Rascasse Audience Intelligence

Juri Knorr Audience in Germany

A data profile of the people who buy, follow and care about Juri Knorr in Germany — modelled from more than twelve digital signal sources. Juri Knorr has an estimated audience of 1,061,495 people in Germany.

#7among Handball in Germany#843among Person in Germany#503in Sports

The average Juri Knorr fan in Germany is 37.5 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Niedersachsen.

Top brand affinities include IHF World Men's Handball Championship, IHF World Women's Handball Championship, European Men's Handball Championship, with strongest over-indexing on IHF World Men's Handball Championship (31.87× the country average).

Demographically, the Juri Knorr audience skews more male with an average age of 37.5, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Juri Knorr fan in Germany is more male, around 37.5 years old, with strong Patriotism tendencies and a notable affinity for IHF World Men's Handball Championship.

Category: Sports · Type: Person · Subtype: Handball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Juri Knorr profile in Germany.

Audience size
1.1M
in Germany
Gender
34.3%♀
65.7% male
Age
37.5
average years
Country rank
#6191
Person in Germany
Fig. 01

Search interest · 12-month trend

-55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Juri Knorr fans

34.3% are female, 65.7% are male, average age 37.5.

Fig. 02

Gender split

34.3%
Female
65.7%
Male
Demographic split for Juri Knorr audience in Germany
MetricValue
Female34.3%
Male65.7%
Average age37.5
Estimated audience size1,061,495
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the Juri Knorr audience in Germany
Age bracketShare%
16-1925%
20-2918%
30-3919%
40-4921%
50+16%
Fig. 04

Worldwide distribution

90.6%

of the worldwide Juri Knorr audience comes from Germany.

Worldwide audience distribution share by country for Juri Knorr
CountryShare
Germany90.6%
Denmark4.3%
Switzerland0.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Juri Knorr audience in Germany is strongest.

Fig. 05

Top regions by affinity

Juri Knorr fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~80K1.99×
02Sachsen-Anhalt~40K1.46×
03Niedersachsen~100K1.20×
04Baden-Württemberg~200K1.13×
05Mecklenburg-Vorpommern~20K1.09×
06Rheinland-Pfalz~50K0.98×
07Sachsen~50K0.95×
08Saarland~10K0.94×
09Hamburg~20K0.91×
10Brandenburg~30K0.90×
11Nordrhein-Westfalen~200K0.87×
12Hessen~70K0.87×
13Thüringen~20K0.85×
14Bremen~6K0.66×
15Berlin~30K0.65×
16Bayern~100K0.64×
Fig. 06

Affinity by region

Affinity by region — Juri Knorr, Germany
0.64×1.00×1.99×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Juri Knorr audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Juri Knorr audience
#·InterestCategoryAffinity×
01Füchse BerlinSports79.19×
02Tracy ChapmanMusic & Radio62.12×
03IHF World Women's Handball ChampionshipSports50.09×
04FIVB Volleyball Women's World ChampionshipSports49.24×
05SG Flensburg-HandewittSports46.68×
06MT MelsungenSports45.62×
07European Men's Handball ChampionshipSports41.47×
08IHF World Men's Handball ChampionshipSports31.87×
09SC MagdeburgSports27.46×
10THW KielSports25.13×
11EHF Champions LeagueSports18.89×
12Rhein-Neckar LöwenSports17.84×
13Handball-BundesligaSports15.70×
14Frauen-BundesligaSports9.24×
15Holstein KielSports7.55×
16HandballSports6.20×
17TransfermarktSports3.69×
18BundesligaSports2.40×
19Borussia DortmundSports2.32×
20FIFA World CupSports2.30×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Juri Knorr audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Juri Knorr audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.36×
Career OrientationPOWER1.25×
SpiritualityBALANCE1.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Juri Knorr audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.74×
Design AffinityPREMIUM0.74×
CreativityOPEN0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Juri Knorr have in Germany?

Juri Knorr has an estimated audience of 1,061,495 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

02

What is the gender split and age of Juri Knorr fans?

34.3% of Juri Knorr fans are female, 65.7% are male, with an average age of 37.5 years.

03

Which brands do Juri Knorr fans like most?

Juri Knorr fans show strongest brand affinity for IHF World Men's Handball Championship (31.87×), IHF World Women's Handball Championship (50.09×), and European Men's Handball Championship (41.47×) over the country average.

04

Where do Juri Knorr fans live in Germany?

Juri Knorr fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Baden-Württemberg (reach ~200K), and Niedersachsen (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Juri Knorr fans also like?

Beyond Juri Knorr itself, the audience over-indexes on IHF World Women's Handball Championship (50.09×), European Men's Handball Championship (41.47×), Füchse Berlin (79.19×), and SG Flensburg-Handewitt (46.68×) compared to the Germany average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Juri Knorr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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