Indian rock Audience in Germany
Indian rock has an estimated audience of 1,478,433 people in Germany. 46.5% are female, 53.5% are male, average age 36.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: KLIX (AM), Israel, Dog breed, Progressive rock, Nazım Hikmet Ran.
The average Indian rock fan in Germany is 36.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include KLIX (AM), Israel, Dog breed, with strongest over-indexing on KLIX (AM) (15.08× the country average). Demographically, the Indian rock audience skews balanced with an average age of 36.8, and over-indexes on personality traits such as Tradition, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Indian rock fans
| Metric | Value |
|---|---|
| Female | 46.5% |
| Male | 53.5% |
| Average age | 36.8 |
| Estimated audience size | 1,478,433 |
Audience persona
The typical Indian rock fan in Germany is balanced, around 36.8 years old, with strong Tradition tendencies and a notable affinity for KLIX (AM).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 125,686 | 0.39× |
| Bayern | 110,476 | 0.46× |
| Baden-Württemberg | 90,971 | 0.45× |
| Niedersachsen | 63,533 | 0.44× |
| Thüringen | 51,807 | 1.38× |
| Sachsen-Anhalt | 50,514 | 1.32× |
| Rheinland-Pfalz | 48,328 | 0.65× |
| Hessen | 46,178 | 0.41× |
| Schleswig-Holstein | 44,991 | 0.85× |
| Brandenburg | 44,783 | 0.98× |
| Bremen | 41,995 | 3.32× |
| Mecklenburg-Vorpommern | 40,564 | 1.44× |
| Saarland | 39,801 | 2.19× |
| Sachsen | 38,396 | 0.53× |
| Berlin | 29,627 | 0.45× |
| Hamburg | 24,869 | 0.74× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| KLIX (AM) | 15.08× | Music & Radio |
| Israel | 9.4× | Travel & Leisure |
| Dog breed | 2.01× | Pets & Animals |
| Progressive rock | 3.17× | Music & Radio |
| Nazım Hikmet Ran | 23.51× | Literature |
| Home construction | 1.68× | Home & Garden |
| Hostelworld | 10.68× | Travel & Leisure |
| Home Delivery | 4.37× | Food & Beverages |
| Snow White (Fables) | 2.93× | Literature |
| Unique Gifts | 1.69× | Shopping |
| Stradivarius | 1.97× | Shopping |
| Final Fantasy XIII (13) | 20.6× | Games |
| Hobby Lobby | 6.93× | Home & Garden |
| Birthday Gifts | 1.55× | Kids & Family |
| Scratching post | 5.37× | Pets & Animals |
| Hoover, Alabama | 13.77× | Travel & Leisure |
| Natural rubber | 1.91× | Cars & Mobility |
| Hormones: The Series | 7.03× | Movies & TV |
| Škoda Kodiaq | 1.58× | Cars & Mobility |
| Kodi (software) | 2.05× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.89 |
| Sports Activity | POWER | 1.51 |
| Pet Ownership | JOY | 1.48 |
| Sustainability | BALANCE | 1.31 |
| Indulgence | JOY | 1.31 |
| Extroversion | THRILL | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.6% |
| United Kingdom | 5.3% |
| China | 4.2% |
See Indian rock audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Indian rock have in Germany?
Indian rock has an estimated audience of 1,478,433 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Indian rock fans?
46.5% of Indian rock fans are female, 53.5% are male, with an average age of 36.8 years.
Which brands do Indian rock fans like most?
Indian rock fans show strongest brand affinity for KLIX (AM) (15.08×), Israel (9.4×), and Dog breed (2.01×) over the country average.
Where do Indian rock fans live in Germany?
Indian rock fans in Germany are most concentrated in Nordrhein-Westfalen (reach 125,686), Bayern (reach 110,476), and Baden-Württemberg (reach 90,971). These three regions account for the largest share of the active audience.
What other brands do Indian rock fans also like?
Beyond Indian rock itself, the audience over-indexes on Israel (9.4×), Dog breed (2.01×), Progressive rock (3.17×), and Nazım Hikmet Ran (23.51×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Indian rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.