Rascasse Audience Intelligence

Law of agency Audience in Germany

A data profile of the people who buy, follow and care about Law of agency in Germany — modelled from more than twelve digital signal sources. Law of agency has an estimated audience of 374,737 people in Germany.

#5477among Topic in Germany#717in Politics & Society

The average Law of agency fan in Germany is 43.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Fleischmann (model railroads), Molecular biology, Märklin, with strongest over-indexing on Fleischmann (model railroads) (76.34× the country average).

Demographically, the Law of agency audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Need for Security, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Law of agency fan in Germany is balanced, around 43.7 years old, with strong Need for Security tendencies and a notable affinity for Fleischmann (model railroads).

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Law of agency profile in Germany.

Audience size
375K
in Germany
Gender
48.1%♀
51.9% male
Age
43.7
average years
Country rank
#14781
Topic in Germany
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Law of agency fans

48.1% are female, 51.9% are male, average age 43.7.

Fig. 02

Gender split

48.1%
Female
51.9%
Male
Demographic split for Law of agency audience in Germany
MetricValue
Female48.1%
Male51.9%
Average age43.7
Estimated audience size374,737
Fig. 03

Age distribution

Ø 43.7
average years
Age distribution of the Law of agency audience in Germany
Age bracketShare%
16-199%
20-2916%
30-3922%
40-4927%
50+27%
Fig. 04

Worldwide distribution

1.8%

of the worldwide Law of agency audience comes from Germany.

Worldwide audience distribution share by country for Law of agency
CountryShare
United States42.4%
United Kingdom13.5%
Australia7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Law of agency audience in Germany is strongest.

Fig. 05

Top regions by affinity

Law of agency fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~20K1.11×
02Bayern~70K1.10×
03Baden-Württemberg~60K1.10×
04Hessen~30K1.09×
05Bremen~3K1.09×
06Nordrhein-Westfalen~90K1.06×
07Hamburg~9K1.06×
08Thüringen~10K1.02×
09Rheinland-Pfalz~20K1.01×
10Niedersachsen~40K0.98×
11Sachsen~20K0.97×
12Sachsen-Anhalt~9K0.95×
13Brandenburg~10K0.92×
14Mecklenburg-Vorpommern~7K0.92×
15Saarland~4K0.92×
16Schleswig-Holstein~10K0.83×
Fig. 06

Affinity by region

Affinity by region — Law of agency, Germany
0.83×1.00×1.11×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Law of agency audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Law of agency audience
#·InterestCategoryAffinity×
01Fleischmann (model railroads)Kids & Family76.34×
02MärklinKids & Family18.77×
03Molecular biologyHealth18.75×
04Self storageHome & Garden9.88×
05International English Language Testing SystemBusiness & Career8.22×
06SpreadsheetTechnology & Electronics7.29×
07Heath LedgerMovies & TV7.16×
08Risk managementBusiness & Career6.79×
09BiochemistryBusiness & Career6.10×
10Non-alcoholic beverageFood & Beverages4.42×
11GitHubInternet & Social Media4.41×
12Employment agencyBusiness & Career2.96×
13RefrigeratorHome & Garden2.93×
14RyanairTravel & Leisure2.65×
15TagesschauMovies & TV2.46×
16TK MaxxShopping2.41×
17TransfermarktSports2.08×
18ImmoScout24Home & Garden1.91×
19WhatsAppInternet & Social Media1.66×
20AldiShopping1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Law of agency audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Law of agency audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.72×
Convenience OrientationPREMIUM1.67×
Urban LifestyleOPEN1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Law of agency audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.63×
Sports ActivityPOWER0.76×
Luxury OrientationPREMIUM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Law of agency have in Germany?

Law of agency has an estimated audience of 374,737 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Law of agency fans?

48.1% of Law of agency fans are female, 51.9% are male, with an average age of 43.7 years.

03

Which brands do Law of agency fans like most?

Law of agency fans show strongest brand affinity for Fleischmann (model railroads) (76.34×), Molecular biology (18.75×), and Märklin (18.77×) over the country average.

04

Where do Law of agency fans live in Germany?

Law of agency fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Law of agency fans also like?

Beyond Law of agency itself, the audience over-indexes on Molecular biology (18.75×), Märklin (18.77×), Tagesschau (2.46×), and Risk management (6.79×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in Germany

See Law of agency audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Law of agency. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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