Lucifer Audience in Germany
Lucifer has an estimated audience of 1,383,872 people in Germany. 62.0% are female, 38.0% are male, average age 36.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Personalised Gifts, Grace Slick, Dog breed, Unique Gifts.
The average Lucifer fan in Germany is 36.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Personalised Gifts, Grace Slick, with strongest over-indexing on Loincloth (20× the country average). Demographically, the Lucifer audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Lucifer fans
| Metric | Value |
|---|---|
| Female | 62.0% |
| Male | 38.0% |
| Average age | 36.4 |
| Estimated audience size | 1,383,872 |
Audience persona
The typical Lucifer fan in Germany is more female, around 36.4 years old, with strong Pet Ownership tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 326,188 | 1.08× |
| Bayern | 229,334 | 1.03× |
| Baden-Württemberg | 186,939 | 0.99× |
| Niedersachsen | 160,050 | 1.19× |
| Hessen | 113,218 | 1.07× |
| Rheinland-Pfalz | 72,235 | 1.04× |
| Sachsen | 69,670 | 1.03× |
| Berlin | 54,393 | 0.88× |
| Schleswig-Holstein | 48,589 | 0.98× |
| Brandenburg | 43,395 | 1.01× |
| Sachsen-Anhalt | 36,879 | 1.03× |
| Thüringen | 35,691 | 1.01× |
| Hamburg | 27,032 | 0.86× |
| Mecklenburg-Vorpommern | 24,080 | 0.91× |
| Saarland | 16,848 | 0.99× |
| Bremen | 10,701 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 20× | Fashion & Accessoires |
| Personalised Gifts | 9.31× | Home & Garden |
| Grace Slick | 24.05× | Music & Radio |
| Dog breed | 2.11× | Pets & Animals |
| Unique Gifts | 2.55× | Shopping |
| Grup Yorum | 25.93× | Music & Radio |
| Chromebook | 10.2× | Technology & Electronics |
| Kuopio | 20× | Travel & Leisure |
| Este, Veneto | 3.13× | Travel & Leisure |
| WonderJeans | 15.9× | Fashion & Accessoires |
| Birthday Gifts | 1.99× | Kids & Family |
| Haberler | 1.52× | News |
| Harvey Mudd College | 20× | Business & Career |
| Gov.uk | 6.45× | Politics & Society |
| Gran Torino | 5.41× | Movies & TV |
| Stradivarius | 1.6× | Shopping |
| Kalidou Koulibaly | 20× | Sports |
| Zagreb | 3.45× | Travel & Leisure |
| KLIX (AM) | 2.19× | Music & Radio |
| Škoda Kodiaq | 1.75× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.59 |
| Community Orientation | OPEN | 1.3 |
| Extroversion | THRILL | 1.25 |
| Early Adopter Mentality | POWER | 1.22 |
| Mindfulness | BALANCE | 1.18 |
| Spirituality | BALANCE | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.1% |
| Germany | 9.7% |
| India | 9.5% |
See Lucifer audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Lucifer have in Germany?
Lucifer has an estimated audience of 1,383,872 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Lucifer fans?
62.0% of Lucifer fans are female, 38.0% are male, with an average age of 36.4 years.
Which brands do Lucifer fans like most?
Lucifer fans show strongest brand affinity for Loincloth (20×), Personalised Gifts (9.31×), and Grace Slick (24.05×) over the country average.
Where do Lucifer fans live in Germany?
Lucifer fans in Germany are most concentrated in Nordrhein-Westfalen (reach 326,188), Bayern (reach 229,334), and Baden-Württemberg (reach 186,939). These three regions account for the largest share of the active audience.
What other brands do Lucifer fans also like?
Beyond Lucifer itself, the audience over-indexes on Personalised Gifts (9.31×), Grace Slick (24.05×), Dog breed (2.11×), and Unique Gifts (2.55×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Lucifer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.