Rascasse Audience Intelligence

IHF World Women's Handball Championship Audience in Germany

A data profile of the people who buy, follow and care about IHF World Women's Handball Championship in Germany — modelled from more than twelve digital signal sources. IHF World Women's Handball Championship has an estimated audience of 1,719,351 people in Germany.

#3among Handball in Germany#52among Event in Germany#355in Sports

The average IHF World Women's Handball Championship fan in Germany is 38.2 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Niedersachsen.

Top brand affinities include IHF World Men's Handball Championship, European Men's Handball Championship, Yours Clothing, with strongest over-indexing on IHF World Men's Handball Championship (83.44× the country average).

Demographically, the IHF World Women's Handball Championship audience skews more male with an average age of 38.2, and over-indexes on personality traits such as Design Affinity, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical IHF World Women's Handball Championship fan in Germany is more male, around 38.2 years old, with strong Design Affinity tendencies and a notable affinity for IHF World Men's Handball Championship.

Category: Sports · Type: Event · Subtype: Handball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the IHF World Women's Handball Championship profile in Germany.

Audience size
1.7M
in Germany
Gender
40.3%♀
59.7% male
Age
38.2
average years
Country rank
#3915
Event in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of IHF World Women's Handball Championship fans

40.3% are female, 59.7% are male, average age 38.2.

Fig. 02

Gender split

40.3%
Female
59.7%
Male
Demographic split for IHF World Women's Handball Championship audience in Germany
MetricValue
Female40.3%
Male59.7%
Average age38.2
Estimated audience size1,719,351
Fig. 03

Age distribution

Ø 38.2
average years
Age distribution of the IHF World Women's Handball Championship audience in Germany
Age bracketShare%
16-1927%
20-2916%
30-3916%
40-4920%
50+21%
Fig. 04

Worldwide distribution

67.9%

of the worldwide IHF World Women's Handball Championship audience comes from Germany.

Worldwide audience distribution share by country for IHF World Women's Handball Championship
CountryShare
Germany67.9%
France11.7%
Spain6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the IHF World Women's Handball Championship audience in Germany is strongest.

Fig. 05

Top regions by affinity

IHF World Women's Handball Championship fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~90K1.41×
02Sachsen-Anhalt~60K1.33×
03Mecklenburg-Vorpommern~40K1.31×
04Niedersachsen~200K1.23×
05Brandenburg~60K1.22×
06Thüringen~50K1.16×
07Baden-Württemberg~300K1.12×
08Sachsen~90K1.07×
09Nordrhein-Westfalen~400K0.95×
10Saarland~20K0.93×
11Rheinland-Pfalz~70K0.85×
12Hessen~100K0.81×
13Bremen~10K0.71×
14Bayern~200K0.70×
15Hamburg~30K0.66×
16Berlin~40K0.53×
Fig. 06

Affinity by region

Affinity by region — IHF World Women's Handball Championship, Germany
0.53×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the IHF World Women's Handball Championship audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for IHF World Women's Handball Championship audience
#·InterestCategoryAffinity×
01Egyptian MuseumArts & Culture236.88×
02Yours ClothingFashion & Accessoires194.83×
03Hard Candy (cosmetics)Beauty & Wellness176.14×
04Belle and SebastianMusic & Radio137.01×
05International Handball FederationSports129.46×
06Women's boxingSports120.93×
07BatPets & Animals113.56×
08Hachi: A Dog's TaleMovies & TV111.10×
09European Men's Handball ChampionshipSports102.51×
10SG Flensburg-HandewittSports92.68×
11ClannadMusic & Radio86.12×
12IHF World Men's Handball ChampionshipSports83.44×
13Richard WagnerMusic & Radio82.82×
14Füchse BerlinSports76.85×
15Nils LichtleinSports74.58×
16THW KielSports65.23×
17Juri KnorrSports50.09×
18EHF Champions LeagueSports47.44×
19Rhein-Neckar LöwenSports46.36×
20SC MagdeburgSports35.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the IHF World Women's Handball Championship audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by IHF World Women's Handball Championship audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.23×
Sports ActivityPOWER1.15×
Early Adopter MentalityPOWER1.11×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by IHF World Women's Handball Championship audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.64×
Price SensitivityPREMIUM0.66×
IndulgenceJOY0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does IHF World Women's Handball Championship have in Germany?

IHF World Women's Handball Championship has an estimated audience of 1,719,351 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of IHF World Women's Handball Championship fans?

40.3% of IHF World Women's Handball Championship fans are female, 59.7% are male, with an average age of 38.2 years.

03

Which brands do IHF World Women's Handball Championship fans like most?

IHF World Women's Handball Championship fans show strongest brand affinity for IHF World Men's Handball Championship (83.44×), European Men's Handball Championship (102.51×), and Yours Clothing (194.83×) over the country average.

04

Where do IHF World Women's Handball Championship fans live in Germany?

IHF World Women's Handball Championship fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Baden-Württemberg (reach ~300K), and Niedersachsen (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do IHF World Women's Handball Championship fans also like?

Beyond IHF World Women's Handball Championship itself, the audience over-indexes on European Men's Handball Championship (102.51×), Yours Clothing (194.83×), SG Flensburg-Handewitt (92.68×), and THW Kiel (65.23×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Handball audiences in Germany

See IHF World Women's Handball Championship audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for IHF World Women's Handball Championship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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