A data profile of the people who buy, follow and care about John Lennon in Germany — modelled from more than twelve digital signal sources. John Lennon has an estimated audience of 1,218,423 people in Germany.
The average John Lennon fan in Germany is 40.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include David Bowie, Freddie Mercury, Depeche Mode, with strongest over-indexing on David Bowie (7.48× the country average).
Demographically, the John Lennon audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Spirituality, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical John Lennon fan in Germany is balanced, around 40.5 years old, with strong Spirituality tendencies and a notable affinity for David Bowie.
The key figures that characterise the John Lennon profile in Germany.
51.7% are female, 48.3% are male, average age 40.5.
| Metric | Value |
|---|---|
| Female | 51.7% |
| Male | 48.3% |
| Average age | 40.5 |
| Estimated audience size | 1,218,423 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 17% | |
| 30-39 | 18% | |
| 40-49 | 23% | |
| 50+ | 23% |
of the worldwide John Lennon audience comes from Germany.
| Country | Share |
|---|---|
| United States | 26.7% |
| Brazil | 9.9% |
| United Kingdom | 8.7% |
Where the John Lennon audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Thüringen | ~30K | 1.09× | |
| 02 | Sachsen | ~60K | 1.08× | |
| 03 | Berlin | ~60K | 1.05× | |
| 04 | Nordrhein-Westfalen | ~300K | 1.04× | |
| 05 | Hamburg | ~30K | 1.03× | |
| 06 | Bayern | ~200K | 1.02× | |
| 07 | Hessen | ~90K | 1.00× | |
| 08 | Niedersachsen | ~100K | 0.99× | |
| 09 | Baden-Württemberg | ~200K | 0.97× | |
| 10 | Schleswig-Holstein | ~40K | 0.97× | |
| 11 | Brandenburg | ~40K | 0.97× | |
| 12 | Saarland | ~10K | 0.97× | |
| 13 | Bremen | ~10K | 0.97× | |
| 14 | Rheinland-Pfalz | ~60K | 0.96× | |
| 15 | Sachsen-Anhalt | ~30K | 0.96× | |
| 16 | Mecklenburg-Vorpommern | ~20K | 0.94× |
The strongest cross-interests of the John Lennon audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Lush (band) | Music & Radio | 8.14× | ||
| 02 | David Bowie | Music & Radio | 7.48× | ||
| 03 | Bono | Music & Radio | 7.40× | ||
| 04 | Depeche Mode | Music & Radio | 5.92× | ||
| 05 | Freddie Mercury | Music & Radio | 5.81× | ||
| 06 | Discogs | Music & Radio | 4.83× | ||
| 07 | Classic rock | Music & Radio | 4.63× | ||
| 08 | Rod Stewart | Music & Radio | 4.53× | ||
| 09 | Punk rock | Music & Radio | 2.33× | ||
| 10 | Michael Jackson | Music & Radio | 1.97× | ||
| 11 | ZDF | Movies & TV | 1.95× | ||
| 12 | Mammal | Pets & Animals | 1.88× | ||
| 13 | Classical music | Music & Radio | 1.81× | ||
| 14 | Popular music | Music & Radio | 1.73× | ||
| 15 | Politics | Politics & Society | 1.72× | ||
| 16 | Science | Business & Career | 1.68× | ||
| 17 | Broadcasting | Movies & TV | 1.63× | ||
| 18 | Radio | Technology & Electronics | 1.63× | ||
| 19 | Printing | Technology & Electronics | 1.56× | ||
| 20 | X | Internet & Social Media | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.33× | |
| Tradition | CONSERVATISM | 1.23× | |
| Convenience Orientation | PREMIUM | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.91× | |
| Luxury Orientation | PREMIUM | 0.91× | |
| Risk Appetite | THRILL | 0.95× |
John Lennon has an estimated audience of 1,218,423 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
51.7% of John Lennon fans are female, 48.3% are male, with an average age of 40.5 years.
John Lennon fans show strongest brand affinity for David Bowie (7.48×), Freddie Mercury (5.81×), and Depeche Mode (5.92×) over the country average.
John Lennon fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond John Lennon itself, the audience over-indexes on Freddie Mercury (5.81×), Depeche Mode (5.92×), ZDF (1.95×), and Lush (band) (8.14×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for John Lennon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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