Juri Knorr Audience in Germany
Juri Knorr has an estimated audience of 1,124,900 people in Germany. 35.3% are female, 64.7% are male, average age 37.8. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Niedersachsen. Top brand affinities: Militarism, Gil Ofarim, Litter box, Alaska, Google Analytics.
The average Juri Knorr fan in Germany is 37.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Niedersachsen. Top brand affinities include Militarism, Gil Ofarim, Litter box, with strongest over-indexing on Militarism (62.68× the country average). Demographically, the Juri Knorr audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Sports Activity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Handball
Demographics of Juri Knorr fans
| Metric | Value |
|---|---|
| Female | 35.3% |
| Male | 64.7% |
| Average age | 37.8 |
| Estimated audience size | 1,124,900 |
Audience persona
The typical Juri Knorr fan in Germany is more male, around 37.8 years old, with strong Sports Activity tendencies and a notable affinity for Militarism.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 212,219 | 0.86× |
| Baden-Württemberg | 186,001 | 1.21× |
| Niedersachsen | 131,441 | 1.2× |
| Bayern | 113,262 | 0.63× |
| Schleswig-Holstein | 83,961 | 2.08× |
| Hessen | 79,926 | 0.93× |
| Rheinland-Pfalz | 57,007 | 1.01× |
| Sachsen | 49,065 | 0.89× |
| Sachsen-Anhalt | 41,460 | 1.42× |
| Berlin | 33,945 | 0.67× |
| Brandenburg | 29,466 | 0.84× |
| Hamburg | 24,105 | 0.95× |
| Thüringen | 23,242 | 0.81× |
| Mecklenburg-Vorpommern | 20,361 | 0.95× |
| Saarland | 13,171 | 0.95× |
| Bremen | 5,600 | 0.58× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Militarism | 62.68× | Politics & Society |
| Gil Ofarim | 2.21× | Music & Radio |
| Litter box | 1.57× | Pets & Animals |
| Alaska | 3.58× | Travel & Leisure |
| Google Analytics | 2.44× | Internet & Social Media |
| Buddy – The Buddy Holly Story | 4.26× | Music & Radio |
| Bully (2011 film) | 5.21× | Movies & TV |
| Graham Greene | 3.67× | Literature |
| Horb am Neckar | 6.56× | Travel & Leisure |
| Snow White (Fables) | 1.77× | Literature |
| Tuscany | 3.64× | Travel & Leisure |
| Sailor | 3.59× | Travel & Leisure |
| The Equalizer | 3.4× | Movies & TV |
| Noodle (Gorillaz) | 2.12× | Music & Radio |
| Golden Gate | 3.59× | Games |
| Graham Greene (actor) | 2.58× | |
| Jura Mountains | 3.54× | Travel & Leisure |
| Emperor Entertainment Group | 2.24× | Business & Career |
| Carrie (novel) | 3.29× | Literature |
| Hebe | 2.7× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.23 |
| Patriotism | CONSERVATISM | 1.14 |
| Healthy Lifestyle | BALANCE | 1.04 |
| Sustainability | BALANCE | 1 |
| Luxury Orientation | PREMIUM | 0.99 |
| Career Orientation | POWER | 0.94 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 90.7% |
| Denmark | 4.3% |
| Switzerland | 0.8% |
See Juri Knorr audiences in other countries
More Handball audiences in Germany
- IHF World Men's Handball Championship (7,052,780)
- IHF World Women's Handball Championship (1,697,078)
- Handball-Bundesliga (1,626,296)
- SC Magdeburg (1,080,543)
- European Men's Handball Championship (1,078,956)
Frequently asked questions
How many fans does Juri Knorr have in Germany?
Juri Knorr has an estimated audience of 1,124,900 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Juri Knorr fans?
35.3% of Juri Knorr fans are female, 64.7% are male, with an average age of 37.8 years.
Which brands do Juri Knorr fans like most?
Juri Knorr fans show strongest brand affinity for Militarism (62.68×), Gil Ofarim (2.21×), and Litter box (1.57×) over the country average.
Where do Juri Knorr fans live in Germany?
Juri Knorr fans in Germany are most concentrated in Nordrhein-Westfalen (reach 212,219), Baden-Württemberg (reach 186,001), and Niedersachsen (reach 131,441). These three regions account for the largest share of the active audience.
What other brands do Juri Knorr fans also like?
Beyond Juri Knorr itself, the audience over-indexes on Gil Ofarim (2.21×), Litter box (1.57×), Alaska (3.58×), and Google Analytics (2.44×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Juri Knorr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.