Klein gegen Groß Audience in Germany
Klein gegen Groß has an estimated audience of 548,113 people in Germany. 58.1% are female, 41.9% are male, average age 41.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Home Office, Progressive rock, Stradivarius, Time (magazine), Israel.
The average Klein gegen Groß fan in Germany is 41.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Home Office, Progressive rock, Stradivarius, with strongest over-indexing on Home Office (2× the country average). Demographically, the Klein gegen Groß audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Klein gegen Groß fans
| Metric | Value |
|---|---|
| Female | 58.1% |
| Male | 41.9% |
| Average age | 41.9 |
| Estimated audience size | 548,113 |
Audience persona
The typical Klein gegen Groß fan in Germany is more female, around 41.9 years old, with strong Pet Ownership tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 119,364 | 1× |
| Bayern | 91,947 | 1.04× |
| Baden-Württemberg | 88,177 | 1.18× |
| Niedersachsen | 64,264 | 1.21× |
| Hessen | 35,405 | 0.85× |
| Sachsen | 35,214 | 1.31× |
| Rheinland-Pfalz | 28,578 | 1.04× |
| Schleswig-Holstein | 20,401 | 1.04× |
| Berlin | 18,854 | 0.77× |
| Brandenburg | 18,200 | 1.07× |
| Thüringen | 16,226 | 1.16× |
| Sachsen-Anhalt | 15,044 | 1.06× |
| Hamburg | 10,007 | 0.81× |
| Mecklenburg-Vorpommern | 9,723 | 0.93× |
| Saarland | 5,654 | 0.84× |
| Bremen | 3,311 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 2× | Business & Career |
| Progressive rock | 2.25× | Music & Radio |
| Stradivarius | 1.92× | Shopping |
| Time (magazine) | 2.23× | News |
| Israel | 1.89× | Travel & Leisure |
| Škoda Kodiaq | 1.59× | Cars & Mobility |
| Snow White (Fables) | 1.6× | Literature |
| Home Delivery | 1.85× | Food & Beverages |
| Esra Erol | 3.48× | Movies & TV |
| Volvo V60 | 2.69× | Cars & Mobility |
| Corfu (regional unit) | 1.68× | Travel & Leisure |
| Zagreb | 1.99× | Travel & Leisure |
| Oliver Kahn | 1.78× | Sports |
| Emperor Entertainment Group | 1.75× | Business & Career |
| Keeper (password manager) | 1.87× | Technology & Electronics |
| Huck (magazine) | 3.82× | Internet & Social Media |
| Hebe | 1.82× | Home & Garden |
| Homesteading | 2.45× | Home & Garden |
| Hobby Lobby | 2.59× | Home & Garden |
| Competitive dance | 1.98× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.21 |
| Community Orientation | OPEN | 1.16 |
| Indulgence | JOY | 1.16 |
| Sports Activity | POWER | 1.11 |
| Patriotism | CONSERVATISM | 1.1 |
| Tradition | CONSERVATISM | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 80.4% |
| Austria | 10.6% |
| Switzerland | 6.5% |
See Klein gegen Groß audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Klein gegen Groß have in Germany?
Klein gegen Groß has an estimated audience of 548,113 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Klein gegen Groß fans?
58.1% of Klein gegen Groß fans are female, 41.9% are male, with an average age of 41.9 years.
Which brands do Klein gegen Groß fans like most?
Klein gegen Groß fans show strongest brand affinity for Home Office (2×), Progressive rock (2.25×), and Stradivarius (1.92×) over the country average.
Where do Klein gegen Groß fans live in Germany?
Klein gegen Groß fans in Germany are most concentrated in Nordrhein-Westfalen (reach 119,364), Bayern (reach 91,947), and Baden-Württemberg (reach 88,177). These three regions account for the largest share of the active audience.
What other brands do Klein gegen Groß fans also like?
Beyond Klein gegen Groß itself, the audience over-indexes on Progressive rock (2.25×), Stradivarius (1.92×), Time (magazine) (2.23×), and Israel (1.89×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Klein gegen Groß. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.