Rascasse Audience Intelligence

Lutz van der Horst Audience in Germany

A data profile of the people who buy, follow and care about Lutz van der Horst in Germany — modelled from more than twelve digital signal sources. Lutz van der Horst has an estimated audience of 511,506 people in Germany.

The average Lutz van der Horst fan in Germany is 33.2 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include ZDF heute-show, Jan Böhmermann, Tagesschau, with strongest over-indexing on ZDF heute-show (75.61× the country average).

Demographically, the Lutz van der Horst audience skews more male with an average age of 33.2, and over-indexes on personality traits such as Urban Lifestyle, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Lutz van der Horst fan in Germany is more male, around 33.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for ZDF heute-show.

Category: Movies & TV · Type: Person · Subtype: Comedian

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lutz van der Horst profile in Germany.

Audience size
512K
in Germany
Gender
32.2%
67.8% male
Age
33.2
average years
Country rank
#11534
Person in Germany
Fig. 01

Search interest · 12-month trend

-57%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lutz van der Horst fans

32.2% are female, 67.8% are male, average age 33.2.

Fig. 02

Gender split

32.2%
Female
67.8%
Male
Demographic split for Lutz van der Horst audience in Germany
MetricValue
Female32.2%
Male67.8%
Average age33.2
Estimated audience size511,506
Fig. 03

Age distribution

Ø 33.2
average years
Age distribution of the Lutz van der Horst audience in Germany
Age bracketShare%
16-1932%
20-2924%
30-3924%
40-4913%
50+8%
Fig. 04

Worldwide distribution

91.9%

of the worldwide Lutz van der Horst audience comes from Germany.

Worldwide audience distribution share by country for Lutz van der Horst
CountryShare
Germany91.9%
Austria2.4%
Switzerland2.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lutz van der Horst audience in Germany is strongest.

Fig. 05

Top regions by affinity

Lutz van der Horst fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~70K1.18×
02Nordrhein-Westfalen~200K1.17×
03Schleswig-Holstein~30K1.16×
04Mecklenburg-Vorpommern~10K1.15×
05Sachsen~30K1.07×
06Thüringen~20K1.07×
07Brandenburg~20K1.01×
08Rheinland-Pfalz~30K1.00×
09Sachsen-Anhalt~20K1.00×
10Hamburg~10K0.96×
11Bremen~5K0.92×
12Saarland~7K0.90×
13Bayern~90K0.89×
14Berlin~20K0.89×
15Hessen~40K0.87×
16Baden-Württemberg~70K0.86×
Fig. 06

Affinity by region

Affinity by region — Lutz van der Horst, Germany
0.86×1.00×1.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lutz van der Horst audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lutz van der Horst audience
#·InterestCategoryAffinity×
01ZDF heute-showMovies & TV75.61×
02Jan BöhmermannMovies & TV75.37×
03Igor LevitMusic & Radio16.71×
04Patti SmithMusic & Radio13.98×
05Free University of BerlinBusiness & Career13.77×
06HeavysaurusMusic & Radio13.43×
07University of AugsburgBusiness & Career13.17×
08Kevin TrappSports11.26×
09Massively multiplayer online role-playing gamesGames10.55×
10BeckMusic & Radio8.13×
11Robin WilliamsMovies & TV7.88×
12FC St. PauliSports6.99×
13Extra 3Movies & TV6.72×
14SatireLiterature6.27×
15TagesschauMovies & TV5.56×
16TransfermarktSports3.34×
17SportschauSports2.26×
18ZDFMovies & TV2.24×
19PoliticsPolitics & Society2.00×
20NatureHome & Garden1.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lutz van der Horst audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lutz van der Horst audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.71×
PatriotismCONSERVATISM1.56×
Need for SecurityCONSERVATISM1.52×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lutz van der Horst audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.50×
Luxury OrientationPREMIUM0.78×
TravellingTHRILL0.83×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Lutz van der Horst have in Germany?

Lutz van der Horst has an estimated audience of 511,506 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Lutz van der Horst fans?

32.2% of Lutz van der Horst fans are female, 67.8% are male, with an average age of 33.2 years.

03

Which brands do Lutz van der Horst fans like most?

Lutz van der Horst fans show strongest brand affinity for ZDF heute-show (75.61×), Jan Böhmermann (75.37×), and Tagesschau (5.56×) over the country average.

04

Where do Lutz van der Horst fans live in Germany?

Lutz van der Horst fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Lutz van der Horst fans also like?

Beyond Lutz van der Horst itself, the audience over-indexes on Jan Böhmermann (75.37×), Tagesschau (5.56×), Massively multiplayer online role-playing games (10.55×), and Satire (6.27×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Lutz van der Horst. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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