Rascasse Audience Intelligence

Rhein-Neckar Löwen Audience in Germany

A data profile of the people who buy, follow and care about Rhein-Neckar Löwen in Germany — modelled from more than twelve digital signal sources. Rhein-Neckar Löwen has an estimated audience of 710,896 people in Germany.

#10among Handball in Germany#114among Team in Germany#678in Sports

The average Rhein-Neckar Löwen fan in Germany is 33.1 years old, balanced, and lives primarily in Baden-Württemberg.

The audience is concentrated in Baden-Württemberg, Rheinland-Pfalz, Hessen.

Top brand affinities include IHF World Men's Handball Championship, IHF World Women's Handball Championship, European Men's Handball Championship, with strongest over-indexing on IHF World Men's Handball Championship (46.05× the country average).

Demographically, the Rhein-Neckar Löwen audience skews balanced with an average age of 33.1, and over-indexes on personality traits such as Sports Activity, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Rhein-Neckar Löwen fan in Germany is balanced, around 33.1 years old, with strong Sports Activity tendencies and a notable affinity for IHF World Men's Handball Championship.

Category: Sports · Type: Team · Subtype: Handball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rhein-Neckar Löwen profile in Germany.

Audience size
711K
in Germany
Gender
54.2%♀
45.8% male
Age
33.1
average years
Country rank
#8746
Team in Germany
Fig. 01

Search interest · 12-month trend

-44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rhein-Neckar Löwen fans

54.2% are female, 45.8% are male, average age 33.1.

Fig. 02

Gender split

54.2%
Female
45.8%
Male
Demographic split for Rhein-Neckar Löwen audience in Germany
MetricValue
Female54.2%
Male45.8%
Average age33.1
Estimated audience size710,896
Fig. 03

Age distribution

Ø 33.1
average years
Age distribution of the Rhein-Neckar Löwen audience in Germany
Age bracketShare%
16-1937%
20-2920%
30-3918%
40-4917%
50+9%
Fig. 04

Worldwide distribution

79.0%

of the worldwide Rhein-Neckar Löwen audience comes from Germany.

Worldwide audience distribution share by country for Rhein-Neckar Löwen
CountryShare
Germany79.0%
Switzerland4.6%
Austria4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rhein-Neckar Löwen audience in Germany is strongest.

Fig. 05

Top regions by affinity

Rhein-Neckar Löwen fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~400K3.82×
02Rheinland-Pfalz~100K2.83×
03Saarland~20K2.17×
04Hessen~100K1.75×
05Sachsen-Anhalt~20K0.85×
06Schleswig-Holstein~20K0.75×
07Bremen~4K0.65×
08Thüringen~10K0.63×
09Mecklenburg-Vorpommern~7K0.51×
10Niedersachsen~30K0.48×
11Sachsen~20K0.48×
12Brandenburg~10K0.44×
13Hamburg~7K0.44×
14Nordrhein-Westfalen~60K0.41×
15Bayern~50K0.40×
16Berlin~10K0.36×
Fig. 06

Affinity by region

Affinity by region — Rhein-Neckar Löwen, Germany
0.36×1.00×3.82×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rhein-Neckar Löwen audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rhein-Neckar Löwen audience
#·InterestCategoryAffinity×
01IHF World Women's Handball ChampionshipSports55.16×
02David SpäthSports54.58×
03Andreas PalickaSports54.58×
04SG Flensburg-HandewittSports51.28×
05SC MagdeburgSports47.64×
06IHF World Men's Handball ChampionshipSports46.05×
07THW KielSports43.34×
08European Men's Handball ChampionshipSports40.15×
09International Handball FederationSports29.92×
10Johannes GollaSports24.96×
11EHF Champions LeagueSports20.22×
12Juri KnorrSports17.84×
13Handball-BundesligaSports15.08×
14Liqui MolyCars & Mobility12.88×
15SAP SETechnology & Electronics11.74×
16HandballSports8.52×
17Real Madrid C.F.Sports5.68×
18EuropeTravel & Leisure3.81×
19Lieferando.deFood & Beverages3.47×
20UEFA Champions LeagueSports3.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rhein-Neckar Löwen audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rhein-Neckar Löwen audience · What stands out
TraitClusterDeviationScore
Sports ActivityPOWER1.16×
IndividualismJOY1.10×
Healthy LifestyleBALANCE1.08×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rhein-Neckar Löwen audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN0.80×
Quality AwarenessPREMIUM0.82×
Luxury OrientationPREMIUM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rhein-Neckar Löwen have in Germany?

Rhein-Neckar Löwen has an estimated audience of 710,896 people in Germany, concentrated in Baden-Württemberg and Rheinland-Pfalz.

02

What is the gender split and age of Rhein-Neckar Löwen fans?

54.2% of Rhein-Neckar Löwen fans are female, 45.8% are male, with an average age of 33.1 years.

03

Which brands do Rhein-Neckar Löwen fans like most?

Rhein-Neckar Löwen fans show strongest brand affinity for IHF World Men's Handball Championship (46.05×), IHF World Women's Handball Championship (55.16×), and European Men's Handball Championship (40.15×) over the country average.

04

Where do Rhein-Neckar Löwen fans live in Germany?

Rhein-Neckar Löwen fans in Germany are most concentrated in Baden-Württemberg (reach ~400K), Rheinland-Pfalz (reach ~100K), and Hessen (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Rhein-Neckar Löwen fans also like?

Beyond Rhein-Neckar Löwen itself, the audience over-indexes on IHF World Women's Handball Championship (55.16×), European Men's Handball Championship (40.15×), SC Magdeburg (47.64×), and THW Kiel (43.34×) compared to the Germany average.

Appendix

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See Rhein-Neckar Löwen audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Rhein-Neckar Löwen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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