Rascasse Audience Intelligence

Rock im Park Audience in Germany

A data profile of the people who buy, follow and care about Rock im Park in Germany — modelled from more than twelve digital signal sources. Rock im Park has an estimated audience of 982,307 people in Germany.

#6among Music festival in Germany#84among Event in Germany#653in Music & Radio

The average Rock im Park fan in Germany is 35.0 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen.

Top brand affinities include SWR3, System of a Down, Linkin Park, with strongest over-indexing on SWR3 (10.06× the country average).

Demographically, the Rock im Park audience skews balanced with an average age of 35.0, and over-indexes on personality traits such as Tradition, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Rock im Park fan in Germany is balanced, around 35.0 years old, with strong Tradition tendencies and a notable affinity for SWR3.

Category: Music & Radio · Type: Event · Subtype: Music festival

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rock im Park profile in Germany.

Audience size
982K
in Germany
Gender
47.8%♀
52.2% male
Age
35.0
average years
Country rank
#6650
Event in Germany
Fig. 01

Search interest · 12-month trend

-29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rock im Park fans

47.8% are female, 52.2% are male, average age 35.0.

Fig. 02

Gender split

47.8%
Female
52.2%
Male
Demographic split for Rock im Park audience in Germany
MetricValue
Female47.8%
Male52.2%
Average age35.0
Estimated audience size982,307
Fig. 03

Age distribution

Ø 35.0
average years
Age distribution of the Rock im Park audience in Germany
Age bracketShare%
16-1929%
20-2923%
30-3919%
40-4918%
50+11%
Fig. 04

Worldwide distribution

78.9%

of the worldwide Rock im Park audience comes from Germany.

Worldwide audience distribution share by country for Rock im Park
CountryShare
Germany78.9%
Austria3.6%
Switzerland2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rock im Park audience in Germany is strongest.

Fig. 05

Top regions by affinity

Rock im Park fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~700K3.75×
02Baden-Württemberg~300K1.73×
03Sachsen~90K1.53×
04Thüringen~40K1.47×
05Hessen~90K1.04×
06Rheinland-Pfalz~40K0.72×
07Berlin~40K0.71×
08Sachsen-Anhalt~20K0.68×
09Hamburg~20K0.68×
10Niedersachsen~70K0.60×
11Schleswig-Holstein~20K0.59×
12Brandenburg~20K0.59×
13Bremen~6K0.58×
14Saarland~8K0.56×
15Mecklenburg-Vorpommern~10K0.51×
16Nordrhein-Westfalen~100K0.47×
Fig. 06

Affinity by region

Affinity by region — Rock im Park, Germany
0.47×1.00×3.75×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rock im Park audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rock im Park audience
#·InterestCategoryAffinity×
01Jeff BeckMusic & Radio17.11×
02System of a DownMusic & Radio15.98×
03MegadethMusic & Radio14.12×
04Rock festivalMusic & Radio13.81×
05Download FestivalMusic & Radio11.92×
06Hurricane FestivalMusic & Radio11.87×
07Steve McQueenMovies & TV10.86×
08Ron PerlmanMovies & TV10.82×
09SWR3Music & Radio10.06×
10Linkin ParkMusic & Radio9.74×
11Die ÄrzteMusic & Radio9.01×
12Metal HammerMusic & Radio8.81×
13Wacken Open AirMusic & Radio6.36×
14Kurt CobainMusic & Radio6.04×
15ThomannShopping4.21×
16TagesschauMovies & TV2.54×
17HugendubelShopping2.36×
18TransfermarktSports2.09×
19FamilyKids & Family1.70×
20NatureHome & Garden1.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rock im Park audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rock im Park audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.93×
ExtroversionTHRILL1.67×
Community OrientationOPEN1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rock im Park audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.65×
Quality AwarenessPREMIUM0.73×
Price SensitivityPREMIUM0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rock im Park have in Germany?

Rock im Park has an estimated audience of 982,307 people in Germany, concentrated in Bayern and Baden-Württemberg.

02

What is the gender split and age of Rock im Park fans?

47.8% of Rock im Park fans are female, 52.2% are male, with an average age of 35.0 years.

03

Which brands do Rock im Park fans like most?

Rock im Park fans show strongest brand affinity for SWR3 (10.06×), System of a Down (15.98×), and Linkin Park (9.74×) over the country average.

04

Where do Rock im Park fans live in Germany?

Rock im Park fans in Germany are most concentrated in Bayern (reach ~700K), Baden-Württemberg (reach ~300K), and Nordrhein-Westfalen (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Rock im Park fans also like?

Beyond Rock im Park itself, the audience over-indexes on System of a Down (15.98×), Linkin Park (9.74×), Tagesschau (2.54×), and Hurricane Festival (11.87×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music festival audiences in Germany

See Rock im Park audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Rock im Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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