Hurricane Festival Audience in Germany
Hurricane Festival has an estimated audience of 778,699 people in Germany. 49.9% are female, 50.1% are male, average age 35.1. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: Jack White, Inside Out (2015 film), Dailymotion, Mick Jagger, Americana (music).
The average Hurricane Festival fan in Germany is 35.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include Jack White, Inside Out (2015 film), Dailymotion, with strongest over-indexing on Jack White (19.98× the country average). Demographically, the Hurricane Festival audience skews balanced with an average age of 35.1, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Event · Subtype: Music festival
Demographics of Hurricane Festival fans
| Metric | Value |
|---|---|
| Female | 49.9% |
| Male | 50.1% |
| Average age | 35.1 |
| Estimated audience size | 778,699 |
Audience persona
The typical Hurricane Festival fan in Germany is balanced, around 35.1 years old, with strong Sustainability tendencies and a notable affinity for Jack White.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 135,745 | 0.8× |
| Niedersachsen | 124,022 | 1.64× |
| Bayern | 70,669 | 0.56× |
| Baden-Württemberg | 66,084 | 0.62× |
| Hessen | 51,632 | 0.87× |
| Schleswig-Holstein | 43,923 | 1.57× |
| Berlin | 40,657 | 1.17× |
| Sachsen | 37,769 | 0.99× |
| Hamburg | 32,027 | 1.82× |
| Brandenburg | 25,623 | 1.06× |
| Sachsen-Anhalt | 21,291 | 1.06× |
| Thüringen | 18,061 | 0.91× |
| Rheinland-Pfalz | 14,536 | 0.37× |
| Bremen | 9,748 | 1.46× |
| Mecklenburg-Vorpommern | 9,073 | 0.61× |
| Saarland | 4,650 | 0.49× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jack White | 19.98× | Movies & TV |
| Inside Out (2015 film) | 29.44× | Movies & TV |
| Dailymotion | 12.34× | Movies & TV |
| Mick Jagger | 16.01× | Music & Radio |
| Americana (music) | 21.62× | Music & Radio |
| James Hetfield | 17.92× | Music & Radio |
| Rock im Park | 11.87× | Music & Radio |
| Harry Potter | 2.33× | Movies & TV |
| Sharks | 12.96× | Music & Radio |
| Finch (American band) | 11.99× | Music & Radio |
| Canva | 6.85× | Technology & Electronics |
| Rock am Ring | 8.57× | Music & Radio |
| Graspop Metal Meeting | 35.42× | Music & Radio |
| Casual Look | 13.35× | Fashion & Accessoires |
| Kirk Hammett | 26.69× | Music & Radio |
| The Kills | 29.71× | Music & Radio |
| Normandie | 9.9× | Music & Radio |
| Hellfest | 35.97× | Music & Radio |
| Simple living | 6.33× | Politics & Society |
| Mark Ronson | 29.77× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.6 |
| Pet Ownership | JOY | 1.37 |
| Early Adopter Mentality | POWER | 1.32 |
| Extroversion | THRILL | 1.24 |
| LGBTQ+ Identity | OPEN | 1.22 |
| Design Affinity | PREMIUM | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 61.4% |
| United Kingdom | 11.3% |
| France | 3.5% |
See Hurricane Festival audiences in other countries
More Music festival audiences in Germany
- Eurovision Song Contest (3,766,576)
- Rock am Ring (1,639,833)
- Wacken Open Air (1,467,256)
- Lollapalooza (1,266,723)
- Rock im Park (1,223,855)
Frequently asked questions
How many fans does Hurricane Festival have in Germany?
Hurricane Festival has an estimated audience of 778,699 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.
What is the gender split and age of Hurricane Festival fans?
49.9% of Hurricane Festival fans are female, 50.1% are male, with an average age of 35.1 years.
Which brands do Hurricane Festival fans like most?
Hurricane Festival fans show strongest brand affinity for Jack White (19.98×), Inside Out (2015 film) (29.44×), and Dailymotion (12.34×) over the country average.
Where do Hurricane Festival fans live in Germany?
Hurricane Festival fans in Germany are most concentrated in Nordrhein-Westfalen (reach 135,745), Niedersachsen (reach 124,022), and Bayern (reach 70,669). These three regions account for the largest share of the active audience.
What other brands do Hurricane Festival fans also like?
Beyond Hurricane Festival itself, the audience over-indexes on Inside Out (2015 film) (29.44×), Dailymotion (12.34×), Mick Jagger (16.01×), and Americana (music) (21.62×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hurricane Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.