~200K | 0.58× | |
| 04 | Navarre | ~30K | 0.57× | |
| 05 | Basque Autonomous Country | ~80K | 0.56× | |
| 06 | Community of Madrid | ~300K | 0.54× | |
| 07 | La Rioja | ~10K | 0.53× | |
| 08 | Balearic Islands | ~50K | 0.47× | |
| 09 | Castilla-La Mancha | ~70K | 0.46× | |
| 10 | Andalusia | ~300K | 0.45× | |
| 11 | Region of Murcia | ~60K | 0.45× | |
| 12 | Galicia | ~70K | 0.42× | |
| 13 | Castile and León | ~70K | 0.41× | |
| 14 | Cantabria | ~20K | 0.41× | |
| 15 | Principality of Asturias | ~30K | 0.39× | |
| 16 | Extremadura | ~30K | 0.38× | |
| 17 | Canary Islands | ~60K | 0.35× |
The strongest cross-interests of the Girona audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Shetland pony | Pets & Animals | 98.21× | ||
| 02 | Humidifier | Home & Garden | 78.41× | ||
| 03 | Lloret de Mar | Travel & Leisure | 18.50× | ||
| 04 | Girona FC | Sports | 9.53× | ||
| 05 | Costa Brava | Travel & Leisure | 7.36× | ||
| 06 | Mediterraneo | Movies & TV | 4.01× | ||
| 07 | Vueling | Travel & Leisure | 2.27× | ||
| 08 | La Caixa | Business & Career | 2.07× | ||
| 09 | IBEX 35 | Business & Career | 1.88× | ||
| 10 | Ascom | Technology & Electronics | 1.82× | ||
| 11 | Caixabank | Business & Career | 1.80× | ||
| 12 | Carrefour | Shopping | 1.75× | ||
| 13 | Catalonia | Travel & Leisure | 1.73× | ||
| 14 | Spas | Beauty & Wellness | 1.64× | ||
| 15 | Kitchen | Home & Garden | 1.59× | ||
| 16 | Beaches | Travel & Leisure | 1.59× | ||
| 17 | Boutiques | Fashion & Accessoires | 1.53× | ||
| 18 | Hotels | Travel & Leisure | 1.52× | ||
| 19 | Beauty salons | Beauty & Wellness | 1.52× | ||
| 20 | House | Home & Garden | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.48× | |
| Career Orientation | POWER | 1.45× | |
| Quality Awareness | PREMIUM | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.95× | |
| Pet Ownership | JOY | 0.98× | |
| Urban Lifestyle | OPEN | 1.00× |
Girona has an estimated audience of 3,926,743 people in Spain, concentrated in Catalonia and Community of Madrid.
58.6% of Girona fans are female, 41.4% are male, with an average age of 45.2 years.
Girona fans show strongest brand affinity for Humidifier (78.41×), Shetland pony (98.21×), and Girona FC (9.53×) over the country average.
Girona fans in Spain are most concentrated in Catalonia (reach ~3M), Community of Madrid (reach ~300K), and Andalusia (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Girona itself, the audience over-indexes on Shetland pony (98.21×), Girona FC (9.53×), Lloret de Mar (18.5×), and Costa Brava (7.36×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Girona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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