Llama Audience in Germany

Llama has an estimated audience of 251,476 people in Germany. 59.3% are female, 40.7% are male, average age 40.0. Top brand affinities: Goes, Israel, Progressive rock, KLIX (AM), Snow White (Fables).
Top brand affinities include Goes, Israel, Progressive rock, with strongest over-indexing on Goes (1.96× the country average). Demographically, the Llama audience skews more female with an average age of 40.0, and over-indexes on personality traits such as LGBTQ+ Identity, Social Media Usage.
Category: Pets & Animals · Type: Topic
Demographics of Llama fans
| Metric | Value |
|---|---|
| Female | 59.3% |
| Male | 40.7% |
| Average age | 40.0 |
| Estimated audience size | 251,476 |
Audience persona
The typical Llama fan in Germany is more female, around 40.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Goes.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goes | 1.96× | Travel & Leisure |
| Israel | 2.69× | Travel & Leisure |
| Progressive rock | 2.13× | Music & Radio |
| KLIX (AM) | 2.82× | Music & Radio |
| Snow White (Fables) | 2.48× | Literature |
| Saving | 1.54× | Business & Career |
| Stradivarius | 1.56× | Shopping |
| Nuts (film) | 3.92× | Movies & TV |
| Celtic mythology | 4.21× | Arts & Culture |
| Škoda Kodiaq | 1.63× | Cars & Mobility |
| Oliver Kahn | 2.56× | Sports |
| Figure painting (hobby) | 2.79× | Arts & Culture |
| Boracay | 4.47× | Travel & Leisure |
| Whataburger | 3.68× | Food & Beverages |
| Esra Erol | 3.31× | Movies & TV |
| Hector (musician) | 4.65× | Music & Radio |
| Laneige | 3.3× | Beauty & Wellness |
| Captain Fantastic (film) | 4.38× | Movies & TV |
| Ho, Ghana | 2.12× | Travel & Leisure |
| Scratching post | 2.75× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.39 |
| Social Media Usage | JOY | 1.29 |
| Tradition | CONSERVATISM | 1.27 |
| Pet Ownership | JOY | 1.26 |
| Healthy Lifestyle | BALANCE | 1.19 |
| Early Adopter Mentality | POWER | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 57.4% |
| United Kingdom | 8.1% |
| Canada | 5.4% |
See Llama audiences in other countries
More Pets & Animals audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Llama. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.