Hugo (film) Audience in Germany
Hugo (film) has an estimated audience of 428,345 people in Germany. 46.5% are female, 53.5% are male, average age 36.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Ida (film), Klis, Figure painting (hobby), Tiffany Haddish, Loincloth.
The average Hugo (film) fan in Germany is 36.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Ida (film), Klis, Figure painting (hobby), with strongest over-indexing on Ida (film) (546.67× the country average). Demographically, the Hugo (film) audience skews balanced with an average age of 36.0, and over-indexes on personality traits such as Tradition, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand
Demographics of Hugo (film) fans
| Metric | Value |
|---|---|
| Female | 46.5% |
| Male | 53.5% |
| Average age | 36.0 |
| Estimated audience size | 428,345 |
Audience persona
The typical Hugo (film) fan in Germany is balanced, around 36.0 years old, with strong Tradition tendencies and a notable affinity for Ida (film).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 103,129 | 1.1× |
| Bayern | 102,162 | 1.48× |
| Baden-Württemberg | 72,422 | 1.24× |
| Hessen | 40,196 | 1.23× |
| Niedersachsen | 38,558 | 0.93× |
| Berlin | 23,847 | 1.25× |
| Rheinland-Pfalz | 21,724 | 1.01× |
| Sachsen | 18,950 | 0.9× |
| Schleswig-Holstein | 12,725 | 0.83× |
| Brandenburg | 11,742 | 0.88× |
| Hamburg | 11,064 | 1.14× |
| Thüringen | 8,620 | 0.79× |
| Sachsen-Anhalt | 8,515 | 0.77× |
| Mecklenburg-Vorpommern | 5,897 | 0.72× |
| Saarland | 4,806 | 0.91× |
| Bremen | 2,996 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ida (film) | 546.67× | Movies & TV |
| Klis | 354.96× | Travel & Leisure |
| Figure painting (hobby) | 33.61× | Arts & Culture |
| Tiffany Haddish | 36.78× | Movies & TV |
| Loincloth | 8.25× | Fashion & Accessoires |
| Crawley Town F.C. | 59.5× | Sports |
| Jette | 15.86× | Fashion & Accessoires |
| Oracle Certification Program | 27.26× | Technology & Electronics |
| Medieval fantasy | 12.16× | Literature |
| Este, Veneto | 2.45× | Travel & Leisure |
| Sloe gin | 23.19× | Food & Beverages |
| Experiential gifts | 5.75× | Shopping |
| Gretsch Guitars | 20× | Music & Radio |
| Lika | 19.04× | Travel & Leisure |
| Handmade Gifts | 1.73× | Kids & Family |
| Hawes | 28× | Travel & Leisure |
| Mustard seed | 8.35× | Food & Beverages |
| Gunzenhausen | 8.24× | Travel & Leisure |
| Natural rubber | 1.82× | Cars & Mobility |
| Kettlebell lifting | 5.13× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.8 |
| Mindfulness | BALANCE | 1.33 |
| Indulgence | JOY | 1.25 |
| Spirituality | BALANCE | 1.24 |
| Price Sensitivity | PREMIUM | 1.17 |
| Family Orientation | CONSERVATISM | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.1% |
| Brazil | 16.8% |
| Germany | 7.5% |
See Hugo (film) audiences in other countries
More Fashion & Accessoires audiences in Germany
- Obi (store) (19,461,870)
- IKEA (19,312,673)
- Lidl (19,126,505)
- Amazon.com (18,995,336)
- REWE (18,725,823)
Frequently asked questions
How many fans does Hugo (film) have in Germany?
Hugo (film) has an estimated audience of 428,345 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hugo (film) fans?
46.5% of Hugo (film) fans are female, 53.5% are male, with an average age of 36.0 years.
Which brands do Hugo (film) fans like most?
Hugo (film) fans show strongest brand affinity for Ida (film) (546.67×), Klis (354.96×), and Figure painting (hobby) (33.61×) over the country average.
Where do Hugo (film) fans live in Germany?
Hugo (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 103,129), Bayern (reach 102,162), and Baden-Württemberg (reach 72,422). These three regions account for the largest share of the active audience.
What other brands do Hugo (film) fans also like?
Beyond Hugo (film) itself, the audience over-indexes on Klis (354.96×), Figure painting (hobby) (33.61×), Tiffany Haddish (36.78×), and Loincloth (8.25×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hugo (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.